Motion Picture Daily (Jan-Mar 1938)

MOTION PICTURE DAILY Monday, February 21, I A practical working tool f o r every projectionist Revised Sixth Edition f. h. richardson's bluebook of Projection The sixth edition of F. H. Richardson's Bluebook is now <n its second printing, for which it has been extensively tevised. In addition to revisions in text, it contains a supplementary chapter devoted to developments which have become important in projection room technique and servicing methods since the first printing. The revised edition includes 736 pages of up-to-theminute text, charts and data with detailed description of assembly, wiring and functioning of all modern sound and projection apparatus. It is a practical "trouble shooter," cross indexed for immediate reference in any projection room emergency. $6.25 Postpaid QUIGLEY BOOKSHOP ROCKEFELLER CENTER, NEW YORK QUICLEY BOOKSHOP ROCKEFELLER CENTER NEW YORK GENTLEMEN: Please send me F. H. RICHARDSON'S BLUEBOOK OF PROJECTION. (Revised Sixth Edition.) Enclosed find remittance of $6.25. NAME. ADDRESS. CITY I j STATE 'Hurricane" Top in Third Denver Week Denver, Feb. 20. — "The Hurricane" demonstrated remarkable staying powers at the Rialto by pulling $4,000 after previously having played a week each at the Denver and the Aladdin. Normal for the house is $1,750. The other half of the dual bill was "Change of Heart." "Boy of the Streets," on a dual with "Charlie Chan at Monte Carlo," was outstanding with a take of $5,000 at the Paramount. This was $1,000 above par. "In Old Chicago" pulled an excellent $3,500 at the Broadway, and "Happy Landing" held up well with $4,000 at the Aladdin after a week at the Denver. Cold weather clipped grosses slightly at the end of the week. Total first run business was $38,500. Average is $33,250. Estimated takings for the week ending Feb. 17 : "HAPPY LANDING" (20th-Fox) ALADDIN— (1,400), 25c-40c, 7 days, following a week at the Denver. Gross: $4,000. (Average, $3,500) "IN OLD CHICAGO" (20th-Fox) BROADWAY— (1,500), 50c-$1.50, 7 days. Gross: $3,500. (Average, $2,500) "THE BUCCANEER" (Para.) DENHAM— (1,750), 25c-35c-40c, 7 days, 2nd week. Gross: $6,000. (Average, $5,500) "YOU'RE A SWEETHEART" (Univ.) DENVER— (2,525), 25c-35c-50c, 7 days. Gross: $8,500. (Average, $8,500) "OF HUMAN HEARTS" (M-G-M) "PARADISE FOR THREE" (M-G-M) ORPHEUM— (2,600), 25c-35c-40c, 7 days. Gross: $7,500. (Average, $7,500) "BOY OF THE STREETS" (Monogram) "CHARLIE CHAN AT MONTE CARLO" (ZOth-Fox) PARAMOUNT— (2,096), 25c-40c, 7 days. Gross: $5,000. (Average, $4,000) "THE HURRICANE" (U.A.) "CHANGE OF HEART" (ZOth-Fox) RIALTO— (878), 25c-40c, 7 days. "The Hurricane" had had a week each at the Denver and Aladdin. Gross: $4,000. (A'" age, $1,750) Fight "China" Film Ban Vancouver, B. C, Feb. 20. — A crowd of more than 3,000 in the Orpheum Theatre registered a protest against the censor ban on "China Strikes Back," which had been scheduled for showing at the meeting. Led by A. M. Stephen, president of the Canadian League for Peace and Democracy, Vancouver branch, under whose auspices the meeting was held, the crowd passed a resolution asking for an investigation into amount of influence brought to bear on the censors by foreign consulates. May Syndicate "Snooks" Hollywood, Feb. 20. — "Baby Snooks," as created by Fanny Brice on M-G-M's Maxwell House coffee radio program and in the picture, "Everybody Sing," may become the subject of a syndicated newspaper cartoon strip. Robert Allan, cartoonist, is negotiating a deal with Miss Brice and M-G-M. McShane to Brattleboro Boston, Feb. 20. — Frank McShane is now manager of the Paramount in Brattleboro, Vt. The house is operated by Western Massachusetts Theatres, Inc. McShane formerly managed the Strand in Dorchester for M. & P. Four for Four "How is business?" a reporter asked a New York manager yesterday shortly after his theatre opened for the day. "I've got a four-star picture and four patrons in the house, one for each star," came the reply. Runs on B Vay Are Worrying Subsequents (Continued from page 1) "Every Day's a Holiday" finished three weeks at the Paramount ; "Hurricane" completed a five-week stretch at the Rivoli ; "Happy Landing" finished four weeks at the Roxy ; "The Bad Man of