Motion Picture Daily (Jul-Sep 1954)

Friday, July 2, 1954 Motion Picture Daily 7 RKO RADIO PICTURES, Inc. TRADE SHOWINGS of DICK POWELLDEBBIE REYNOLDS "SUSAN SLEPT HERE" CO star ring ANNE FRANCIS*TE CHNICOLOR Directed by Produced by Screen Play by FRANK TASHLIN . HARRIET PARSONS . ALEX GOTTLIEB TV. F. City Tax Amendment (Continued from page 1) races, boxing and wrestling matches and charity benefits. Exhibitors in the city have announced they would pass the tax on to the public. Other sections of the amusement industr}' have not said whether they would follow suit or absorb the tax. The decision to exempt tickets bought before 3'esterday for events after July 10 was made at a special executive session of the Board of Estimate on Wednesday. It was attended by. Council majority leader Sharkey (D., Bronx) and Councilman Cunningham (D., Bronx), chairman of the Finance Committee. A public hearing will be held next Friday before action by Mayor Wagner, who yesterday indicated that he definitely would approve the amendment. Exhibitors have not yet indicdieQ wneiner iney wni appear ac ine hearing. It would be the fourth such hearing" at which they have presented their arguments against the tax. Meanwhile, Irving Greenfield, as sistant to Loew's Theatres general counsel, yesterday said a proposed motion planned to be submitted before the State Supreme Court, could restrain the city from collecting the admissions tax. On Wednesday Greenfield said exhibitor counselors had launched a study of the tax's major fraction provision with an intent to bring a motion into the court declaring the tax "inviolate of the state's enabling act." The enabling act empowers the city to levy a tax on amusements of "up to five per cent." The tax in the city, on certain admissions, collects as much as six per cent. Exhibitor counselors intend to bring the motion into court soon after completing their study of the tax. It will take the form of a motion asking the court to "restrain the city from collectiiig Liie lax, on iiie grouiius it vio lates a state law, Greenfield said. If the motion is rejected by the court, "we will appeal it to higher state courts," Greenfield said. West Va. Asks Compo Ad Theme (Continued from page 1) (Continued from page 1) of these will cut attendance. And of course a new tax from any source could close up the theatre for good." "In other words," the ad continues, "most American movie theatres are not the gold mine they appear to be on Saturday night." The ad, which is captioned "The Hidden Side of the Movies," states that the showman is by nature optimistic. He deals in good cheer, not gloom. He stays in the business because he likes it above all other ways of making a living. What's more, the ad says, he is proud of his theatre, of its service to the community, of its creation of happiness among his patrons. Like other Americans he is confident of the future, especially the future of his business. 'Black Shield' (Continued from page 1) with the brass ears in New York can't hear us. He still says 'National policy' with every other breath. "What can we do about it? "We can throw this entire state into a single buying combine. It's a desperate move but desperate conditions require desperate measures. If it's the only way to save our theatres, we must take the only solution." National Allied leaders last year weighed the possibility of forming a national film buying combine, with initial units to be launched in the Midwest with the participation of Allied Theatres of Illinois, headed by Jack Kirsch's buying organization in Chicago, and Co-operative Theatres of Michigan in Detroit. The idea was that the buying service would be extended as rapidly as practicable until it had attained national proportions. Actual start of the project was delayed several times and currently appears to be in a completely inactive state. Lack of interest on the part of key