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Clnelval third decay i$ a form of decay common during preunancv lecause of the
tendency t' ■ anditj/. It results
from acid the necks of the
teeth, aloti'j i D'^xyir Line, tchere pu t)irf:t teeth anJ «here there is a ti crevice. Fermentino food particles and
aeid'forming germs of (ircny collect here, because your tooth-hrush can't penetrate such a tiny crevice. There is an old snuing that one baby costs two of its mother's teetK
THE EXPECTANT
SHOULD, BY ALL MEANS, KNOW THESE FACTS ABOUT SQUIBB'S DENTAL CREAM
for it is tiie only type of dentifrice tliat can bring tliese special benefits to protect tlie teetli of motlierliood
Many a woman emerges from the trying period of pregnancy with her teeth and gums in bad condition — sometimes she loses one or more teeth. But this certainly need not happen.
During pregnancy, a woman's teeth arc unusually susceptible to decay — due, first, to the demands upon the lime stores of her body and, second, to the presence of germ acids in the mouth. Correct food, including the necessary vitamins and mineral salts, and the regular use of Squibb's Dental Cream, will aid in combating decay.
Years ago, physicians and dentists began to advise expectant mothers to use Milk of Magnesia as a mouth
■kThe Danger Line is the line where meet teeth. As long as this thin edut gum tissue keeps healthy, pyorrhea will occitr. In the cross-section ohovr, fwtir* ; tiny crevice at each side of the tooth. 7 arroics shoic it. Food particles collect li< ferment and irritate the gums with ae ■ Eventually the delicate gum edge rect^h and then The Danger Line no longer i:n nishrs protection, \ever let this hopi'fi
I
wash to combat germ acids. How natural then that today an increasing number of both professions consider Squibb's Dental Cream a valuable aid during pregnancy —
far beyond the powers of other types of dentifrices.
It is 50% Squibb's Milk of Magnesia. Each time you brush your teeth with Squibb's you combat germ acids. You force countless particles of Milk of Magnesia into the crevices and fissures of j'our teeth.
One of the most vital parts of the mouth is the thin margin of tissue where the gums join the teeth. It is called The Danger Line because it is a real point of danger for everybody. Here pyorrhea starts. Hevt . also, occurs gingival third decay — so prevalent (luring pregnancy.
Squibb's affords The Danger Line wonderful protection. It definitely soothes irritation and helps keep your gums firm and sound.
How beautifully Squibb's cleans the teeth — and so safely. It contains no grit, no astringents, nothing which might injure the delicate gum edge. Use Squibb's every day. Your teeth will keep so much more attractive and healthy. For you'll be giving j'our gums the safest of care and your teeth the finest
possible protection against decay.
Copyright 1930 by £. R. Squibb & Sons
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