Motion Picture Daily (Jul-Sep 1949)

Record Details:

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HOW DO I DO IT? Build your premiere as a salute to your local football hero... Elect the most beautiful campus queen . . . Feature the coach and the coach's wife ... If you have two or more local teams, play up the competitive spirit . . . Put the local football schedule on the back of your herald . . . Tie up with your merchants on a "Back the Local Team" promotion campaign! SHOWMAN, TAKE IT FROM THERE! THE SKY'S THE LIMIT AND A BIG PRIZE IS THE REWARD! HOW DO I WIN? Send your campaign to 20th CenturyFox, 444 West 56th St., N. Y. G. The distinguished judges will award the prizes for the best and most productive advertising, exploitation and publicity campaign for the picture. Consideration will of course be given to the nature of the run, class of house, location, business produced, etc. Come one! Come all! And may the best Showman win! GO AFTER THAT PRIZE! Win a record gross for your theatre — and one of those big prizes for yourself! GET GOING! WHAT Am WAITING f0/f ? For Full Details and complete rules, get the regular "FATHER WAS A FULLBACK" press book at your National Screen Exchange. CENTURYFOX AH -American Premiere Contest 20th Century-Fox, 444 West 56th St., N. Y. 19, N. Y. Rusk contest details to: NAME THEATRE . : ADDRESS NOTE: // is not necessary to send in this form to qualify. Whenyou book the picture you are automatically eligible.