Motion Picture Daily (Jan-Mar 1937)

Page scan 00054 from Motion Picture Daily

Record Details:

Title:
Motion Picture Daily
Date:
Jan-Mar 1937
Publisher:
New York [Motion picture daily, inc.]
Volume:
Motion picture daily
Leaf #:
00054
Language:
English
Subjects:
Motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
A New York-based daily trade paper published by Martin Quigley. The companion to Quigley's better known weekly publication, MOTION PICTURE HERALD, and a direct competitor to THE FILM DAILY, which was also published out of New York. Established in 1930, MOTION PICTURE DAILY enjoyed a circulation of roughly 5,000 readers most years of its four decades in print (a nearly identical circulation to THE FILM DAILY, but only one third of the readership of MOTION PICTURE HERALD, which reached a wider audience of exhibitors). In the 1930s, the MOTION PICTURE DAILY's editor, Maurice Kann, called on the movie industry to shift more production back to the East Coast. Any productions that filmed in New York received ample attention. New York City never regained its production lead over Hollywood, but the major studios used the Big Apple for their corporate and distribution headquarters. As a result, MOTION PICTURE DAILY tended to focus on economic and regulatory issues confronting the film industry. -- Eric Hoyt, 2014
Date Added:
May 30, 2024
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MOTION PICTURE DAILY Wednesday, January 6, 1937 "College" Out Front in Boom For the Loop Chicago, Jan. 5. — Business came back with a bang to the Loop theatres last week and "College Holiday" at the Chicago was the leader with a $42,000 gross. The extra shows on New Year's Eve, plus an advance in admission prices for that night, boosted boxoffice figures. "Stowaway" at the Apollo brought the kiddies out by the thousands and the gross was $10,200. The Oriental and State-Lake with stage shows proved big draws during the holiday time and business at these houses was very good. "Gold Diggers" was a strong attraction at the Roosevelt. "Love on the Run" continued to set a good pace at the United Artists and "Theodora Goes Wild," following a week at the Chicago, was a strong draw at the Garrick. The Palace opened with a new show New Year's Eve with all seats reserved. The weather was unsettled and warm. Total first run business was $163,500. Average is $115,000. Estimated takings : Week Ending Dec. 29: "LOVE ON THE RUN" (M-G-M) UNITED ARTISTS— (1,700), 35c-55c-75c, 7 days, 2nd week. Gross: $18,800. (Average, $15,000) "THE GIRL ON THE FRONT PAGE" (Univ.) STATE-LAKE— (2,776), 25c-35c-40c, 7 days. Stage: Vaudeville Revue. Gross: $19,000. (Average, $13,000) Week Ending Dec. 31: "RAINBOW ON THE RIVER" (Radio) PALACE— (2,509), 35c-55c-75c, 6]/2 days. Stage: Benny Fields and Revue. Gross: $22,000. (Average, $19,000) "COLLEGE HOLIDAY" (Para.) CHICAGO— (4,000), 35c-55c-75c, 7 days. Stage: "Holiday Follies." Gross: $42,000. (Average, $32,000) "THE MAN WHO LIVED TWICE" (Col.) ORIENTAL— (3,490), 35c-55c, 7 days. Stage: Ina Ray Hutton and Band. Gross: $23,500. (Average, $15,000) "GOLD DIGGERS OF 1937" (F. N.) ROOSEVELT— (1,591), 35c-55c-75c, 7 days. Gross: $18,500. (Average, $11,000) "STOWAWAY" (20th-Fox) APOLLO--(1,400), 35c-55c-75c, 7 days. Gross: $10,200. (Average, $4,500) "THEODORA GOES WILD" (Col.) GARRICK— (900), 35c-55c-75c, 7 days. Gross: $9,500. (Average, $5,500) N. H. Party a Sellout New Haven, Jan. 5. — The annual sick benefit ball of Local No. 74, I.A.T.S.E., is a sellout well in advance of the Jan. 9 date at the Hotel Taft. More than 700 are expected. Harry M. Shaw, Loew-Poli division manager, will be m.c. and is cooperating in staging of the eight-act floor show. Henry Busse's Paramount orchestra will play. William P. Barry is general chairman. Plan Stage Basketball New Haven, Jan. 5. — Basketball games as a regular Monday night feature are being considered for the College. Albie Booth, Yale football hero, has been contacted for the job of coach and director, and 10 to 12 high school and commercial