Motion Picture Daily (Oct-Dec 1952)

2 Motion Picture Daily Friday, October 10, 1952 Personal Mention RUSSELL DOWNING, president and managing director of Radio City Music Hall, is due here from Hollywood on Monday. • Miss Gene Johnson, secretary to Nathan Halpern, president of Theatre Network Television, will be married to William Edward Howard of the Clark Equipment Co., on Nov. 1 at the Chapel of St. Bartholomew Church here. She plans to reside in Battle Creek, Mich. • Fred J. Schwartz, chairman of the Organization of the Motion Picture Industry of New York and head of Century Circuit, will be a goiest on the Herb Sheldon TV show Monday at noon. • Adolph Zukor, Paramount board chairman, will appear on the ABC radio show, "Time Capsule," Sunday at 10:30 P.M. • N. A. Taylor, president of 20th Century Theatres, Toronto, is in New York. Quigley to Address R. H. Macy Employes Martin Quigley will address the members of Our Lady of Fatima League of Macy Employes at a Communion Breakfast at the Hotel Astor on Sunday, at 10:30 A.M. His subject will be "Entertainment and the Moral Law." An attendance of 2,200 is expected at the event, including ecclesiastical representatives and the officials of Macy's. Indiana Allied Wants Showmanship Title Indianapolis, Oct. 9. — The showmanship "crown" of the U. S., currently in the hands of Texas, is being sought by the board of directors of Allied Theatre Owners of Indiana, on the basis of its successfully staged exhibit at the Indiana State Fair and its recent "Movietime, U. S. A." tours. The Allied board has instructed its officers to notify the Texas Council of Motion Pictures Organizations and Allied of Texas to immediately ship the "crown" to Indiana. Arrange Loesser Concert Chicago, Oct. 9. — Terry Turner, RKO Radio director of exploitation, and Dave Golding, Samuel Goldwyn's publicity director, are here setting arrangements for a concert by Frank Loesser at the Blackstone Hotel Monday of the songs he wrote for "Hans Christian Anderson." No Paper Monday Motion Picture Daily will not be published Monday, a legal holiday, in observance of Columbus Day. 'Take 16mm. TV Fight to Public, ' Exhibitor Urges Indianapolis, Oct. 9. — Take the fight against the government's suit to force the sale of 16mm. films to television direct to the people by pointing out to them that, if successful, it will only perpetuate TV programs of inferior quality, the current bulletin of Allied Theatre Owners of Indiana reports one of its members , is urging. "Most exhibitors attack the government suit on the basis of its unfairness to the motion picture industry," the ATOI bulletin observes. Here is the suggestion for "an attack from a new angle— how the public will be adversely affected if the government is successful : "Why doesn't our industry get smart, quit howling with pain and appeal directly to the American people pointing out the manner in which television network monopolies _ have conspired with the politicians in big government to keep fresh, new entertainment off TV screens? "By forcing the sale of old movies of the 16mm. 'free show' variety to TV, the set owners face the inevitable prospect of sitting at home night after night and viewing entertainment they already have seen at movie theatres. Not only that, but the reception will be poor and the TV screen too small to capture vividly all the action. "The public has cried long and loud about the ancient films now being shown over TV. If big government and their conspirators, the TV network moguls, win this suit, TV set owners might as well face the prospect of fewer and fewer live shows, new faces and fresh entertainment. They will see hour and hour upon end of old movies interrupted every 15 minutes with a hopped-up huckster selling beer, wine and cigarettes. "Why doesn't big government outlaw old, second-run movies on TV and force the TV network monopolies to give the American people more live, new programs? Why can't the TV moguls dig down in their pockets, fat with big advertising coin, and produce their own shows with their own talent and their own money?" 20th-Fox Bids {Continued from page 1) at the distributor's office to which the bids were mailed will the offers be disclosed. Moreover, any affected exhibitor who desires the information, must have requested in writing at the time of making an offer that such procedure be followed. The bulletin comments : "While this offer is hedged with restrictions, it is nevertheless a step in the right direction." Several months ago United Artists agreed to disclose terms of winning bids when requested to do so. Rogers for Tax Repeal Boston, Oct. 9. — Rep. Edith Mourse Rogers (R.