Motion Picture Daily (Jan-Mar 1952)

Friday, March 21, 1952 Motion Picture Daily 9 Ad Plans (Continued from page 1) meeting of the MPAA committee, it was indicated that the $300,000 campaign would get underway next month, with the Council of Motion Picture Organizations serving as sponsor. At that time it was expected that either 20th Century-Fox or Paramount would be the lead-off company. Whether these two companies are the principal factors in the disagreement was a question which members of the committee refused to answer. Following yesterday's meeting it was stated officially that "further discussions" would be held. A date for another meeting was not set immediately, however. Yesterday's meeting was one of many that the committee as a whole and a sub-committee have held during the past two or three months. In addition to Simonelli, the following attended the latest conference : Charles Einfeld, Jerome Pickman, Sidney Blumenstock, Rodney Bush, Francis Winikus, Howard LeSieur, Howard Dietz, Si Seadler. Gil Golden, Jeff Livingston and Steve Edwards. Arthur L. Mayer and Charles E. McCarthy represented COMPO at the meeting. See 3 More Weeks (Continued from page 1) start returning Monday for cross-examination by FCC and DuMont attorneys. Today's top witness was Edward J. Noble, chairman of the ABC board and slated to be finance committee chairman in the merged company. He backed up earlier statements by ABC president Robert Kintner that the merger would strengthen competition in the broadcasting field by permitting ABC to make a better showing against NBC and CBS and keeping those networks on their toes. Other witnesses today were ABC vice-president Robert Hinckley, UPT comptroller Simon Siegel, and UPT assistant treasurer James L. Brown. Tomorrow's witnesses will be Roger Clipp, chairman of ABC's station advisory committee, and UPT vice-presidents Edward L. Hyman and Robert Weitman. Phillips Satisfied with Legislative Results Albany, N. Y., March 20. — D. John Phillips, executive secretary of Metropolitan Motion Picture Theatres Association, expressed satisfaction tonight with the results achieved by his and other industry units at the 1952 session of the llegislature. Phillips said, "We are not hurt," pointing to the defeat of the Condon-Roman Booth bill and to other measures which were bottled up in committee. Lipton to Map Plans For New Productions David A. Lipton, Universal Pictures vice-president in charge of advertising-publicity, is scheduled to arrive in New York from Hollywood over the weekend for conferences with home office executives on promotion plans for forthcoming releases. Lipton will maj) campaigns for "Red Ball Express," "No Room for the Groom" and ".Sally and Saint Ann," plus long-range plans for "The World in His Arms." DeVry, Boomer to Handle Trade Show Hollywood, March 20. — W. C. DeVry of the DeVry Corp., and Roy Boomer, secretary of the Theatre Equipment and Supply Manufacturers' Association have, respectively, been named trade show chairman and trade show and convention coordinator for the organization. Additionally, J. R. Hoff, TESMA president, has named the following standing committees for 1952 : Nominating committee — Oscar Neu, chairman ; L. W. Davee, M. H. Stevens, Fred Matthews, Arsene Pernetti. Auditing — Bob Engel, chairman ; Hal Huff, Floyd Garver. Membership — W. C. Stober, chairman ; P. A. Templeton, Sam Levinsohn, S. T. Jacobsen, R. F. Kneisley, Leonard Satz, Abram Samuels, George Marchev, Bob LaVezzi, J. A. Fetherston, Dave Wolf, Gilbert Heck, J. P. Latil. Press relations — Jack O'Brien and Clarence Ashcraft, co-chairmen ; A. A. Ward, D. E. Hyndman, Howard D. Herbert. Acceptance — Bill Gedris, chairman ; Abram Samuels, Bob LaVezzi, Emil Kern, Edward Wolk, Ben Hopkins. Federal legislation committee — Fred Matthews, chairman ; Oscar Neu, Ed Perry, J. K. Elderkin, J. M. Sims. New TESMA trademark committee — Ben Adler, chairman ; Eddie Altnian, Eddie Lachman, E. J. Vallen, Harold Wendt, W. S. Dwinell. Equipment dealer relations — V. J. Nolan, chairman ; W. C. Stober, George Marchev, B. F. Shearer, Bob Engel, Eddie Love. Equipment standardization — Larry Davee, chairman ; A. E. Meyer, Fred Wenzel, Marty Bennett, Al Boudouris, Wallace Agey, Bill Prewitt, Harry Strong. Eidophor to Use (Continued from page 1) audio sound portion of the installation. New Altec Lansing amplifiers and "Voice of the Theatre" horn equipment currently are now being installed in the 20th-Fox home office preview room for the projected Eidophor demonstration, expected to be given in about three weeks. The Altec equipment is being installed under the supervision of E. S. Seeley and F. J. Pfeiff of the