Motion Picture Classic (Jul-Dec 1928)

EARLE LIEDERMAN— The Muscle Builder Author of "Muscle BuUdint." "Sciena of U'resiUng." -Sccreis oj Slrengin." "Uerf:> Health." "Endurance." etc. The Man I Pity Most p<X>R OLD JOXE.*. Xo one had anj use for him. Xo one '^ r?s^i>e<-te*i him. Acr<wc5 his face I read une harsh worti— FAILl'HE. He jvist lived on. A poor worn out imitacioa of a man. dninc his snrry best '«> get on in the world. If he hft<l realize^] just one thio^. he could have made good. He might have been a brilliant success. There are thouBandi: and thousan<ls of men like Jones. They. too. could be happy, successful, respected and love«i. But ihey can't seem to realize the one biar fact — that practically everything worth while li^•ins lor depends upon STKKN'GTII— upon live. re<l-bhKKied. he-man muscle. Everythini; you do depends upi>n strength. No matter what your occupation, you need the health, vitality and dear thinking only big. strong. \-iriIe nmsclcs can give you. U'hen you are ill the strength in those hi« muscles pulls you through. .\i the office, in the farm fields, or on the tenni> co'ir:?;. you'll find your success ^enerallj' depends upim your muscular development. Here's a Short Cut to Strength and Saecess "But '* you saj*. "it takes jear* to build my bod> up to the p«tint where it will e»iuttl those of athletic champions." It does if you go about it without anj si-stem. but there's ■ scientific short cut. And that's where I come in. 30 Oajrs Is AU I Need In just 30 days I can do things with your body you never thotight possible, ^\"ith just a few minutes work every ■joming. I will add one full inch of real, live muscle to each of your arms, and twu whole inches acrois-i your chest. Many ti my pupils have gained more than that, but I GUARANTEE to do at least that much for you in one short tnonth. Your aeck will grow shapeb*. your shoulders begin to broaden. Befnre you know it. you'll find people turning around when jt.ii pses. Women will want to know >*ou. Your boss will Ireat you with a new respect. You'll look ten ye*rs younger, and you'll feel like it. too. Work will be easy. As for plai*. why, you'll realize then that you don't know what play really ■ie.»n.-. I Streagthen Those Inner Organs Too Bu? I'm n')t throush with yuii. I want ninety da,vs in all m do (he job right, and then all 1 ask is that you stand in Iront of your mirror and look yourself over. What a marvelous change! Those great square shouldervt That pair of huge, lithe arms! Those firm, chapely legs! Yes. fir. They are yours, and they are there to staj-. You'll bo iust as fit inaide as you are out, too. beiause I work on your kearr. your liver — all of your inner organs, strengthening and exercising rhem. Ve« indee-l. life can give .von a greater thrill than you ever dreamed. But, remember, the only sure roa-l to health, strength and happiness always demands action. "MUSCULAR DEVELOPMENT" It rt>ntains furiy-eight fuU-pacv photoeraphs of my?elf and some of the ranny prizewinning pupils I have trainel. Gome of the*ie came to me as pitiftd weaklings, imploring mo to help them. IxKik them over now and you will marvel at their present physiques. This will not obUrate you at all, but for the sake of your future health ami happine>f< do not put it off. Seoil today— riuht nou b'^forc yo-i mrn this page. EARLE LIEDERMAN Oept. 3211, 305 Broadway. New York City It Is F R £ E EARLE LIEDERMAN. Dept. 3211. .«)5 Broadwuv. , New York City j near .>^ir: Pleasi send me. absolutely ■ FRKK and without ol>tli;atlon on my part ' whatever, a ropj of \ our latest book. I "Muscular l>evelopment." | I Name | The instant and long-drawn out response of Bozo — in the middle — points to the fact that not only as movie actresses but also as musicians, Josephine Dunn and Marceline Day are howling successes College Yells {Continued f ram page 2g) f^lty. ■■•■ state . . U'teaar iriiie or print plaint j " * I *IIERE is nothing entertaining about a Jl_ thirty-five year old actor romping through campus scenes u'ith the spontaneity and nonchalance of a broken down chorus gin. . . . In recent months no other veterans of the silver screen than Mari/)n Davies and Colleen Moore, who were sweet young things when the present day co-ed fumbled with dolls in high chairs, have flitted through college films like telephone girls off on a three-day bender, all lit up and far from home." Why, Mr. Neville, how can you! But in justice to the writer, his criticism is not all destructive. He casually suggests a remedy in the following excerpt: "For nothing more than good business, the producers would be amply rewarded if they investigated the colleges, found out the ideas and ideals of the students, what they did in the evening shadows of the Gothic Halls, along the lake in the moonlight, or on the athletic field. They would find that saccharine glorification of dear old alma mater verges on the ridiculous, that childish gayety, so dominant in Hollywood pictures, plays a part, but a very, very small part in college life." Not to be out-yelped, the University of California at Berkeley took up the cry with an editorial in the February "Pelican." It read, to quote a bit of it: " We cannot help doing our movie magnates the considerable honor of marveling at the flock of ' college ' films being shown of late in the playhouses hereabouts . . . and the remarkable and embarrassing picture of college life presented by them to the public. The Pelican, i-ieiang one of these elaborately collegiate moi'ies spread its stuff, experiences the odd blending of emotions known to one who sees his reflection in a trick mirror. He is somewhat amused but made indignant by the oddly distorted representation." .\little fartheron inthebook "The Pelican" reviews Dolores Costello's "The College Widow" and says it is nothing short of an education to young college students. "The whole atmosphere just reeks of slickers and gin and frats and 'good old Atwater,' and there is Dolores Costello, looking as much at home as a gorgeous, green orchid in a Big Game corsage." A Bouquet for Dix FOOTBALL is a particularly sore spot with the colleges — that is, football as placed in the movies. When Richard Dix's "The Quarterback" played a local house in Los Angeles that is patronized by students of both L'niversity of Southern California and U. C. L. .\., loud were the hisses and boos when the hero's sweetheart calls to him from the grandstand — and Dix rushes back into the game, with no formalities, not even a word to the coach, and wins for dear old Paluka. "That sort of stuff is the bunk," said big 'Bob' Rasmus who plays end on the U. C. L. .\. team. ".\nd the movies only cheat their own purfMDse with such liberties. In the first place, no player would be able to hear his woman yell from the grandstand and in the second place a man can't go back in the game just because he wants to. Another thing the directors ought to get wise to is that girls cannot go back in the locker-room to cheer on their heroes between halves. They don't allow 'em back there, and >et in almost every college picture I have ever seen the pretty heroine runs around to the lockerroom and whisfjers a few words of encouragement to her boy friend. ".•\nother thing that gets the goat of the real football teams is the way the movie teams strike up brass bands for the fellow who scored the touchdown and carry him off the field with flowers strung around his neck. Real college teams are taught that the team is the thing and not the individual. No team in the world was ever more proud of a player than l^ S. C. was of Alorley Drury, and yet when Drury left the field of 78