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MOTION PICTURE
DAILY
Thursday, March 15, 193
MOTION PICTURE
DAILY
(Registered U. S. Patent Office)
Vol. 35
March 15, 1934
No. 61
Martin Quigley Editor-in-Chief and Publisher
MAURICE KANN mra Editor \jkf JAMES A. CRON Advertising Manager «,■•—«•
Published daily except Sunday and holidays by Motion Picture Daily, Inc., subsidiary of Quigley Publications, Inc., Martin Quigley, President; Colvin Brown, Vice-President and Treasurer.
Publication Office: 1790 Broadway, New York. Telephone Circle 7-3100. Cable address "Quigpubco, New York." All contents copyrighted 1934 by Motion Picture Daily, Inc. Address all correspondence to the New York Office. Other Quigley publications: MOTION PICTURE HERALD, BETTER THEATRES, THE MOTION PICTURE ALMANAC and THE CHICAGO AN.
Hollywood Bureau: Postal Union Life Building, Vine and Yucca Streets, Victor M. Shapiro, Manager; Chicago Bureau: 407 South Dearborn Street, Edwin S. Clifford, manager; London Bureau: 6 Brookland Close, Hampstead Garden Suburb, Bernard Charman, Representative; Berlin Bureau: Berlin-Tempelhof, Kaiserin-Augustastrasse 28, Joachim K. Rutenberg, Representative; Paris Bureau: 19, Rue de la Cour-des-Noues, Pierre Autre, Representative; Rome Bureau: Viale Gorizia, Vittorio Malpassuti, Representative: Sydney Bureau: 102 Sussex Street, Cliff Holt, Representative; Mexico City Bureau: Apartado 269, James Lockhart, Representative; Glasgow Bureau: 86 Dundrennan Road, G. Holmes, Representative; Budapest Bureau: 11 Olaaz Fasor 17, Endre Hevesi, Representative.
Entered as second class matter January 4, 1926 at the Post Office at New York City, N. Y., under Act of March 3, 1879.
Subscription rates per year: $6 in the Americas, except Canada $15 and foreign $12. Single copies: 10 cents.
Roxy Plans London Venture on His Own
London, March 14. — S. L. (Roxy) Rothafel, denying reports today that he was associated with Douglas Fairbanks, Sr., in plans to create a London "radio city," asserted he was negotiating solely on his own. He said upon his leaving for America tomorrow he would release a statement on the results of conferences he has had with several British organizations. He was certain there would be a Roxy theatre here.
Pinnacle Closes Deals
J. D. Trop, president of Pinnacle Productions, has closed territorial releasing deals for "Hired Wife" and "Chloe" with Arthur Greenblatt, Inc., New York; Gold Medal Film Co., Philadelphia ; Excellent Pictures Corp., Detroit; B. N. Judell, Inc., Chicago, St. Louis and Milwaukee ; Majestic Pictures, Cincinnati; A. C. Bromberg Attractions, Atlanta, and Far West Exchanges, Inc., Los Angeles and San Francisco.
Franklin to Coast
Harold B. Franklin leaves for Hollywood this afternoon to further along his production plans. He expects to be away about four weeks.
BEN BLUE
Under Contract
WARNER BROS. VITAPHONE STUDIO
Now Making Personal Appearances in England Direction of JOE RIVKIN — Leo Morrison Agency
Looking 'Em Over
"Le Serment"
(Protex Pictures) "Le Serment" ("The Pledge") is handicapped in its invasion of the American market at the outset by the fact it is a French-language film without a single English subtitle. Even Americans with a knowledge of French will find it difficult to comprehend the dialogue, which is not as clear as it should be. Probably French audiences will find it good screen fare.
Line Noro, married to Jean Galland, a child specialist, is secretly in love with his brother, Samson Fainsilber, a dramatist. In a struggle to prevent her from committing suicide, her lover is killed. Two letters exchanged by them are important to the plot. In one the woman tells Fainsilber she is about to become a mother.
In the other the dramatist tells her how fortunate they have been to be able to curb their passion before it went too far. When years later her letter falls into her husband's hands, he begins to doubt the paternity of the child and demands to know the name of her lover. The woman refuses until she is offered the choice of telling or loss of her child, which has been taken away by the husband, and is dangerously ill. Just as she is about to reveal the truth she discovers the second letter. This proves Galland is the father.
The picture runs for more than an hour and a half and is much too tearful for comfort. Abel Gance directed this Arci production.
"No More Women," yesterday's opener at the Rialto, was reviewed on March 12.
"The House of Rothschild," last night's world premiere at the Astor, was reviewed by wire from Hollywood on Feb. 27.
"George White's Scandals," this morning's opener at the Radio City Music Hall, was revieived by wire from Hollyzvood on March 9.
"The Show Off,'' tomorrow's opener at the Capitol, was reviewed by wire from Hollywood on Feb. 27.
