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Paris . . . knows the way to keep that schoolgirl complexion
Masse tells how Parisian beauties have adopted tliis olive and palm oil method of cleansing . . . the treatment advised by 23,723 beauty specialists the world over.
Aid yuur beauty expert by using Palmolive. "I advise all my clients,'''' says Massi',"iVet'er wte any soap except Palmolive. And those who foiUnv that advice show the greatest improvement as a result of our own treatments."
Emile Masse,
of Paris . . . beauty artist of renown, whose clienls tiiimber aristocrats from all over Europe.
16 Rue Daunou, Paris
Vr.vxs, of Naples says that soap and water cleanliness is essential to beauty.
ECHTEN,
of Budapest who advises two daily cleansini/s with a lather of Palmolive Soap.
Jacobson of London
unrns ayaiust soaps nut made of ohve and palm oils — and therefore approves most heartily of Palmolive.
MASSI: . . . the famous Masse . . . and all his well-known Parisian cc>lleaj;ues, too, for that matter . . . has helped Paris find the way "to keep that schoolgirl complexion."
Paris, where lovely ladies seem even lovelier because the whole atmosphere is charged with beauty ! Paris, where experts like Masse actually receive visits from reigning queens. Where royal ladies, aristocrats, world renowned artists of opera and the theatre ask: How can I keep my beauty? What can I do, when I leave beautywise Paris, to keep my skin lovely.'
Here, of all places, beauty experts are in demand. Experts like Masse, who is invited often to attend royalty; who once journeyed all the way to Cairo to give a beauty treatment to a well-known American lady; who has won prize after prize for his artful beauty treatments.
This home treatment
What Masse advises is an evcr-so-easy home treatment. You may know it. All Paris docs.
The exquisite "schoolgirl complexion" of the smart Parisiennc is due, in great measure, to daily home treatments with Palmolive.
In the beautiful environment of the Place Vcndomc, Masse maintains his famous salon dc beaute. To his establishment come Parisian women of distinction for beauty counsel and for treatment.
Paris says it's the way "to keep that schoolgirl complexion." First, make a lather of Palmolive Soap and warm water (not hot, that may redden the skin). Second, with your finger tips massage this into face and throat, working the impurities out of the pores. Third, rinse off the soap with warm water . . . gradually colder and colder. There! Isn't that cleanliness delightful-' And isn't your skin refreshingly smooth, rich in color?
The popularity of this home beauty treatment has made Palmolive one of the two largest selling toilet soaps in France.
You know, there are^all told — 23,723 ex(>erts who advise Palmolive. They prefer Palmolive because of its unique vegetable oiLcontent. So will you. Use it for the bath, as well. It costs but 10 cents a cake.
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