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iJoes Success
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Comparisons Of Personalities, Before and After Taking The Tonic Of Recognition
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By DOROTHY CALHOUN
BE yourself! One day they are Miss Nobody, or George J. Nobody. Studio gatemen yawn in their faces, studio office boys do not see them at all, those resplendent beings in gold braid in front of theaters address them rudely, "Hafta stand in line. Whonell dya thing yare anyhow.^" Traffic policemen inquire whether they are deaf not to hear that whistle, or what.
And the next day they wake to find themselves famous. Doors fly open at their approach, movie magnates bow to them, deferential reporters ask them their opinions about love, auto salesmen beg to show them imported Italian cars with gold plated door handles, and kleig lights play upon them as they enter movie theaters through lanes of staring faces. One day unknown, poor, living in cheap boardinghouses, the next day stars. It's as sudden as all that in many cases.
Whenever a newcomer signs a contract, the chorus begins: "High hat! Swelled head! Forgetting old friends! Taking it big!" No matter how friendless an extra may think himself, let him become a discovery and the I-Knew-HimWhen Club calls a special session to discuss his ingratitude, his conceit, his general lack of all the nobler virtues. Relatives of whom he has never heard swarm in on every train, perfect strangers call him up to tell him that the wife has to have her tonsils out, and what is he going to do about it? Passers-by on the street turn to stare at him, "^ and comment freely upon his appearance, "So that's ^ \\\mt Gee, he doesn't look a tall like he does on the Mt-.^ screen!"
Does success in the movies change them? Be yourself!
The World Itself Changes
BUT it doesn't change a player half so much as it changes everyone else toward him," says one Paramount publicity man who has seen 'em come and go. "An unknown who has suddenly been given a contract finds himself in a different world. No one he has known is recognizable. Faces that have frowned at him are wreathed in smiles, enemies have become flatterers, chance acquaintances are now intimate friends. {Continued on page 68)
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Four rising stars exposed to the gunfire of adulation are, from '.^the top left down, Richard Arlen, June Collyer, Charles Farrell and Sue Carol
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Gary Cooper, center, feels the pressure of popularity; as do, next in order and to the right, Ruth Taylor, Buddy Rogers, Clara Bow and Richard Dix
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