Motion Picture News (Jul - Sep 1929)

992 Motion Picture News Cock-Eyed World AD TIPS. — Used heavy advertising space and called attention always to the fact that this picture was reaching Albany direct from a world record-breaking run at Roxy. Also played up the stars. — Harmanus-Bleecker Hall, Charles Golding, Mgr., Albany, N. Y. College Coquette, The (Col.) BALTIMORE, MD.— Hippodrome Theatre, (2,500), 6 days, 20c-50c, five acts of vaudeville headed by "Silver Toes Revue," Orchestra, Organ, Pathe News. Weather, clear and torrid with a little rain. Opposition: "Lucky in Love,"' "Argyle Case," "Broadway Babies," "Charming Sinners," "Our Modern Maidens," "Dark Streets," "Single Standard," "Lucky Star." Rating, 75%. AD TIPS— See and hear this 100 per cent all talking comedy-drama of campus life, "The College Coquette," a Columbia picture with Ruth Taylor, William Collier, Jr., Jobyna Ralston, John Holland. High speed romance of young love, with a dramatic punch that stops you short. Audience appeal: A very enjoyable college picture that our audiences enjoyed throughout the week. — Nate Keene, Mgr., Hippodrome, Baltimore, Md. Coquette (U.A.) OKLAHOMA CITY, OKLA.— Rialto Theatre (700), 10c-25c. Weather, warm. Opposition : "Flying Fool," "Lucky in Love," "Dance of Life," "Four Feathers," "Midstream," "Words and Music," "Winged Horsemen," "Wild Life," "Woman of Affairs." Rating, 100%. AD TIPS— A story of a girl who flirted lightly and loved too late, and of a father who did not understand. Altbough a return date for this picture, Mary always draws good crowds, and this was her first talkie. — Rialto Theatre, Oklahoma City, Okla. Dance Of Life, The (Par.) KANSAS CITY, MO.— Newman Theatre, (2,000), 7 days, 25c-50c, Sound presentation units, Selected News. Weather, hot. Opposition: "Our Modern Maidens," "Fall of Eve," "Street Girl," "Fast Company." Rating, 95%. PROVIDENCE, R. I.— Majestic Theatre, (2,400), 7 days, 15c-50c. Weather, hot. Rudy Vallee and orchestra. Opposition : "Madame X," "Street Girl," "The Ladv Lies." Rating, 100%. Dance Of Life Dance Of Life DES MOINES, lA.— Des Moines Theatre (1,600), 25c-35c-50c-65c, 7 days, Vitaphone act, "These Dry Days," Paramount Sound News, "Just for You." Weather, changeable. Opposition: "Greene Murder Case," "Hungarian Rhapsody, "Rescue." Rating, 110%. CLEVELAND, OHIO— Stillman Theatre, (1,900), 7 days, 40c-75c. Weather, excessively hot. Shorts: M-G-M Movietone (Walter Kelly, "The Virginia Judge"), Fox Movietone News. Opposition : "Our Modern Maidens," "Her Private Life," "Dark Streets," "Say It With Songs." Rating, 120%. OKLAHOMA CITY, OKLA.— Criterion Theatre (2,000), 7 days, 10c-50c, Paramount News, Vitaphone Short Subjects. Weather, warm. Opposition: "Flying Fool," "Lucky in Love," "Four Feathers," "Midstream," "Words and Music," "Winged Horseman," Woman of Affairs," "Coquette," "Wild Life." Rating, 150%. DALLAS, TEX.— Melba Theatre (1,800), 9 days, 25c-35c-50c, Paramount Song Novelty "Dixie," Paramount Talking News. Weather, fair. Opposition : "Broadway," "Fashions in Love," "Paris Bound," "Fast Company." Rating, 105%. SALT LAKE CITY, UTAH.— Paramount Empress Theatre (1,400), 15c-50c, 7 days, comedy, news events and special opening feature. Weather, fair. Opposition : "Wonder of Women," "Fast Company," "Greene Murder Case," "Love Trap." Rating, 95%. SEATTLE, WASH.— Metropolitan' Theatre (1,100), 25c-35c-50c-60c, Paramount Sound News. Opposition : ■ "Imagine My Embarrassment," "Greene Murder Case," "Say It With Songs." Rating, 110%. HOUSTON, TEXAS.