-Mass.) stated in an interview here that "I am in favor of the repeal of the 20 per cent Federal admission tax to motion picture theatres." Cinerama Plans 4 Feature Films HOLLYWOOD, Oct. 9. — Cinerama Corp. is planning the production of four feature-length films, and Meriam C. Cooper, who helped the company put together the experimental program now showing in New York, has been signed to a five-year contract as general manager in charge of production. Arrangements are under way to transfer from New York to Hollywood the special three-headed Cinerama camera and other equipment used by the process as preliminary to starting production activity here early next year. The Cinerama features, to be made with color in Technicolor, will be filmed simultaneously by the new process and by standard 35mm. cameras for exhibition on normal theatre screens as well. Holdovers Continue On 'Fatima' Warner Brothers' "The Miracle of Our Lady of Fatima," WarnerColor production, continues to pile up holdovers and extended runs. Second week holdovers have been set in such recent playdates as the Warner, Beverly Hills and Downtown theatres in Los Angeles ; the Warner, Wilmington, and the Warner at Youngstown. Mohr Gets Para. Post Vacated by Goldberg Milt Mohr, veteran newspaperman and film industry publicist, has been appointed New York newspaper contact for Paramount Pictures, effective Tuesday, it was announced yesterday by Jerry Pickman, vice-president in charge of advertising-publicity. Mohr succeeds Fred Goldberg. 200 at AMP A Class An SRO crowd of 200 last night attended the Associated Motion Picture Advertisers' showmanship course in the Century Room of the Hotel Woodstock here— now the permanent home of the class — to hear Lou Brown, advertising-publicity director of Loew's Poli circuit in Connecticut, Lige Brien, exploitation manager of United Artists, and Joyce Selznick, special representative of the Stanley Kramer Co. NEWS Brief ... in Hermann G. Place has become chairman of the board of General Precision Equipment Corp., in addition to being president and chief executive officer of the firm. Earle G. Hines, former board chairman, will serve the company as a consultant. • Columbus, O., Oct. 9. — Four more Ohio congressional candidates, responding to inquiries from members of the ITO of Ohio have expressed themselves either as in favor of repeal of the 20 per cent Federal admission, tax or not in sympathy with its continuance, the organization reports.. • The first combined showing of five of 20th Century-Fox's art film releases was held here yesterday at the home office before an audience composed of heads of New York's museum and art gallery staffs, artists and art directors, top illustrators and art and motion picture critics. On view were a series of films made by Art Films Productions. • Baltimore, Oct. 9. — Funeral services will be held in Philadelphia tomorrow for Mrs. Louella Ward, wife of Sam Ward, manager of the Royal Theatre here. NEW YORK THEATRES RADIO CITY MUSIC HALL Rockefeller Center MARIO LANZA in "BECAUSE YOU'RE MINE" introducing DORETTA MORROW Color by TECHNICOLOR An M-G-IM Picture plus SPECTACULAR STAGE PRESENTATION SOB JAMS ROY . „ *• Tivrhnit A Pinmwnt Picture ghi Faatvr* HOWARD it HUGHES presents JQ ZERO" Starring ROBERT M1TCHUM ANN BLYTH CRITERION BROADWAY AND 45th ST. HAS m SMIL IDEAS for Selling Your — SHOW! rii mack For AH Your Trailer ftoqgurwmonti FIX M ACK TR A I L ER CO M P A N V CHICAGO 1 327 S. WABASH ■ AVE. .'• ■< . NIW TOBK 630 NINTH AVf MOTION PICTURE DAILY. Martin Ouigley. Editor-in-Chief and Publisher; Sherwin Kane, Editor; Terry Ramsaye Consulting Editor Published daily except Saturdays, Sundays and holidays b Quigley Publishing Company. Inc., 1270 Sixth Avenue, Rockefeller Center New York 20, N Y. Telephone Circle 7-3100. Cable address: Qu.gpubco New York." Martin Quisrley, President; Martin Quiglev, Jr., Vice-President; Theo. J. Sullivan, Vice-President and Treasurer; Raymond Brady, Secretary; Tames P. Cunningham, News Editor; Herbert V. Fecke, Advertising Manager; Gus H. tausel Building, William R. Weaver, Editor. Chicago Bureau, 120 South LaSalle Street, Urben Farley Advertising Representative, North Clark Street, FR-2-2843. Washington, J. A. Otten, National Press Club, Washington D. C. L°ndon Bureau, Burnup, Editor; cable address, "Quigpubco, London." Other Quigley Publications: Motion Picture Herald; a section of Motion Picture Herald; International Motion Picture Almanac; Fame. the act of March 3, 1879. Subscription rates per year, $6 in the Americas and $12 foreign; single copies. 10c. Levy, Vice-President; Leo J. 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