"Coming Out Party," tonight's p-rcview at the Roxy, was reviewed by wire from Hollywood on Jan. 22.
Chicago Aid Fund Gains
Chicago, March 14. — For local industry relief this city claims to challenge the records. A year ago the first relief dinner dance netted $2,300. The next affair is set for March 23. In the meantime, at the dinner for Aaron Saperstein, $1,600 was contributed voluntarily.
Embassy Cuts Price
The Embassy, all Pathe News house, has cut its opening price to 1 P. M. from 25 to 15 cents.
Pick Next for Raft
Hollywood, March 14. — George Raft's next when he returns from a 10-week vacation will be "Brothers Sopek," now titled "R. U. R." Waldemar Young is working on the treatment.
M-G-M Buys Two Plays
Hollywood, March 14. — M-G-M has bought "No More Ladies" and "Shining Hour," current Broadway plays. The former is for Franchot Tone and the latter for Alice Brady and Maureen O'Sullivan.
Columbia Up 1 on Big Board
Net
Columbia Pictures, vtc
Consolidated Film Industries
Consolidated Film Industries, pfd.
Eastman Kodak
Eastman Kodak, pfd
Fox Film "A"
Loew's, Inc
M-G-M, pfd
Paramount, cts
Pathe Exchange
Pathe Exchange "A"
RKO
Universal Pictures, pfd
Warner Bros
High
Low
Close
Change
Sales
2754
2554
2654
+1
3,200
45/6
4?4
100
1654
1554
1654
+ 54
1.600
8954
8954
8954
54
200
13154
13154
13154
+ 54
2.000
16
155/s
15?4
— Vs
1,600
33?£
3254
3254
-*A
7.100
24
24
24
100
554
554
554
23,300
3^
354
354
+ Vs
2,000
1954
19
19
-H
1.300
354
m
3f4
1.300
33
33
33
4,000
75*
7
2.000
Technicolor Off % on Curb
Sentry Safety Control. Technicolor
General Theatre Equipment 6s '40
General Theatre Equipment 6s '40, ctf.
Keith B. F. 6s '46
Loew's 6s '41, ww deb rights
Paramount Broadway 554s '51
Paramount F. L. 6s '47
Paramount Publix 554s '50
Pathe 7s '37, ww
Warner Bros. 6s '39, wd
Net
High
Low
Close
Change
Sales
Vs
a
H
100
954
9tt
J4
400
kes
Spurt
Net
High
Low
Close
Change
Sales
10
974
10
9
954
954
954
+ 54
3
64
64
64
2
9854
98
98
+ Vs
10
34
3354
33V*
+ 54
10
4954
47%
49
+2
45
50
4854
49
+1
28
9354
9354
9354
+ 54
1
5854
58
58
+ 54
111
i Purely Personal
MARY PICKFORD will be gu< of honor Saturday at a lunc eon to be given by the Ass'n of F-: eign Press Correspondents at t Sherry Netherland.
Ed Kuykendall was called to 1 home in Columbus, Miss., because the serious illness of his broth Kuykendall may return here eai next week.
Laurence Olivier and Jill E mond are staging a dinner tonight the Warwick preparatory to saili for London tomorrow.
Dr. Julius Klein, reorganizat advisor to Paramount Publix boi holders' protective committees, 1 returned from a Florida vacation.
Agnes de Mille was ill with flu when she arrived on the Paris y terday. She will stay in New Y( until she recovers.
Mr. and Mrs. Arch Selwyn c< brated their silver wedding annh sary with a dinner at the Warw Felix Feist is on a half-day w ration while recuperating from an i ness.
Jeanne Aubert finishes work to in a Vitaphone short called 'Cl That Kiss."
David Sarnoff is trade and inn try chairman in a coming Salva J Army drive for funds.
Lanny Ross gets into town to He'll resume the coffee broadcast.
Soudeikaine to Goldwi
Samuel Goldwyn left for the c yesterday after stating that he signed Serge Soudeikaine, scenic a for the Metropolitan Opera. He act as technical consultant on "Re rection," which will be started -J 15. Soudeikaine will leave soor begin conferences with Richard Goldwvn art director.
Service for Mrs. Bow
Funeral services for Mrs. Marj Illington Bowes, wife of Major ward J. Bowes, managing directc the Capitol, will be held this n ing at 10 o'clock at St. Pati Cathedral with the singing of i quiem mass. The interment wi private.
Postpone P.-P. Mee
An adjourned special meetin' Paramount Publix creditors, sche ( for yesterday, was postponed] March 21.
Krellberg Returnin
Sam Krellberg, of Amusemen I curities, returns to New York | Hollywood Monday.
12th WEEK ON BROADV i
Tordott Mfen
JEWEL PRODUCTIONS. 723-7th Ave.. N