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1931
EDDY. DON: Publicity director to Radio Pictures, los Angeles. Cal. ; b. Hannibal Mo.. July 1. 1896: h. 5 feet 8 inches; brown hair and blue eyes; w. 200 pounds; p. Jessie Hynes and W. T. Eddy; e. Hannibal (Mo.) high school; m. Helen Pollard: hy. golf, tennis, fishing and shooting.
EINFELD. S. CHARLES: Director of advertising and publicity and public relations. Warner Bros.. Inc., New York City; b. New York City. October 25. 1901: p. Richard and Cecilia Einfeld; e. high school, preparatory school and Columbia University; ni. May Bond Einfleld; has a son. Richard Barnard Einfeld.
EPSTEIN, DAVE A.: b. St. Louis, Mo.. July 21. 1890; h. 5 feet, G% inches; sandy hair and brown eyes; w. 155 pounds; p. Max and Golda Epstein; m. Margaret H. Walsh. Formerly associated with Universal as scenario editor, also produced Harry Carey feature Westerns, Hoot Gibson, Art Acord, short subjects and serials starring Eddie Polo. Helen Gibson. Gertrude Astor. Marie Walcamp and others. In 1918 he became associated with Fox. supervising the writing of continuities. Has had under his jurisdiction such writers as Harvey Gates. Joseph Poland. George Pyper. Arthur Zellner and others.
ETTINGER, MARGARET: Freelance publicist; b. Freeport. 111.. October 20. 1890; p. Harriet Wilcox and Elias Ettinger; e. Evanston Academy. Evanston. 111. Has been on the editorial staff of Photoplay magazine and a reporter on the New Y'ork Evening Telegram, also Hollywood correspondent for the New York Morning Telegraph: she was in the publicity department at Metro-Goldwyn-Mayer, publicity director for Marshall Neilan Productions and is now a freelance publicist. Her clients and accounts are: Technicolor, The Mayfair Club, the Brown Derby. Lila Lee. Natalie Moorhead. Blanche Sweet. Vera Reynolds. Glenn Tyron. Edward Woods. Noah Beery. Robert Ellis. Hallam Cooley. John Robertson. Josephine Lovett and Alan Crosland.
FIDLER. JAMES M. : b. St. Louis. Mo.. August 24. 1900: u. 5 feet 10 inches; light brown hair and blue eyes; w. 150 pounds: p. Belle and William Portman Fidler. non-professionals; e. Central high school. Memphis. Tenn. ; m. Dorothy Lee. RKO contract player: hy. golf, bridge, swimming, tennis and collecting clippings. Publicity representative for the following: Olive Borden. Sue Carol. Betty Compson. Arthur Lake. Edmund Lowe, Marian Nixon. Lilyan Tashman. Helen Twelvetrees. Mary Astor. Alice White. Barbara Kent. Neil Hamilton, ltaymond Hackett. Ralf Harolde. James Hall and Dorothy Lee.
FORANT. ANNETTE: Publicity director for Hal Roach Studio. Culver City. Cal.: b. Boston. Haa., July 25. 1910; p. George J. Forant; e. grade school. Boston, Mass.. Santa Monica high school, commercial college; m. Archie D. Hamilton; no children. Held the position of private secretary in various architectural firms and with campaign workers. Was placed at Metro-Goldwyn-Mayer as script girl, and three months later was transferred to the Hal Hoach Studio as secretary to> the publicity director.