Altec engineering department. I of UA Films (Continued from page 1) today and prepared to leave for their next session, in Toronto. Attending the Buffalo meeting were branch manager David Leff, salesmen William Lissner and S. Ginsler, office manager Conrad Grucza, booker James Ryan and the entire Buffalo exchange personnel. The Heineman-Youngstein tour ultimately will cover every UA branch in the U. S. and Canada. Turnbull on Coast Hollywood, March, 20. — Ernest Turnbull managing director of Hoyts Theatres, Australian subsidiary of 20th Century-Fox, is due to arrive here from Sydney, to confer with Charles P. Skouras, president of National Theatres, and to attend the annual division and district conference of National, which will open Monday. He will also visit various studios to view forthcoming product. GIVE to the American Red Cross. ' Oscar ^ Vote (Continued from page 1) and photographic departments, for design, construction, and application of the Servo-operated recording and repeating device ; Olin L. Dupy, M-G-M, for design, construction and application of motion-reproducing system; RCA, Victor division, for pioneering direct positive recording with anticipatory noise reduction. Academy certificates for accomplishments important to industry, class three, were given the following : Richard M. Haff, Frank P. Herrnfeld. Garland C. Misener and Ansco film division. General Aniline and Film Corp. for development of Ansco color scene tester ; Fred Ponedel, Ralph Ayres and George Brown, Warner Brothers, for air-driven water motor for use in marine sequences ; Glen Robinson of the M-G-M construction department, for development of music-wire and cable cutter ; Jack Gaylord and M-G-M construction department for development of balsa falling snow ; Carlos Rivas of M-G-M, for development of automatic magnetic film splicer. U. K. Quota Charge (Continued from page 1) plying with the quota. He indicated that the question of prosecution of the Empire now is before the Films Council, which is considering all quota defaults last year before recommending prosecutions. Replying to Socialist questioners, Thorneycroft said the Odeon and Gaumont circuits met their last year's quota but 23 A. B. C. theatres defaulted. He admitted that four exhibitor members of the Films Council are directors of exhibition companies, some of whose theatres have not played their full quota. He said this did not necessarily mean that an offense had been committed or that if one had the director was responsible. Socialist members endeavored to make capital of the disclosures, one suggesting it was time for a real cleanup in the industry. Seven Monogram Films in Work Hollywood, March 20. — Seven Monogram pictures will be in production next month, it was disclosed here. One of them, "The Rose Bowl Story," will be launched next Tuesday. Others which will be rolling in April include "Army Bound," which Ben Schwalb will produce, and Lindsley Parsons' "Timber Wolf." Blum, Goldsmith in MGM Rome Group The home office delegation, headed by Loew's International president Arthur M. Loew, who will leave here today for Rome by KLM Airways to attend M-G-M's "Quo Vadis" conference, in addition to those previously mentioned, include : David Blum, director of advertisingpublicity ; Charles Goldsmith, coordinator of the British Empire ; Seymour Mayer, regional director of the Far East ; Orton H. Hicks, director of the 16mm. department, and William Melniker, head of the theatre department. Film, Civic Leaders To Froman Tribute Leaders in civic and business life, including Spyros P. Skouras, George Skouras, Winthrop Rockefeller, James Farley, Clare Boothe Luce and Ogden Reid, will join with scores from the entertainment field to pay tribute to singer Jane Froman at a testimonial luncheon Monday at the Waldorf-Astoria Hotel here. She will be honored for her "outstanding services to the Armed Forces" vvith a special U.S.O. Camp Shows citation. The presentation will be made by Brig. Gen. Robert Christenberry, Chief of U. S. Army Special Services branch. The citation will be signed by Abe Lastfogel, board chairman of U.S.O. Camp Shows; James Sauter, president, and Laurence Phillips, executive vice-president. Miss Froman's film biography, 20th Century-Fox's "With A Song in My Heart," will open at the Roxy Theatre here on April 4. The full length official record of the visit of QUEEN ELIZABETH OF ENGLAND // U and THE DUKE OF EDINBURGH to Canada and Washington All the pomp, glitter and pageantry of British Royal ceremonialno Hollywood production could approach it! In magnificent NEW Eastman Color. ROYAL JOURNEY Presented by the National Film Board of Canada ^ — — ...FftOAl %IA