Motion Picture News (Oct-Dec 1927)

December 16, 1927 1917 Publix' 3,000 Seat Denver Theatre Holds Gala Opening THE Denver Theatre, new $2,000,000 Publix amusement palace held a gala opening Saturday night, Nov. li). The newtheatre, a 3,000-seat house, compares favorably with the larger l'ublix houses in Boston, Chicago and other cities of the nation of like size. The architecture of the theatre is that of the French Renaissance period. The decorations are rose red, ivory and gold. On entering there is a grand lobby more than 100 feet in length and M feet wide, with huge crystal chandeliers suspended from the ceiling and French beveled mirrors studding the sides. From the grand hall one enters the foyer, also 100 feet long and 30 feet wide. Winding from the foyer are two circular stairways that lead to the mezzanine promenade, entirely surrounding the grand foyer. On one side of the promenade is a music room which overlooks the hall. Decorating the walls of the promenade are more than 30 original paintings, some valued as high as $5,000. The design of the auditorium is such that, despite the fact that it seats close to 3,000 persons, there is a feeling of intimacy. The design of the auditorium is also that of the French Renaissance period. Through the theatre are art objects of great value and interest placed at vantage points. Hand-tufted rugs adorn every room and especially hand-woven carpets of appropriate and blending design are used for other door coverings. Needless to say every modern appliance had been installed for the convenience of the patrons. There is nothing like it in Denver or anywhere between Chicago and the West Coast. It is futile for anyone to attempt to describe this "castle of dreams" as so many patrons have so appropriately named it. Two Big Fox Theatres Under Way in St. Louis and Detroit STEEL deliveries started last week for St. Louis' new Fox Theatre at Grand and Washington Blvds. Starting with the stage section, steel bearing plates almost half a foot thick and two feet square are being bolted to 275 concrete footing piers that extend 15 feet below the street level and form support for the steel structure. Framing steel for the -Main Auditorium and Grand Lobby floors will follow the setting of the bearing plates, and erection of the first tloor beams. Three steel derricks are on the ground, with masts 150 feet high and swinging lifting-booms almost as long. By New Years Day balcony steel deliveries will be made, and work will start on the main framing of the world's largest clear span balcony. Main roof trusses will be riveted on the ground and swung into place about the first of February. A thousand open-grate mushrooms in the auditorium lloor will draw the used air down through the chamber which occupies the whole basement under the auditorium and distribute it through a duct to a recirculation chamber on the roof, where it is reconditioned before being forced down again. The vertical recirculation chamber of masonry lined with sheet metal rises 110 feet, the equivalent of nine stories, ami has almost 10,000 cubic feet of air constantly rushing through it. What is said to be the largest clear span balcony in the world, the largest roof trusses ever used in Detroit, and the longest columns without a splice that have been erected for any Detroit building — are some of the unusual features to be noted with the near-completion of the steel work on tthe mammoth new Fox theatre, which is (Continued on following page) THE M<>\ PI CI i it i . i in \ i RE M W \(.l lt^ I WITH | | iifjiTf. its (lourtet In THEATRE M \\ IGEMEN1 TRAINING IN \l>\ I K I I XPLOITATION SERVICE THE VI HI rE CHINK S \l W MINI Intensive training b> a staff of open instructors in modern theatre business < i > in I > i i a <-< I with tin ,irt nf -lioum:in-uip. Ilin opP'TKoiilie in the theatre field fur 1 rained men. Winter »e»inn l>. -in J. in. 16lli, 1928. Applications for enrollment now. SEND FOR CATALOG MO\ IMCTl KK THEATRE M \\ V(,EKS INS I I I I I E, |\< . 135 West 44th Street New York City Standard VAUDEVILLE for Motion Picture Presentation THE FALLY MARKUS AGENCY Astor Theatre Building N. W. Cor. 45th St. & Broadway Lackaicanna 7876 STOCK PROGRAMS PROGRAM COVERS For Moving Picture Houses Joseph Hoover 6 Sons Company Market and 49th Sta.. Philadelphia. Pa. Pyramid Ruscus Tree Datura] prepared, in any size from S^2 to 6y2 feet high, to decorate theatre stages, lobbies, etc. Spring Catalogue No. 7 of Artificial Flowers, Plants, Trees, Vines, Hanging Baskets, etc. Mailed Free on Request. Frank Netschert, Inc. 61 Barclay St. New York, N. Y. Pass th e Public into your THEATRE iiiTatfifiiiifrteilfiii Precision . Ease and Smartness/ GOLD SEAL TICKET REGISTER PnODUCTS Standard Box Oltice Protect ion | 5 TM YEAR OF FAITHFUL SERVICE AUIOMHICTKRET REGI5IER CORPORATION Patents Controlled Exclusively UNIFORMS FOR HOUSE ATTACHES COSTUMES FOR STAGE PRESENTATIONS BROOKS VS