Motion Picture News (Jul - Sep 1929)
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Dangerous Curves— Cont.
Clira Bow talks ag;ain in "Uana^croiis •"nrves." She gets her man in an entirely different way — she blossoms out with a new per■on-'lity and a new technique — you'll learn plenty when the fascinating darling of all the world spends "her mad money and goes on with the chase." Richard Arleen and the entire cast are all good. Audience appeal : all ages and classes. — Capitol Theatre, Oklahoma City, Okla.
Played up her second talking triumph. Used newspaper, billboard and radio advertising extnesively. Audience appeal genreal. — Fox Rialto Theatre, Doug. Kimberley, Mgr., Tacoma. Wash.
Clara Bow in a "new model" picture — with a role entirely different from anything she has been doing. Audience appeal : all of Clara ^ow's audience. — RKO Palace Theatre, Columbus, Ohio.
Divorce Made Easy (Par.)
BALTIAIORE, MD.— Loew's Valencia Theatre (1,500), 6 days, 25c-35c, M-G-M News, Pathe Review, "Sports Afloat" (Sportlight), Topics of the Day. Weather, clear and torrid ; cool Monday. Rating, 64%.
AD TIPS — Paramount's great all-talking farce-comedy romance. Douglas MacLean, Marie Prevost, Johnny Arthur, Frances Lee in "Divorce Made Easy." Doug., the friend of a married couple, becomes a co-respondent by request, to help the couple get some money from hubby's aunt. But his sweetheart discovers him in the other woman's arms. Oh, what a mixup ! Audience appeal : wide general appeal and has many laugh-provoking situations. They liked it. — Loew's Valencia Theatre, Charles Raymond, Mgr., Baltimore, Md.
Drag (F.I\.)
XEW YORK CITY, N. Y.— Warner's Theatre (1,380), 7 days, 2 shows daily, 3 Sat. & .Sun. Barthelmess a draw in the best one that he has had lately. Weather, hot. Rating, 75 8/10%. (6th week.)
HOUSTON, TEX.— Metropolitan Theatre (2,512), 7 days. 25c-60c, Publix Unit. Para. News, Organ and Orchestra. Weather, fair. Rating, 110%.
Drag — Cont.
.\D TIPS — Richard Barthelmess brought business a bit above average for us. His name, and the catch line "Man enough to admit he married the wrong girl — courage enough to fight for the love of the right one," were the best advertisements for us. Appeal is general. — Publix Theatre, E. E. Collins, City Mgr., Houston, Texas.
Dynamite (M-G-M)
LOS ANCiELES, CAL.— Carthav Circle Theatre (1,650), 75c-$l-Sfl.50, "Madam Q" (MG-M), Movietone News, Elinor's Orchestra. Six days of first week. Rating, 147%.
Duke Steps Out, The (M-G-M)
OTTAWA, ONTARIO.— Avalon Theatre (990), 3 days, 15c-35c, Fox Movietone News, "Matchmaking Mama." Weather, clear and hot. Rating, 75%.
.\D TIPS — A fast-moving, realistic jjortrayal in which the cliinax is a prize fight which is more exciting than a real bout. Talking helps considerably in providing realism and Haines and Joan Crawford are at their best. This proved to be an excellent hotweather attraction. Audience appeal : all ages and all classes. — .\valon Theatre. P. J. Norton. Mgr., Ottawa, Ontario. ,
Eternal Love (V. A.)
OTTAWA, ONTARIO.— B. F. Keith's Theatre (2,596), 6 days, 15c-50c, "Go Easy, Doctor," Pathe News Weekly. Weather, clear and hot. Rating, 55%.
.A^D TIPS — Advertised popular matinees at 25c to encourage female patronage with John Barrymore as the star but the people froze against it because it was merely a sound production. They are demanding dialog features. "Eternal Love" is a peasant costume photoplay with pl.nty of atmosphere but the talkies have the day. — B. F. Keith's Theatre. J. M. Franklin, Mgr.. Ottawa, Ontario.