FOWLER. JACK: Direct.. r of advertising and publicity. Fowler Studios. Hollywood. Cal.: b. St. Paul. Minn.. July. 1893; h. (i feet; dark hair and hazel eyes: w. U8 pounds: p. Nora C. Bailey and Frank W. Fowler, non-professionals; m. Grace Mae Nell: hy. golf, reading, writing, collecting old l)ooks and fishing. Stage experience for two seasons, with Players Club. San Francisco. In 1910 and Bishop Opera Company. Oakland. Cal.. 1917; light operas (stage manager and second comic of stock companv). Screen experience from 1914 to 1916 and from 1922 to 1929; with Keystone Comedies, gags and parts in 1914. also worked with Bosworth. Harold Lloyd. Famous Players I,askv and Universal. He then became assistant to C. B. De.Mllle. Frank Iteicher. E. J. l^eSaint for Famous PlayersLasky for a year and one-half. Then was in the Army during 1917-18 and traveled from 1919 to 1922. Returned to Ix>s Angeles, Cal.. in 1922 to join the staff of Hollywood News as motion picture editor and later assisted in the organization of I.os Angeles Illustrated Daily News and became motion picture editor and critic, which inisition be held for two and onehalf years. Then went to the First National publicity department and adapted two stories for First National, under the dlrectior or June Mathis. Went to I'DC as publicity man. left P D C to Join MetroGoldwyn-Mayer publicity department. Was studio host, in charge of previews and entertainment, for three years.
GALLAGHER. JOSEPH H.: Formerly director of public relations. Columbia Pictures Corporation. New York City: b. New York City. March 3. 1885: p. Anna M. McDonald and Thomas Coltnn Gallagher: e. New York elementary schools. New Y'ork high schools and business college: m. Cora C. Slavln: has three children. Has had experience on New York newspaiiers. as publishers' representatives: advertising agency. New Y'ork Theatre Program Corporation.
GARVER. OLIVER B. : Paramount publicity department. Hollywood. Cal.: b. Peoria. 111.. March 11. 1900; h. 5 feet 11 Inches: brown hair and eves: w. 165 pounds: p. Edna Bailey and W. H. Garver: e. Hollywood high school and the California Institute of Technology: m. Frances Parker. July 2. 1925. nonprofessional. Experience as follows: with the sports department of the Los Angeles Times. 1923: advertising and publicity director. Stanley W. Smith. Inc.. Southem California distributors. Peerless automobiles. 1924-25: then Joined Cecil B. DeMille publicity staff. November. 1925: became personal representative for Rod I.aRocoue. October. 1927: and In June 1928 became associated with Harry nammond Beall in freelance publicity enternrises.
GERSDORF. PHIL: Director of publicity at RKOPathe studios. Culver City. Cal.: h. Sherman. Texas. August 31. 1900; h. 5 feet 11 inches; brown hair and blue eyes: w. 165 pounds; p. Laura C. Gersdorf and George Richard Gersdorf. non-professionals: c. Fast Denver high In Denver. Col., and Lewis and Clark high in Snokane. Wash.; m. R-ulah L. Metcalf. nonprofessional: hv. fishing and golf. Publicity experience In Tern Ramsavc's department at the Rivoli and Rialto. New Y'ork: former city manager for Southern Enterprises In Macon. On.: also managed theatres and did publicity work In Detroit for Charbu II. Miles, also in Jacksonville. Flu., and Atlanta. Ga.. was field exploitation man for Goldwvn Pictures, stationed In the Cincinnati. Ohio, exchange: went to California as director of publicity for Hunt Stromhcrg. who was rroductng Independently at the time: later with Me'ro. then Metro-Ooblwvn-Mavcr th<-n with Metropolitan Pictures and with Cecil B. DeMil'e. remaining with Pa-he studio when DeMille left to Join Metro-GoldwynMnver
GEYER. 0. R. : Manager, foreign publicity and advertising. Paramount Publlv: born and educated in
The MOTION PICTURE ALMANAC
Missouri and entered newspaper field on leaving school and did reportorial and editorial work on Missouri. Oklahoma and Iowa newspapers; left night city editorship of Des Moines Register and Leader to take up magazine writing in 1916; to New Y'ork in 1917 and continued magazine writing for a year: joined publicity department of Famous Players Lasky Corporation in 1918 and a year later became manager of foreign publicity and advertising.
