Motion Picture Daily (Apr-Jun 1936)

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WHAT TO DO DURING AN EARTHQUAKE! While the crowds are pouring into your theatre to see "San Francisco" take a walk into your office and open up a bottle (just like the photo flrfp') Then have a quick one to"San Francisco" and ask the cashier how much cash is already in the tilL Then pull out the old ledger and look over the results of Metro Gold wyn Mayer pictures during the past year. Then fSft toast those BIG ONES of ,35-,36 and walk Qy into your theatre and watch the folks enjoying "San Francisco/' Then call up your M-G-M Branch Office and try to arrange for extra playing time. (You probably thought of that earlier!) Your favorite salesman will know you're ready to sign up the smartest deal of all your showmanship days-M-G-M IN 1936-1937! THUNDERING ACROSS THE SCREEN! ufi]>t£ tomorrow ©ABLE ■ V He'* the ha rd boiled bou of "Tha PaiadW, Baib*i? E K Const Danes Hull. Hondcoms but touflhl Than along teDONALD