teams have been lined up. The State, Hartford, is the first house to use this feature successfully in the territory. "Allah" Dual At $8,800 Is MilwaukeeTop Milwaukee, Jan. 5. — The high spot for a fair week here was "The Garden of Allah" and "The Captain's Kid" with an $8,800 take at the Warner, $3,800 above average. Second honors went to "Stowaway" and "The White Hunter" doing an average of $8,000 at Fox's Wisconsin. The circuit's Palace pulled $5,300 with "College Holiday" and "Arizona Mahoney," $300 above par. Other business was below average. Weather was unseasonably mild and rainy, which has reacted favorably for the theatres since there have been no winter sports. Total first run business was $27,300. Average is $24,500. Estimated takings for the week ending Dec. 31 : "COLLEGE HOLIDAY" (Para.) "ARIZONA MAHONEY" (Para.) PALACE— (2,400), 25c-35c-50c, 7 days. Gross: $5,300. (Average, $5,000) "COME CLOSER FOLKS" (Col.) RIVERSIDE— (2,300), 20c-25c-30c, 6 days. Stage: Riverside Follies. Gross: $4,000 (Average, $5,000) "PENNIES FROM HEAVEN" (Col.) "WITHOUT ORDERS" (RKO) STRAND— (1,400), 25c-35c-50c, 8 days. Gross: $1,200. (Average, $1,500) "THE GARDEN OF ALLAH" (U A.) "THE CAPTAIN'S KID" (F.N.) WARNER— (2,400), 25c-35c-50c, 8 days. Gross: $8,800. (Average, $5,000) "STOWAWAY" (20th-Fox) "WHITE HUNTER" (ZOth-Fox) WISCONSIN-(3,200), 25c-35c-50c, 8 days. Gross: $8,000. (Average, $8,000) "White Hunter" and Show Lead Montreal Montreal, Jan. 5. — "White Hunter," with a vaudeville bill, topped the first run list with $13,000 at Loew's. "Love on the Run," on a dual at the Palace, grossed $12,500 and "Rembrandt" took $6,500 at His Majesty's where an all-British policy prevails. "Gold Diggers of 1937" registered $10,500 at the Capitol with "King of Hockey." In the way of opposition, there were 8,500 people at the pro. hockey match in the Forum and the night clubs were busy. Weather : Snow and cold. Total first run business was $50,000. Average is $43,000. Estimated takings for the week ending Jan. 2 : "GOLD DIGGERS OF 1&37" (F. N.) "KING OF HOCKEY" (W. B.) CAPITOL— (2,547), 25c-35c-40c-50c-60c, 7 days. Gross: $10,500. (Average, $9,500) "REMBRANDT" (British) "MAN IN THE MIRROR" (British) HIS MAJESTY'S— (1,700), 25c-35c-40c-50c, 7 days. Gross: $6,500. (Average, $5,000) "WHITE HUNTER" (ZOth-Fox) LOEW'S— (3,115), 25c-34c-40c-50c-60c, 7 days. Stage: "Follies of the Night" vaudeville unit. Gross: $13,000. (Average, $10,500) "LOVE ON THE RUN" (M-G-M) "THE LONGEST NIGHT" (M-G-M) PALACE— (2,600), 25c-35c-40c-50c-65c, 7 days. Gross: $12,500. (Average, $11,000) "STOWAWAY" (20th-Fox) "LUCKIEST GIRL IN THE WORLD" (Univ.) PRINCESS — (2,272) , 25c-30c-35c-50c-65c, 7 days. Gross: $7,500. (Average, $7,000) Reopens After Fire Beatrice, Neb., Jan. 5. — F. E. Hollingsworth has reopened the Rialto, which was damaged by a $10,000 fire more than a month ago. Rainbows Hollywood, Jan. 5. — Bobby Breen, star of "Rainbow on the River," wrote to Colonel Stoopnagle, of the Stoopnagle and Budd comedy team, asking a definition of a rainbow. Bobby received the following answer: "A rainbow is stuff that when a fellow blushes he turns all colors of." "Stowaway" Is $9,000 Leader; Denver Booms Denver, Jan. 5. — "Stowaway" pulled the big money of the week, $9,000 at the Denver, and was moved to the Broadway for a second week. "College Holiday" was $1,500 to the good on a take of $6,000 at the Denham, and a dual consisting of "Rainbow on the River" and "The Plot Thickens" was strong at $8,500 in the Orpheum. Total first run business was $33,000. Average is $28,500. Estimated takings for the week ending Dec. 31 : "AS YOU LIKE IT" (ZOth-Fox) ALADIN— (1,500), 25c-50c, 7 days. Gross: $2,000. (Average, $3,000) "PENNIES FROM HEAVEN" (Col.) BROADWAY— (1,500), 25c-40c, 7 days. Gross: $1,500 (Average, $2,000) "COUNTRY GENTLEMEN" (Republic) "GLORY TRAIL" (Cresent) CENTER— (1,500), 15c-35c, 7 days. Stage show. Gross: $2,000. (Average, $2,000) "COLLEGE HOLIDAY" (Para.) DENHAM— (1,500), 25c-40c, 7 days. Gross: $6,000. (Average, $4,500) "STOWAWAY" (20th-Fox) DENVER— (2,500), 