Motion Picture Daily (Jan-Mar 1952)

2 Motion Picture Daily Wednesday, March 19, 1952 MPAA Group Plans Application of 'Movietime' Abroad The International Film Relations Committee of the Motion Picture As sociation of America j'esterday ex plored at a meeting here the possibil ity of using elements of the Council of Motion Picture Organizations "Movietime" campaign as a basis for similar business-building drives in a number of overseas markets. At the meeting, Lawrence H. Lipskin of Columbia International was named to succeed Gerald R. Keyser, ad-publicity head of Warner Interna tional, as chairman of the committee for the next one-year term. Lipskin is in charge of public relations and assistant to Joseph A. McConville, president of Columbia International. A sub-committee will be appointed shortly to study aspects of the "Movietime" campaign in relation to its adaptability in various foreign countries, and to formulate recommendations for submission to the full committee. The committee adopted a resolution to invite visiting American film executives from abroad to attend subsequent meetings to share with the group first-hand information on public relations problems in overseas territories. First guest will be Marc M. Spiegel, MPAA International Division representative in Germany and France, who will arrive in New York this week. Present at the meeting, in addition to Keyser and Lipskin, were : Dave Blum and Rosa Lewis, Loew's ; Linda Salzberger, Paramount ; Herbert JafYey, 20th Century-Fox ; Roberta Danieil, Republic; Sam Cohen, United Artists ; Alfred Corwin and Walton Thomas of MPAA. Another Promotion For 'Beanstalk' Warner has set a Coast-to-Coast promotion with the dairy and poultry industry on "Jack and the Beanstalk," designed to reach thousands of wholesalers, retailers, and directly into the nation's homes. The tie-up is one of several kick-of¥ promotions on the Abbott and Costello Exclusive production in SuperCinecolor which Warner will distribute for the Easter season. Tribute to Gross Monday Buffalo, March 18. — Myron Gross, who was manager of the Schine booking office here for 10 years and who recently took over the management of Co-Operative Theatres of Buffalo, will be given a testimonial dinner Monday evening at Tent No. 7, Variety Club of Buffalo. Gross is a former chief barker of Tent 7. New' Nostradamus' Series A new series of "Nostradamus" shorts will be produced for 1952-53, according to Fred Quimby, head of the M-G-M short subject department. Carey Wilson, who produced the first "Nostradamus" subject eight years ago, will be executive producer. Personal Mention AL LICHTMAN, director of sales for 20th Century-Fox, returned here yesterday from the Coast. Maxjrice Silverstein, M-G-M regional director for Latin America, now in New York, will leave here Friday for the company's week-long sales conference in Rome. • Sam Eckman^ Jr., managing director for Loew's International in Great Britain, has delayed his departure from here for England indefinitely due to an eye infection. • GiNO Cervi, Italian actor, will arrive here today aboard the S. S. lie de France to assist in the promotion of the Italian-made "Les Miserables." • Arthur Canton, Eastern M-G-M promotion divisional head, will leave here today for Philadelphia. GS. EYSSELL, president of * Rockefeller Center, Inc., and chairman of the board of directors of Radio City Music Hall, left here yesterday for Europe. • SoL A. Schwartz, RKO Theatres president, will arrive in Los Angeles today from New York, accompanied by Matthew Polon, out-of-town film buyer for the company. Schwartz will go to San Francisco before returning here over the weekend. • Edward L. Hyman, vice-president of United Paramount Theatres, accompanied by his assistant, Bernard Levy, is visiting theatres of PennParamount Corp. in Pennsylvania and will be back here tomorrow. • J. Milton Salzbuhg, Cornell Films president, has left here for the Coast to attend the Academy Awards ceremonies. Six Percentage Suits Settled Out of Court Cleveland, March 18. — Upon the filing of a stipulation "that the defendant, having accounted to the plaintiff and having paid in full the amoiuit found to be due," six percentage actions brought by distributors against Mrs. Nazera Zegiob, have been settled. The actions were by Columbia, Universal, RKO Pictures, 20th CenturyFox, Paramount and Loew's. They involved the Dreamland, Elvira and Pearl theatres in Loraine, Ohio, and the Liberty in Vermilion. Jones, Day, Cockley and Reavis, of Cleveland, represented the distributors, with Sargoy and Stein, New York, of counsel. Mayor Urges DeSica To Make Film in N.Y. At welcoming ceremonies yesterday at City Hall, New York's Mayor Vincent R. Impellitteri urged visiting Italian producer-director Vittorio DeSica to film a picture in this city. To do so would be "good for the city, its business and its people," Impellitteri told DeSica. Newsreel cameras recorded the meeting. DeSica, in thanking the Mayor for his remarks, assured Impellitteri that the latter was warmly regarded by the people of Italy. The producer was honor guest last night at a reception given by the trustees of the Museum of Modern Art at that institution here. Canadian Board Will Be Probed Ottawa, March 18. — A special Parliamentary committee of 25 members will conduct