— Kirby Theatre (1,654), 25c-60c, 3 Vitaphone Acts, Talking Paramount News. Weather, hot. Opposition : "Pleasure Crazed," "Greene Murder Case," "Our Modern Maidens." Rating, 125%. AD TIPS — Newspaper advertising Sunday was tripled, a large sketch showing Hal Skelly and Nancy Carroll atop the world with other characters in the picture in the background. The fact that the picture is all-talking and allsinging was played up, also. Audience appeal : All classes. — Newman Theatre, Holden Swiger, Mgr., Kansas City, Mo. Cannot fail to do business with this excellently put up feature. Went big with press and public. In ad spreads Hal Skelly and They are already commencing to buy: THE END OF THE WORLD as seen and heard by ABEL GANCE Adapted from the book by CAMILLE FLAMMARION Sound film with portion for a triptych (triplewidth) to be projected with ordinary apparatus. SOCIETE L'ECRAN D'ART 15, rue du Bac, Paris Dir. V. Ivanoff Nancy Carroll were featured and mention was made of fact that film is adapted from stage success, "Burlesque." Appeal : Children like it and adults rave about it. — Sol Braunig, Mgr., Majestic Theatre, Providence, R. I. Many people were attracted to this picture because it was written by George Watters, formerly of the Princess Theatre, in Des Moines, and the fact that Hal Skelly, the star, is a Davenport, Iowa, boy. These things were played up in the exploitation as well as the success of the stage show. — George Watson, Mgr., Des Moines Theatre, Des Moines, Iowa. Featured Hal Skelly, Nancy Carroll, and stage play "Burlesque." Audience appeal : Fine for everybody who enjoys tune shows with a heart interest. — Stillman Theatre, George Gilliam, Mgr., Cleveland, O. "100% talking, singing, dancing hit;" "From the Famous Hit, Burlesque." "Scenes in Technicolor and the Magniscope." — Paramount Empress Theatre, Carl Porter, Mgr., Salt Lake City, Utah. Advertised Carroll and Skelly, stage sensation, and that play is "Burlesque" by a Houston writer. Also glamorous, glowing story of backstage life, and all-talking, all-dancing, allsinging marvel of beauty. Appeal is to everybody.-— Kirby Theatre, Houston, Texas. Talking, dancing, singing, "Who knows all tlie dance? First step — Love. Second stepHeartache. Never you mind, sing, dance and sing. Beautiful Bonny, Awkward Skid, playing through life together. Then success for Skid — calamity for Bonny — Heartache enters her life — to clutch your heart." Nancy Carroll and Hal Skelly were par-excellent. Many big scenes, huge assembles entirely in Technicolor. Hear the "hit" songs. See the fifty Follies girls in snappy routine. A superb attraction and a most excellent picture to book. — Criterion Theatre, Oklahoma City, Okla. This picture is a real box office attraction with plenty of angles for exploitation. Boost Nancy Carroll and Hal Skelly sky high as they stand up to it in the picture. Call attention to the fact that it is from the stage hit "Burlesque." Copy used — -You see and hear the whole brilliant world of show business as it's never been done before — you thrill to a Broadway revue in dazzling Technicolor — you listen to marvelous melody hits, "True Blue Lou" and "Flippity Flop." It's the supreme achievement in motion pictures. Audience appeal : all clases. — Melba Theatre, George S. Baker, Mgr., Dallas, Texas. Dark Streets (F.N.) BALTIMORE, MD.— Loew's Valencia Theatre, (1,500), 6 days, 25c-35c, M-G-M News, "What a Pill" (Educ), "Fruitful Farm" (Aesop Fable, Pathe). Weather, clear and torrid with a little rain. Opposition : "Charming Sinners," "Our Modern Maidens," "Argyle Case," "Broadway Babies," "Single Stapdard," "Lucky in Love," "Lucky Star," "College Coquette." Rating, 62%. CLEVELAND, OHIO.— Palace Theatre (3,600), 7 days, 35c-7Sc. Shorts, "Our World Today" (Educational) ; Fox Variety, Fables (Pathe), Pathe Review "Her New Chauffeur" (Pathe), Pathe Sound News, Pathe Silent News, 5 Acts Vaudeville. Weather, hot. Opposition : "Dance of Life," "Our Modern Maidens," "Her Private Life," "Sav It Witli Songs." Rating, 105%. AD TIPS— The first 100 per cent talking picture in which a player interpreting a dual role, talks to himself on the screen. Jack Mulhall in "Dark Streets" with Lila Lee, and a great cast. Strangest triangle theme ever. Brother against brother in love. Audience aplieal : Strong dramatic appeal for all classes. -Mulhall pulled some and first dual talking role pulled sonxc more. — Charles Raymond, tien. Mgr., Loew's N'alencia, Baltimore, Md. Drag (F.N.) OTTAWA, ONT.— Centre Theatre, (1,200), 6 days. 15c-50c, "His Big Minute" (Education