GIERGERICH. CHARLES J.: Director of publicity and advertising for Pathe; b. New York City. Associated directly or indirectly with the motion picture business since 1918; business experience almost entirely that of publicist. Has been reporter, editor, dramatic critic and advertising manager on New Y'ork newspapers and publisher and editor of monthly periodicals. Connected with the motion picture industry as director of advertising and publicity for the original "Big Four" combination — Vitagraph. Lubin. Selig and Essanay companies. Became West Coast director of publicity for the same company: director of exploitation for special big feature productions of JBO: manager and personal representative or stars and directors; author and director of several independent feature productions; personal business representative of the cartoonists Walter E. Disney and "UB" Iwerks. introducing the "Mickey Mouse." "Silly Symphony" and "Flip the Frog" cartoons; sales manager for Powers Cinephone Equipment Corporation; then director of publicity and advertising for Pathe.
GOULD. PAULA: Director of her own bureau of publicity; b. New Y'ork City: h. 5 feet 4 inches: black hair and brown eyes: w. 110 pounds; p. Antoinette Gould: e. Washington Irving high school and Columbia University. New Y'ork: hy. reading, motoring, the theatre and writing fiction. She has been a press agent since she was 17. and for seven years she was general pres9 representative for RKO Productions in New Y'ork: for the past three years has had her own publicity bureau, located at 723 Seventh avenue. New Y'ork City. Has written and sold more than thirty short stories.
GRANEMAN. EDWARD: b. Schenectady. N. T. Newspaper work for ten years, then two years in the A. E. F.. and ten years In Hollywood as publicity man Became director of publicity for James Cruze. Inc. Resigned from Cruze Corporation on July 1. 1930.
GRIMM. BEN H.: Sales promotion manager. Universal lectures Corjioration. New Y'ork City; b. Union City. N. J.. Ffljruarv 16. 1892: p. John and Klise Grimm: e. Union City high school. U. S. A. School of Military Aeronautics. Cornell University: m. Eunice Blanche Whitenaok: has a son aged 6 and a daughter 3. Early newspaper training culminated In four years on the New York Evening Journal as assistant city editor: next handled West Coast publicity with Metro; was associate editor and advertising manager of Moving Picture World: advertising manager of Selznick Pictures. Associated Exhibitors; assistant advertising manager of Universal: advertising manager of Columbia Pictures.
GRUHLKE. MAX H.: House manager of Castle Amusement Companv. Castle theatre; b. Montelle. Wis.. June 22. 1908: p. Mr. and Mrs. EE. A. Gruhlke: e. grammar school, two years high school, two years Ripon college.
GULICK. PAUL: b. Hancock. N. H. : p. Rev. Harvey Gullck. a Congregational minister: e. high school at Shelburne. Vt.. and Burlington high school, also the University of Vermont. Burlington. After graduation he took up the selling of life insurance and after a summer of more or less (mostly lessl enthusiastic insurance selling: he became principal In one of the Charlotte schools: then went to New York and took the position of assistant to his cousin, the dry goods editor of The Journal of Commerce. Then followed a number of years In and around newspaper work in New Y'ork. Including a period with Philip Mindil running a press bureau: these two then formed Philip Mindil. Inc. Through this connection Gullck acquired considerable experience in the legitimate theatre field of press agentry. being advance man at different times for companies put out hv Joe Wclit-r. Arthur Hammerstein and Al Woods; then re-entered the Journalistic field as city editor of Vanltv Fair, then a theatrical and sports weekly and the parent of the present Vanity Fair. First connection with the motion picture industry was early in 1911 when George U. Stevenson, then editor of Universal Weekly, a Laemmle publication, engaged him to run a convention daily at a big film convention then being held in the Grand Central Palace. New Y'ork City; he then did two months' press work for Ijaommle during the run of "Samson" at the Republic theatre. New Y'ork. and managed a film theatre In Hartford. Conn., for Atlas Theatres Company. Then went to Mutual for several months On September 1. 1913. Gullck lolned the Universal organization In New York as director of publicity and editor of Universal Weekly. For several summers preceding his shift to the Universal forces In 1913. and for one or two summers afterward, he took a fleer In theatrleal stock oomnan'es. In such towns as Elmira. N. Y\. Providence. R I.. Portland. Maine (three summers), and Hartford. Conn.
