Motion Picture Daily (July–Sept 1938)

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YOUR DEALER'S SALESMAN TO SHOW YOV THIS BOOK AN ANALYSIS OF THE SURPRISINGLY LOW COST AND THE ECONOMIES AND ADDED PROFIT MADE POSSIBLE BY SIMPLIFIED HIGH INTENSITY PROJECTION DID YOU KNOW? 1 y 1 that projection light equipment represents only 2-1/3 percent of total theater investment — that only 2-1/5 cents of each dollar spent for operating expenses I goes for producing projection light — that modern high intensity projection costs only TWO THIN DIMES per show more than low intensity — that Simplified High Intensity projection is a profit making, selfliquidating investment. Get this interesting analysis of the COST, ECONOMIES and PROFIT POSSIBILITIES of modern motion picture projection. Your dealer's salesman will leave a copy with you if you ask him. SIMPLIFIED PROJECTION jpooD □□DoooaaaoL WITH NATIONAL SUPREX /oaoooooaoQDooDooouoonDDnnTlnnnnooaDOP_ i Copyrighted 1938 — National Carbon Company, Inc. ^dHd b □□□□□□□□□o Fdo~od d □ a odd? .AND MODERN ( CARBON COMPANY, INC. Unit of Union Carbide |im and Carbon Corporation CARBON SALES DIVISION, CLEVELAND, OHIO General Offices: 30 East 42nd Street, New York, N. Y. BRASCH SUES OFFICES: NEW. TllfiK PiTTsmiRBH nmnmn silLEKliaiSCIlJ