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1004
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Novelty lobby display for "Little Annie Rooney" (United Artists) at the Loew's Regent Theatre, Harrisbiirg, Pa. It was designed by Manager Bovim and is notable for its simplicity and practicability. Figures were cut out from the stock 24-sheet and mounted on compo board.
Advisory Board and Contributing Editors, Exhibitors' Service Bureau
Georce J Schade, Schade theatre, Sandusky.
Edward L. Hyman, Mark Strand theatre, Brooklyn,
A. I*. Desormeaux, Managrer, .S'trand theatre, Madison, Wis.
C. O. Perry, Manasinp Director, Garrick tJteatre, Minneapolis.
E. B. Rogers, ManacinK Director, TiT«Il theatre, Chattanooira, Tenn.
Stanley Chambers, Palace theatre, Wichita, Kan.
Wiliard C. Patterson, Metropolitan theatre, Atianta.
B. v. Rirhards, Jr., Gen. Mgr., SaAnrex Amusement Co., New Orleans.
F. 1,. Newman, ManacinK Director, Famonn Player8-L44sky theatres L,oi Anceles.
Arthur G. Stolte. Capitol theatre, Des Moines, Iowa.
W. C. Qoimby, Manaicinir Dlreetor. Strand Palace and JefTerson theatres. Fort Wayne, Ind.
J. A. PartlnKton, Imperial theatre, Sao Francisco.
Georce K. Carpenter, Paramount Empress theatre. Salt Lake.
■idacy Grauman, Grauman'* theatras, !/•■ Ancalaa.
: : THE CHECK-UP : :
Weekly Edition of Exhibitors' Box Office Reports
Productions listed are new pictures on which reports were not available previously.
For ratings on current and older releases see MOTION PICTURE NEWS— first issue of each month.
KEY — The firet column following the name of the feature represents the number of managers that have reported the picture as "Poor." The second column gives the number who considered it "Fair"; the third the number who considered it "Good"; and the fourth column, those who considered it "Big."
The fifth column is a percentage giving the average rating on that feature, obtained by the following method: A report of "Poor" is rated at 20%; one of "Fair," 40%; "Good," 70%; and "Big," 100%. The percentage rating of all of these reports on one picture are then added together, and divided by the number of reports, giving the average percentage — a figure which represents the consensus of opinion on that picture. In this way exceptional cases, reports which might be misleading taken alone, and such individual differences of opinion are averaged up and eliminated.
TITLE Poor Pair Good Bif Valus Lcnftk
FAMOUS PLAYERS.
Mannequin — 2 7 1 67 6,981 ft.
FIRST NATIONAL.
Beautiful City, The — 2 7 1 67 6,460 ft.
FOX.
Best Bad Man, The — 1 6 3 76 4,983 ft.
Lazybones — 1 8 1 70 7,236 ft.
When the Door Opened 2 4 4 — 48 6,515 ft.
METRO-GOLDWYN-MAYER
Sally, Irene and Mary — 4 3 3 67 5,564 ft.
UNITED ARTISTS.
Eagle, The — 2 5 4 75 6,756 ft.
George E. Brown, Managins Director, L,oew's Palace theatre. Memphis, Tenn.
Louis K. Sidney, Division Manager, Lowe's theatres, Pittsburgh, Pa.
Geo. Kotsky, Managing Director, Palace theatre, Montreal, Can.
Jimniie Carrier, Managing Director, Broadway-Strand theatre, Detroit.
Fred S. Myer, Managing Director, Palace theatre, Hamilton, Ohio.
Joseph Plunkett, Managing Director, Mark-Strand theatre. New York.
Ray Grombacher, Managing Director, Liberty theatre, Spokane, Wash.
Boss A. McVoy, Manager, Tempi* theatre, Geneva, N. T.
W. S. McLaren, Managing Director, Capitol theatre, Jackson, Mich.
Harold B. Franklin. Director of Theatres, Famona Piayers-Lasky.
William J. Snllivan, Manager, Bialto theatre, Butte, Mont.
Cialre MeAchLme, Grand theatre. Westfield, N T.
Ace Berry, Managing Director. Circle theatre, laAlanapalU.