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HACKER. TOM 1.: b. Hem Y'ork City. November 21. 1907; h. 5 feet 10 incbes; hrown hair and eves: w. 138 pounds: p. Mav McKee and Tom B. Hacker, nonprofessionals: e. nrlva'e and nuhlic schools of Detroit. Michigan and Cass Technical College at Detroit: not married: hv. radio and electrical f xperimenting. photography, fishing and. sketching. No stage or screen exner'enee. With Mctro-Gnldwyn-Maver from 1926 to 1929 in the technical detriment, and In Anril 1929. became a m-mhe' of the western staff of Fxhihitors HeraldWorld, wlwrc he remained until 1931. when he Joined Charlotte Itocers. freelance publicity agent.
HALEY. ROBERT J : Assistant to publicity director Chicago Division. Radio-Keith -Orpheum: b. Woodstock. PL, June 3. 1908: e. high school at Woodstock. Two vars with Marks Rros.. two and a half years with RKO
HARVEY. GEORGE W.: Advertising Art Service. 1074 Broadway. New Y'ork City; h. March 12. 1880; e high school. Fort Ann. N. T. . Albany business college and New Y'ork University School of Commerce. Was sales promotion manager of the Simmons-Boardman Publishing Company, publishers of The Railway Age and other transportation trade magazines, and was associated with Walter Ostrandcr. who Is rated one of the foremost mall order advertising experts in America. An assistant sales manager in the New York office of the Helvetia Milk Condensing Companv he received a thorough s->tcs training. Served one venr overseas during the World war In the 304th field artillery, a unit of the 77th division. New Y'ork outfit. After the war he Joined the publicity department
of the American Legion, national headquarters. During the administration of Colonel Hantord MacNider as national commander of the Legion he became personal publicity man and confidential secretary to MacNider He was a member of the publicity staff that conducted Marshal Foch on his 20.000-mile tour of the United States. Visited every state in the Lnion during his association with MacNider. covering a total of some 125.000 miles. At the termination of MacNider's term he became attached to the advertising and publicity department of W. W. Hodkinson Corporation, distributor of motion pictures, where he was eventually made advertising manager. Following tne absorption of Hodkinson by P D C and the merger of this organization with Pathe and its subsequent reorganization the responsibility for all the publicity and advertising activities of the company was centralized with Harvev at the head. Is past president. Associated Motion Picture Advertisers. From July. 1929. to August. 1930. advertising manager for Warner Bros. Pictures. Inc.. under A. P. Waxman. In August 1930. ta association with Herbert Jaediker. organized HaryeyJaediker Advertising Art Service, specializing in motion picture advertising.
HEALY WILLIAM J.: Exploitation director. Columbia Pictures: b. New Y'ork: e. university.
HEIFETZ LOUIS E.: Director of publicity. Darmour Studios. Hollywood. Cal. : b. Boston Mass.. February 28. 1897: h. 5 feet 5 inches; brown hair and eves w 142 pounds: p. Anna Wolfe and. Abraham Heifetz e Chelsea high school. Boston: not married: hv tennis. Started in newspaper Held with the Boston Post in 1912: has been in motion picture distribution since 1914 with Famous Players. Metro and. state right exchanges. With trade papers since 1927 ana publicity for several years.
HELLER. WILSON B.: b. Omaha. Neb.. August 1. 1893; n. 6 reel: blond hair and blue eyes: w. Do pounds: p. Blanche B. and William S. Heller, nonprofessionals : e. Omaha high school and JJUTendtl of Missouri; m. Wilmirth Holdaway. ?onprofessional. Is publicity director for Ted-Art Studio. Hollywood. Cal.
HESS JULIUS JACQUES: National director of advertising of RKO Theatres. New Y'ork City: b. UESSZ England. June 9 1S92: e. ?t Augustine s Ecole Mayone. Antwerp. Belgium: Kings College, university of London: not married: hy. collecting rare books first editions. Was on the reportorial staffs of various London daily newspapers and the Sydney Morning Herald. Sydney. Australia: then followed associations with Gaumont. Ltd.. Spencer Films Ltd.. Fine Arts Studio Hollywood. Triangle Films. Universal Films Hollywood, the Los Angeles Express and Los Angeles Record San Francisco Chronicle and San Franciio Examiner: Famous PlayersLasky Corporation in San Francisco and Chicago: Warner Bros and Lubiner & Trinz theatres: then director of Publicity and advertising. Marks Brothers Theatres CbiCMO. and director of publicity and advertising. Western division of Radlo-Keith-Orphetim. Chicago. Is now national director of advertising RKO theatres.
