Motion Picture Daily (Oct-Dec 1951)

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>i MOTION PICTURE ^ S DAI LY S VOL. 70. NO. 70 NEW YORK, U. S. A., TUESDAY, OCTOBER 9, 1951 TEN CENTS 'Mo vietime ' Takes Over N.Y.C. Today Stars, Industry Leaders To 'Film Story' Luncheon "Movietime U.S.A." will be manifest in New York City today on a grand scale. This is the day the Organization of the Motion Picture Industry of the City of New York will he host to some 1,000 civic leaders at a luncheon at which the industry's story will be told. The affair will be held at the Hotel Waldorf-Astoria which thus will become the site of the "send-off" of ^several Hollywood stars to community centers around the Greater New York area — the five boroughs, Nassau, Suffolk and Westchester counties — where they will give emphasis to the "Movietime" campaign. Among the stars scheduled to be present at the luncheon are : Dennis O'Keefe, John Payne, Joseph Cotten, Teresa Wright, Joan Fontaine, Ray Milland, Elizabeth Taylor, Irene Dunne, Jane Powell, Phyllis Kirk, (Continued on page 2) Big $153,000 for 'American 9 at Hall; N. Y. Grosses Strong A terrific opening week for "An American in Paris" at Radio City Music Hall this week is pacing New York first-runs where the display of strong product is being reflected in healthy box-office returns at most situations. Factors such as the World Series and Sunday's gale, while influencing receipts, were felt to be of secondary importance compared to what most (Continued on page 5) Eady Plan May Give B-L $1,000,000 London, Oct. 8. — If British theatre attendance maintains its current pace, British Lion's share of the Eady Plan this year will be approximately i500,000 ($1,400,000), Harold C. Drayton, chairman, told the company's annual meeting of stockholders. Drayton termed this year the "testing time" for British Lion, and said (Continued on page 2) Set Programs for SMPTE, TESMA-TEDA Conventions Los Angeles, Oct. 8. — The Theatre Equipment Dealers Association board will meet Wednesday at the Ambassador Hotel here, where the joint convention of TEDA and the Theatre Equipment Supply Manufacturers Association will get under way on Thursday and extend into Saturday afternoon. The activities on Thursday will open with a TESMA board meeting, and will include TEDA business meetings, an all-industry luncheon, a TESMA business meeting and special events for the wives of delegates, it was reported jointly bv Oscar F. Neu, TESMA president, and Ray G. Colvin, TEDA executive director. Speakers on Friday at the business forum will include Otis Harvey, Rilea Doe, Nathan D. Golden and Peter Mole. A round table conference the same day will feature Nash Weil, Ken Douglas, Tom Shearer, Howard (Continued on page 5) Hollywood, Oct. 8.— Theatre television, high-speed photography, color television, magnetic recording, threecolor cinematography and stereo-projection are among the subjects scheduled for discussion by a score of expert technicians at the 70th semiannual convention of the Society of Motion Picture and Television Engineers in Hollywood Oct. 15-19, according to Boyce Nemec, SMPTE executive secretary. Companies which will have speakers at the convention include RCA, American Broadcasting, Eastman Kodak, General Motors, Paramount Pictures, Columbia Broadcasting, W e s t r e x , Cinecolor, Ansco, Altec, Consolidated Laboratories, General Precision Laboratories, 20th Century-Fox, National Carbon, and Du-Art Labs. Other speakers will come from the U. S. Navy, Stanford Research Institute, Pennsylvania State College, (Continued on page 5) Sales Heads Deny 'Movietime' Gouging San Francisco, Oct. 8.— Seven of eight major company sales heads to whom Rotus Harvey, president of the Pacific Coast Conference of Independent Theatre Owners, relayed complaints of unreasonable sales terms being asked 'concurrently with the start of the "Movietime U. S. A." campaign, have responded with denials that their policies are unfair or have any relation whatever to the "Movietime" campaign. Replies were received from Abe Montague, Columbia ; W. F. Rodgers, M-G-M; Robert Mochrie, RKO Pictures ; W. J. Heineman, United Ar(Continued on page 2) Pitts Will Coordinate TO A 'Roots' Program Dick Pitts, former motion picture editor of the Charlotte, N. C, Observer, yesterday was appointed executive assistant to Gael Sullivan, executive director of the Theatre Owners of America. Pitts, who began his new duties yesterday, recently was editorial director of the Council of Motion Picture Organizations. Sullivan said Pitts will be in charge of public relations and programming, and added that his appointment "is implementing the declared national policy of TOA to strengthen its contact with the 'grass roots' " areas. He added that the "final plans for establishing six TOA regional committees (Continued on page 2) Series Now on TV In Denver House Denver, Oct. 8. — Capacity audiences are packing the Broadway Theatre here, the only theater in the nation now showing the World Series on its large-screen theatre television system. Approval of the theatre's application came suddenly from Baseball Commissioner Ford Frick Saturday. With no home television in this city, the Broadway joined the city's hotels which hooked up their TV sets for the Series. Tickets to the Broadway are being given away free and must be secured in advance at a local bank. This helps in keeping the crowds (Continued on page 5) Preliminary Test For S Matron Mon. A technical test of the Skiatron subscription home television system is expected to be held here over station WOR-TV next Monday, Arthur Levy, Skiatron president, disclosed here yesterday. The one-hour test, according to Levy, will be held between the hours of 11:30 A. M. and 12:30 P. M. and about six "simplified decoders," with one located in each borough, will be used. At the same time, Levy said that the visit of Rear Admiral Timothy J. O'Brien, a Skiatron director, to the Coast is being met with a "favorable reception." O'Brien is on the Coast seeking product for Skiatron's planned (Continued on page 5) Pay Agreement Is Approved By Colosseum Name Williams Head; No Affiliation Action Omaha, Oct. 8. — The Colosseum of Motion Picture Salesmen of America closed its national convention at the Hotel Fontenelle here yesterday after unanimously approving the new $7 weekly pay hike agreement and pledging itself to raise $100,000 for an emergency fund. The agreement provides also for a $1 per day increase in on-the-road expenses for the salesmen of the eight companies involved. Ross Williams of Cincinnati was elected president of the salesmen's union. He said he will dedicate his efforts "to the consolidation of the strength of the Colosseum and toward its progress as a stabilizing factor in the industry." Action on possible affiliation with a national labor organization such as the United Mine Workers or the IATSE (Continued on page 5) Conferees Lift the Excise Tax on Raw Film, Equipment Washington, Oct. 8. — The film industry won another major tax victory when House-Senate tax conferees decided to exempt from the Federal excise tax all raw stock and other film stock and equipment used by Hollywood studios and other branches of the industry. The exemption will probably take effect Nov. 1, and will save the in(Continued on page 4) Will Rule on RKO Stock of Hughes Washington, Oct. 8 — The Supreme Court today agreed to rule on whether and when Howard Hughes must sell his trusteed RKO Theatres stock. The high court, in its first business session of the 1951-52 term, said it would hear Hughes' appeal from the decision of the New York statutory court requiring Hughes or the trustee to sell the theatre stock within a cer(Contmued on page 4)