Exalted Flapper, The (Fox)
OKLAHOMA CITY, OKLA.— Liberty Theatre (1,800), 10c-50c, 7 days. Movietone News, Int"l News, Gus Sonnenberg and Strangler
Radio Pictures' "Street CirF' unit jioes musicdl. Besides the star, Betty Conipson. who plays
the violin. Director Wesley Rupples plucks the puitar strinss. Left to rifihts Jack Oakie, Ouy
Buccola, Miss C.ompson, Director Rujiples, John Harron and ISed Sparks. "Street Cirl" opened
for a Broadway run at the (ilohe Theatre last Tuesday evenini;
Exalted Flapper, The Cont.
Lewis, wrestling film. Movietone all-singing tabloid. Weather, hot. Rating, 1007<:.
AD TIPS— Her Royal Highness, "The Exalted Flapper" (Sue Carroll) goes adventuring among Broadway's bright lights. American jazz in a Stately Kingdom, featuring that vivacious charmer of Movietone Follies, Sue Carroll, with Barry Norton and Irene Rich. The picture is par excellence and everybody seeing it will want to tell their friends about it. Audience app'.al : all ages and classes. — Liberty Theatre, Oklahoma City, Okla. ,
Evangeline (U.A.)
NEW ^'ORK CITY, N. Y.— Rivoli Theatre (2,200), 7 (lays, 35c-65c-75c-85c-$l, Paramount Xtws and Paramount Sound Shorts, Dolores Del Rio as star failed to pull. Weather, hot. Rating, 86 8/10%. (1st week.)
Fashions In Love (Par.)
PROVIDENCE, R. I.— Victorv Theatre (1.600), 7 days, 15c-50c, Pathe Sound News. Weather, hot. Rating, 80%.
MINNEAPOLIS, MINN.— Lyric Theatre (1,238), 7 days, 7 shows daily, 15c-25c-35c, Movietone News, Vitaphone and Movietone shorts. Weather, hot. Rating, 100%.
AD TIPS — Adolphe Menjou's first talking picture and should be played up this way. Menjou sings and plays also. Appeal general. — \''ictorv Theatre, Matt Riellv, Mgr., Providence, R. I.
We ballyhooed this picture as the first talking picture made by Menjou. We stressed that if he was good in the silent films he was a wow in the talkies. The patrons believed us. — Lyric Theatre, E. C. Prinson, Mgr., Minneapolis, Minn.
Father And Son (Col.)
OMAHA, NEB.— World Theatre (2,500). 7 days, 25c-60c, Horace Heidt's Californias F & M unit. Weather, hot. Rating, 85%.
AD TIPS— Picture hurt by heat and title. Exploited theme of picture, designing .woman coming between father and son. Played up Holt's name. — World Theatre, Ralph Goldberg. Mgr., Omaha, Neb.
Four Feathers (Par.)
NEW YORK CITY, N. Y'.— Criterion Theatre (861), 7 days, 2 shows daily, 3 Sat. & Sun., $l-$2, Paramount talking shorts. Weather, hot. Rating, 107 2/10%. (6th week.)
LOS ANGELES, CAL.— United Artists Theatre (2,100), 35c-50c-65c, "Hold Up," "High Hat," Movietone News, Organ Concert. Ratinsr, i 175%o. (1st week.)
Flying Marine, The (Col.)
KANSAS CITY, MO.— Pantages Theatre (2,166), 7 days, 25c-S0c-75c, 5 Acts of A'audeville, Pathe News. Weather, hot. Rating, 88%. ;
TACOMA, WASH.— Pantages Theatre (1,500), 4 days, 25c-30c-50c-75c, 5 vaudeville acts, talking news and Pathe Sound News. Weather, fine. Rating, 85%.
.■\D TIPS — The fact that the picture contains an unusual story on flying, featuring Ben Lyon and Shirley Mason, was featured in new^pai>er advertising. Audience appeal : all classes. — Pantages Theatre, Louis Charninsky, Mgr., Kansas City, Mo.
Exploitation was the regular newspaper and billboard space. Audience appeal: general.— Pantages Theatre, C. D. Miller, Mgr., Taconia. Wash.
Frozen River (W. B.)
KANSAS CITY, MO— Mainstreet Theatre (3,()(i7), 7 days, 2Sc-S0c, Vaudeville Acts. Pathe News. Weather, hot. Rating, 100%.