HOLM AN. RUSSELL: Advertising manager. Paramount Publix Corporation. New York City: b Pattenburg N J.. October 20. 1893: e. public schools of Newark N J., was graduated from Barringer high school. 'Newark, in 1911 and from Princeton University in 1915' on the editorial staff of the Tiger in college and also news editor of the Princeton Pictorial Review' on the baseball and basketball squads and won a Phi Beta Kappa key: m. and has two children, both girls. Following his graduation from Princeton. Holman worked as a reporter on the Newark l.vening News the Newark Sunday Call and the Wall Street journal: left the last-named job to join the Navy as a seaman in Mav. 1917: and was discharged from the Navy in March 1919. as a lieutenant (J. g.l. having ierved the bulk of his enlistment on transports, operating between this country and France. Resuming civilian life, he became associated with the advertising department of McClure's Magazine. The major part of his duties consisted of doing advertiisng and publicity for McClure Productions. Inc.. the motion Picture producing branch of the publication's activities. Deciding to make motion pictures his vocation he left M. ( lure's and Joined Paramount in June. 1919. and has been with that company ever since. After filling various positions In Paramotmt's advertising and publicity departments, he became. In 1922. assistant advertising manager of the companv under A. M. Botsford and with the transfer of Botsford to I'ublix in 1925 he was made advertising manager of Paramount, which position he holds today. His vocation is writing. He has written and has published some 30 or more short stories and articles, also eight novels, all based on motion pictures. The latter include narotd Lloyd's "The Freshman." and "Speedy." Clara Bow s "The Fleet's In" and "The Love Parade." Member of the Sound Beach Golf and Country Club, the A. M. P. A., and the Cloister Inn Club of Princeton University.
HOWE. HAL: Associated with Don McElwaine. former publicity director for Pathe. under firm name of McElwaine and Howe: h. Mt. Vernon N. Y.. April 15. 1886: h. 5 feet 5 Inches: blond hair and grevgreen eyes: w. 143 pounds: p. Margaret Field and William W. Howe, non-professionals: e. Mt. Vernon high school: m. Josephine C. non-nrofesslonal : hy. airplaning. singing and motoring. Editor of Screen Book publicity counsel for Max Factor. Richard Dix. George Hackathorne. Ben Lyon. Michael Fokine I -n* Malena. Thelma Todd and Lucien Prival. and song writers Jack King anil W. Franke narling. Now with Don McElwaine.
JOHNSTON. JOHN LeROY: Publicity director. Universal Studios. Universal City. Cal. : h. Bloomfleld. Green county. Indiana. December 28. 1896: p. Mr. and Mrs C C. Johnston: e. St. Paul. Minn., grammar schools Mechanic Arts high. St Paul. St. Paul Institute of Art: m. Gladys Wren Bahcock (19181. and has three children. Newspaper writer and artist at 13 years of age: St. Paul Dailv News. Pioneer Press-Dispatch. New York Evening Mail, editor of Amusements. 1916: press agent. St. Paul Svmphnnv Orchestra: assistant nuhlicitv director. Universal (New Y'ork). 1918: pnhlicltv and advertising director. Finkelstein and Ruhen Circuit (1919-19201: Famous P'avcrs (T,ns Angeles. 1921): publicity and advertising dire-tor. Southern Enterprises (72 theatres in Texas). First National Pictures (Portland. Seattle. Butte), promoted to New York office in 1923: was publicity agent for Thomas II Ince (Culver City. 19231. Frank T.lnvd (1923-19261. M«ck Sennett (19261. First National S'lK'ins (19201928). puhli-ltlv director. Columbia (192SI Edwin Carewe 11928-1929). publirity director. Universal Studios. 1930-1931.
JONES. CHARLES REED: Director of publicity and advertising of Mascot Pictures Corporation. New