an investigation of the Canadian National Film Board, it was disclosed here by Minister of Resources Winters. The committee will have power to summon witnesses. March is American Red Cross Month. GIVE Censors to View 'Latuko' Friday A special screening of "Latuko," the African documentary being withheld from theatrical distribution in New York State by the Motion Picture Division of the Board of Education, will be viewed here Friday by members of the special committee appointed by the board to review the film. The screening was scheduled following objections to requested board revisions regarding the nudity of natives. The American Museum of Natural History, which is sponsoring the_ film, has rejected the proposed revisions, contending that cuts would rob the documentary of its authenticity. A spokesman for the Museum said it has already forwarded its brief outlining the Museum's position to the Albany censor board. The screening of the film, which also failed to gain a Production Code seal, will be held in the Division's offices here Newsreel Parade p RESIDENT TRUMAN'S talk * bejore school editors, and overseas news are current newsreel highlights. Other items include human interest flashes and sports. Complete contents follow: MOiVIETONE NEWS, No. 2*4— Truman addresses school editors. Cuban president flees to Mexico. Eisenhower in France. Sons of Erin hail St. Patrick. Gen. Marshall honored. Pope appeals for Bishops' fund. Basketball. Golf. NEWS OF THE DAY, No. 258-Presi dent Truman addresses students. Korea report. India honors Mrs. Roosevelt. St. Patrick's Day Parade. Elephant jam session. Sports: Basketball. Skating. PARAMOUNT NEWS, No. 61— Paris sees Moscow's Olympic stars. President Truman addresses students. Elephant trio wows Berlin. Sports exclusive: All-time Yankees, on £Oth anniversary. TELENEWS DIGEST, No. 12A— Korea air war. British labor split. Detroit XJAW ousts Reds. Red guards flee to Western Germany. Washington hunt for uranium. Sports: Florida stock-car race. UNIVERSAL NEWSi, No. 5414-President Truman before school editors. Iwo Jima anniversary. Jet pilots. "Steel Town" debut. Critics hail Dali paintings. Sport flashes: Basketball. WARNER PATHE NEWS, No. 63 — Korea air war. NATO sea maneuvers. Trieste: refugees still a world problem. NATO pilots get wings. Fashions trace Hawaiian history. Leopard triplets. Baby hippo takes first swim. Basketball. 'McCalVs' Features 'Singin' in the Rain' "McCall's Goes to the Movies," that magazine's new front-of-the-book motion picture feature, gives top billing in the April issues — on newsstands today — to M-G-M's "Singin' in the Rain." The issue also carries a two-column story, "Mail-Order Star," which describes the operations for handling the fan mail of Paramount's Alan Ladd. Remaining columns in the new "Going to the Movies" feature are devoted to RKO Radio's Howard Hawks' production, "The Big Sky," starring Kirk Douglass, and 20th Century-Fox's "With a Song in My Heart," which stars Susan Hayward. It is bemg released elsewhere for theatrical SprvirPd fnv Wiiftt^Tt distribution by Producers Represen ^^'^^'^^eS TOr tlUttOU tatives, Inc. 'Son John' Opening At Capitol April 8 The world premiere of Leo McCarey's "My Son John," which marks Helen Hayes' return to the screen after an absence of 17 years, will' take place at the Capitol Theatre here on April 8. Robert Walker and Van Heflin are co-starred in this Paramount picture. Goldstein on 'Captive' Jack Goldstein, who is completing a nationwide tour as special U.A. exploitation representative on "The African Queen," has been engaged to handle publicity and exploitation for the New England premiere of "The Captive City," it was announced here by Francis M. Winikus, United Artists' national director of advertising-pub'icity. .\lbany, N. Y., March 18.— A requiem mass will be celebrated at St. Frances De Sales Church, in Troy, tomorrow, for Frank W. Hutton, 47, former manager of the State and Strand theatres in Schenectady. Hutton, sales manager for a local fuel company, formerly worked in Schenectady for Farash Theatres, then owned by W. W. Farley (his fatherin-law), and William M. Shirley. The widow, a brother and a sister survive. William Healy Dies William Healy, film industry veteran who was associated with United Artists' exploitation operations for some 25 years, died Sunday in this city. Burial will take place in Philadelphia. He is survived by the widow. Reisinger in New Post Indianapolis, March 18. — William Reisinger, a veteran of Loew's, has been named advertising manager of Greater Indianapolis Theatres. Building. William R. Weaver, Editor. Chicago Bureau. 120 South LaSalle Street, Urben Farley. AdverTiirn^ Representative FT fi W7? tV;^^ ^JlT • P"^^"' Yucca-Vine North Dark Street. FR-2.2843. Washington, J. A. Otten, National Press Qub. Washington, D C Sot Bureau TSen^^^ EdUonal Representative. 11 Burnup, Editor; cable address, ' X^uigpubco, London." Other Quigley Publications: ^°'<l«» Londot . p. . XT ,j ^ • • ~" "I- London Wl; Hope Burnup, Manager; Peter a section of Motion Picture Herald ; -International Motion Picture" Almanac; "Fame." Ente'J^d asTeLnd"t^^^^ ^ffil?"""t^ m''"^ v*"" ^-^^^ the act of March 3, 1879. Subscription rates per year. $6 in the Americas and $12 foreijni: single copies. ICfe ^ ' ' ^' ^* N. Y.. under