Brimstone" ended two weeks at the Capitol, while "Snow White and the Seven Dwarfs" completed a five-week run at the Music Hall. Five of the nine first runs were holdovers. The long runs at the Music Hall and the Rivoli forced a shift in bookings on following pictures at these houses. The distributors, it was explained, are in a dilemma on the situation since while they want all the revenue they can get through the first run bookings, at the same time they must get other pictures played and circulated among the subsequent runs. Where a theatre, such as the Music Hall, has commitments with two or three distributors for completed pictures, the pressure to cut a current engagement short in order to make way for a film awaiting general release often is strong. "Snow" Run Unusual The "Snow White" run was an unusual situation. As a result, the Music Hall waived its usual seven days to two weeks' protection and permitted the film to open at the Palace and Albee in Brooklyn on Saturday, two days after the close of the engagement at the large house. The Palace and Albee will hold the picture definitely for two weeks and possibly three. The RKO runs in Manhattan will open with "Snow White" on March 3 for a week, and the circuit will waive its usual seven days' protection over the independents to permit them to get the film March 12. RKO will open "Snow White" at its Brooklyn runs on March 10. The circuit will play the picture as a single bill in all of its situations. RKO points to "Snow White" in refutation of the charge that a long downtown run is detrimental to the neighborhoods and claims that the picture is gaining a momentum that will assure good business in the later runs regardless of the time element. Charge Illegal Sales Milwaukee, Feb. 20. — Warrants have been issued against three officers of the defunct B. E. Buckman & Co., securities company, in connection with the alleged illegal sales of stock of Condor Pictures, Inc., among others. Preliminary hearing has been set for April 4. 'Checkers," Show$24,00( Detroit Lea Detroit, Feb. 20. — "Checkers," v a stage show headed by Jane Wit! and Billy Gilbert, turned in $24,000 at the Fox. This was better than normal. "Thrill of a Lifetime," with a st : show headed by Mischa Auer and v Borrah Minnevitch's band, pu $22,500 at the Michigan. "Beg, E row or Steal" and "Sh ! The Octop j went $300 up on a -take of $5,30C the State. Business elsewhere slow. Total first run business was $69,1 Average is $70,000. Estimated takings for the week e ing Feb. 17 : "HAPPY LANDING" (20th-Fox) "THE SHADOW" (Col.) ADAMS— (1,770), 15c-50c, 7 days. Gr $5,000. (Average, $5,000) "CHECKERS" (20th-Fox) FOX— (5,100), 15c-65c, 7 days. St Jane Withers, Billy Gilbert, Gil Lamb, Foy, Lois Harper. Gross: $24,000. (A age, $20,000) "THRILL OF A LIFETIME" (Par; MICHIGAN — (4,100), 15c-65c, 7 d Stage: Mischa Auer, Borrah Minevil Harmonica Rascals; Bryant, Rains Young; Berry, Breen & Wyler. Gr $22,500. (Average, $20,000) "BEG, BORROW OR STEAL" (M-G "SH! THE OCTOPUS" (F.N.) STATE— (3,000), 15c-50c, 7 days. Gr $5,300. (Average, $5,000) "THE BUCCANEER" (Para.) UNITED ARTISTS— (2,070), 15c-65c. week. Gross: $8,500. (Average, $10,000 "VICTORIA THE GREAT" (RKC MADISON— (2,000), 15c-65c, 7 days. Gi $4,500. (Average, $10,000) Lincoln Remodeling I Lincoln, Neb., Feb. 20. — Remo ing of theatres is gaining. The Z owned by Ed H. Zorn in Benkelrr the Lyric, property of Bert Ream Sutton, and the Town Hall, Holbn Neb., are getting paint brush and ; equipment. New openings include Ralph Hint Chief, in Tecumseh, Neb., a 300house just built at a cost of $15, and the Opera House, Brownville, IS by its owner, Frank Thomas, who been vacationing in California. Wall Street Small Board Changes 1 Open High Low Close Ch Col. pfd.... 32% 32% 32% 32% -| Cons lVs Wi 1H ■ Cons., pfd... SVi 5% 5% 5% E. K 154 154 154 154 E. K., pfd.. 164 164 164 164 G. T. E 11% 11% 11% 11% Loew 49l4 49J4 49 49 Para 9% 10 9?4 10 Pathe 57/s 5% 5% 5% ' R. K. O.... W 354 3M ty\ ■ W. B 6 6% 6 6 W. B., pfd.. 38 38 37% 37Ji Little Curb Activity Open High Low Close CI G.N 9/16 9/16 9/16 9/16 Bonds in Light Decline High Low Close CI Paramount Broadway 3s '55 58^4 58% 58% W. B. 6s '39 70 70 70 (Quotations at close of Feb. 19.) 1