theatres reportedly is responsible for the inactivity. Perspecta (Continued from page 1) erence as to whether or not one of the applicants for a particular run was equipped for CineniaScope. The CinemaScope versions will be available with four-track magnetic stereophonic sound or optical directional sound which can also be used as a conventional optical track, Feldman said. There will thus be a mininrum of three different kinds of prints available on the picture at what Feldman indicated was a very considerable increase in print cost. RKO Pictures Stock (Continued from page 1) portant film centers in the United States and abroad, sponsored jointly by the companies using the Perspecta st<reophonic sound system, have resulted in its adoption by exhibitors on a world-wide scale. Altec Lansing will join Fairchild Recording Equiph:cnt Co. and other licencees throughout the world in filling the growing demand for integrator units." Aviatrix to Plug 'Mighty' Jean Sewall, Wayne-Fellows entry in the Women's Transcontinental Air Force will fly cross-country in her aercoupe labeled "The High and the Mighty," starting tomorrow morning from Long Beach, Cal., and making frequent stops between that point and Knoxville, Tenn. The film is being released by Warner Brothers over the July 4 holiday. ture to prospective purchasers, could not be utilized by Atlas unless it was able to acquire 95 per cent of the outstanding RKO stock. An estimated 500,000 shares of a total of about 2,900 000 outstandino' are still in the hands of the public. Hughes holds 1,260,000 shares which he can tender to the company for $6 per share up to July 31 or, presumably, could sell to Atlas. In either case. Atlas still would be substantially short of the 95 per cent ownership but comfortably in control of the corporate shell that is RKO. ALBANY Fox Screening Room, 1052 B'way Wed. 7/7 2:00 PM ATLANTA RKO Screening Rm., 195 Luckie St., N.W Wed. 7/7 2 :00 P M BOSTON RKO Screening Room, 122 Arlington St Wed. 7/7 2-00 PM BUFFALO Operators Screening Room, 498 Pearl St Wed. 7/7 2:00 PM CHARLOTTE Fox Screening Room, 308 S. Church St Wed. 7/7 2:00 PM CHICAGO RKO Screening Rm., 1300 S. Wabash Ave Wed. 7/7 2:00 P.M CINCINNATI RKO Palace Screening Room, 12 E. 6th St Wed. 7/7 8:00 PM CLEVELAND Fox Screening Room, 2219 Payne Ave Wed. 7/7 2:30 PM DALLAS Republic Screen. Rm., 412 S. Harwood St Wed. 7/7 2:00 P.M DENVER Paramount Screening Room, 2100 Stout St. Wed. 7/7 1:45 P.M. DES MOINES Paramount Screening Room, 1125 High St Wed. 7/7 2:00 PM DETROIT Blumenthals Screen. Room, 2310 Cass Ave Wed. 7/7 2:00 P.M. INDIANAPOLIS Universal Screen. Rm., 517 N. Illinois Ave Thurs. 7/8 1:00 P.M. JACKSONVILLE Fla. State Screen. Rm., 128 E. Forsyth St Wed. 7/7 2:00 PM KANSAS CITY Paramount Screen. Room, 1800 Wyandotte . . Wed. 7/7 2:00 P.M. LOS ANGELES United Artists Screening Room Thurs. 7/8 2:00 P.M. 1851 S. Westmoreland Ave. MEMPHIS Fox Screening Room, 151 Vance Ave Wed. 7/7 2:00 P.M. MILWAUKEE Warner Bros. Screening Room Wed. 7/7 2:00 P.M. 212 W. Wisconsin Ave. MINNEAPOLIS Fox Screening Room, 1015 Currie Ave Wed. 7/7 2:00 P.M. NEW HAVEN Fox Screening Room, 40 Whiting St Wed. 7/7 2:00 P.M. NEW ORLEANS Fox Screening Room, 200 S. Liberty St Wed. 7/7 2:30 P.M. OKLAHOMA Fox Screening Room, 10 N. Lee St Wed. 7/7 2:00 P.M. OMAHA Fox Screening Room, 1502 Davenport Wed. 7/7 2:00 P.M. PHILADELPHIA Vince St. Screening Room, 251 N. 13th St Wed. 7/7 2:00 P.M. PITTSBURGH RKO Screen. Rm., 1809-13 Blvd. of Allies Wed. 7/7 2:00 P.M. PORTLAND Star Film Exchange, 925 N.W. 19th St Wed. 7/7 2:00 P.M. ST. LOUIS RKO Screening Room, 3143 Olive St Wed. 7/7 2:00 P.M. SALT LAKE CITY Fox Screening Room, 216 E. 1st South Wed. 7/7 1:30 P.M. SAN FRANCISCO Fox Screening Room, 245 Hyde St. Wed. 7/7 2:00 P.M. SEATTLE Jewel Box Theatre, 2318 Second Avenue Wed. 7/7 1:30 P.M. WASHINGTON Film Center Screening Room Wed. 7/7 2:00 P.M. 932 New Jersey Avenue