25c-50c, 7 days. Stage Band. Gross: $9,000. (Average, $7,500) "RAINBOW ON THE RIVER" (Radio) "THE PLOT THICKENS" (Radio) ORPHEUM— (2,600), 25c-40c, 7 days. Gross. $8,500. (Average, $6,000) "POLO JOE" (W. B.) "KING OF HOCKEY" (W. B.) PARAMOUNT— (2,000), 25c-40c, 7 days. Gross: $4,000. (Average, $3,500) "Thin Man" Smash Oklahoma City Hit Oklahoma City, Jan. 5. — "After the Thin Man" was the big noise of the week among the first runs. It ran up to $8,800 at the Midwest, leaving par $4,800 astern. "All American Chump," helped by a stage show, grossed $2,100 at the Liberty in four days. Normal for a week is $3,000. Total first run business was $18,500. Average is $14,000. Estimated takings for the week ending Jan. 2: "AFTER THE THIN MAN" (M-G-M) MIDWEST— (1,500), 10c-35c-55c, 7 days. Gross: $8,800. (Average, $4,000) "STOWAWAY" (ZOth-Fox) CRITERION— (1,700), 10c-35c-55c, 7 days. Gross: $4,500. (Average, $5,000) "THE WHITE HUNTER" (ZOth-Fox) CAPITOL— (1,200), 10c-25c-40c, 7 days. Gross: $2,400. (Average, $2,000) "ALL AMERICAN CHUMP" (M-G-M) LIBERTY— (1,500), 10c-25c-35c, 4 days. Stage. "Top Hat Revue," seven acts vaudeville. Gross: $2,100. (Average for week, $3,000) "GRAND JURY" (Radio) "COUNTRY GENTLEMAN" (Republic) LIBERTY— (1,500), 10c-25c-35c, 3 days. Gross: $700. (Average for week, $3,000) Hideaway" Up In Slow Week At Washington Washington, Jan. 5. — "Hideaway Girl" topped a dull Christmas week with a take of $6,'S0O at the Metropolitan. This was over normal by $2,500. A return engagement of "Love on the Run" gave Loew's Columbia $4,600, over average by $1,000. "Gold Diggers of 1937," plus a stage show, at the Earle took $19,700, over par by $1,300. At Loew's Palace, "Camille" exceeded average by $1,000 for a take of $16,900. A second week was ordered. Loew's Capitol Theater, playing six days, took $20,400 for "Sinner Take All" and Rudy Vallee's "Punch Bowl" Revue. Average for a full week here is $20,900. "Rainbow on the River," at RKO-Keith's grossed $7,000 in nine and one-half days, or $3,600 under the seven-day average. Total first run business, exclusive of the Rialto, was $76,500. Average is $76,700. Estimated takings, exclusive of tax: Six Days Ending Dec. 30: "SINNER TAKE ALL" (M-G-M) LOEW'S CAPITOL — (3,434), 25c-66c, 6 days. Stage: Rudy Vallee and His "Punch Bowl" Revue, with his Connecticut Yankees, Cyril Smith, Joe Dorris, the Bernards, the Duvals, Gentlemen Singers, Judy Starr, the Swing Kids. Gross: $20,400. (Average, 7 days, $20,900) Week Ending Dec. 31: "THE GIRL ON THE FRONT PAGE" (Univ.) BELASCO— (1,140), 25c-65c, 7 days. Gross: $1,100. (Average, $3,000) "GOLD DIGGERS OF 1937" (F. N.) EARLE— (2,218), 25c-77c, 7 days Stage: Yorke & King, Bob Ripa, Loman Bailey, Lee Sims, Royal Swedish Bell Ringers. Gross: $19,700. (Average, $18,400) "LOVE ON THE RUN" (M-G-M) LOEW'S COLUMBIA— (1,243), 25c-40c. 7 days (return engagement). Gross: $4,600. (Average, first run, $3,600) "CAMILLE" (M-G-M) LOEW'S PALACE— (2,370), 35c-55c, 7 days. Gross: $16,900. (Average, $15,900) "HIDEAWAY GIRL" (Para.) METROPOLITAN— (1,591), 25c-40c, 7 days. Gross: $6,800. (Average, $4,300) "UNDER YOUR SPELL" (ZOth-Fox) RIALTO— (850), 25c-5Sc, 7 days. Gross: $2,100. Nine Days Ending Dec. 31: "RAINBOW ON THE RIVER" (Radio) RKO-KEITH'S— (1,836), 25c-55c, &'/2 davs. Gross: $7,000. (Average, 7 days, $10,600) Zellers Elected Again Lincoln, Neb., Jan. 5.— Dr. H. C. Zellers, for the 11th consecutive time, is president of the Lincoln Musicians' Union, Local No. 463. At the election, John Schildneck was named vicepresident ; Mark Pierce, secretarytreasurer; Ted Tompkins, sergeantat-arms; and on the board were placed, L. G. Andrews, J. Norman Hoff, Charles Kundler, Lee Jensen and Herb Witte. Imperial Seeks Staff Boston, Jan. 5. — Imperial Pictures, which took over Academy here, is seeking a complete sales force. Leo Britton is sales manager. A commission deal of eight per cent, four per cent on receipt of the contract and the other four per cent when the exhibitor pays is being offered, it is learned.