Motion Picture Daily (Jul-Sep 1956)

r iy, July 27, 1956 Motion Picture Daily 5 redit Plan review. (Continued from page 1) :h the survey in the specially seel territory which comprises about mventional and drive-in theatres, e distribution companies have far allocated "up to $25,000" for iroject— the retention by the subnittee of a research organization for the survey itself, is understood that the Gehring ommittee is expected to go to napolis within the near future to p a closer liaison with exhibitors at territory in order to prepare le survey by the research organii, which it is said has already retained. The company which ask the Marion County citizens leir viewpoints on a theatre credd plan was not divulged. Indianapolis Meeting Seen e sub-committee, it as reported, meet with an Indianapolis ex>r group headed by theatreman lantor of the Rivoli Theatre there. Dr, a short time ago, said that his littee had some suggestions and amendations. e research organization which acts the survey will also be exd to inform the distribution come, following a compilation of the ions and answers, as to the exd cost of putting the credit card into actual operation. Once a tary figure is presented, the ing group will have to be alloadditional funds for operations. c: Western Salesmen < Map Sales Campaign N FRANCISCO, July 26 Re1 plans for a "world showmandrive" are to be outlined at a ing of 20th Century-Fox's westales division here Monday, th Alex Harrison, general sales :ger, and Herman Wobber, westlivision manager, are expected to ss objectives of the 26-week cami which embraces the third and li quarter of the year and the to be released in the period, tending the parley will be ReKniffen, assistant western area iger, and branch managers Rich'ulham of Denver, Morris Sudmin >s Angeles, Charles F. Powers of and, Kenneth O. Lloyd of Salt City, Jack M. Erickson of San oisoo and Chilton Robinett of The Burning Hills WB Hollywood, July 26 Polls of various kinds have indicated beyond reasonable doubt that Tab Hunter and Natalie Wood are regarded fondly by the paying public, separately, and it surely is a box office move of highest order to bill them as co-stars at about this time in a picture that gives them no serious acting competition to overcome. So that is what the Warner studio has done in "The Burning Hills." To this heavy asset they have added all that CinemaScope, WarnerColor, splendid Western scenery and expert stunt men can do for a Western— and they certainly can do a lot. On the debit side is the fact that the nature of the story— it started life as a Saturday Evening Post serial— prevents the very competent cast from becoming real people engaged in genuine adventure and romance on the screen. The screenplay by Irving Wallace, based on a magazine serial and novel bv Louis L'Amour, is an extended treatment of the standard plot in which the hero, finding his brother slain by hirelings of a land baron who doesn't want settlers moving into his valley, sets out to capture the killers and bring them to trial, or kill them personally if that's the more practical way. He learns from their footprints that there are three of them, and he follows the tracks to the town the land baron dominates, shooting the latter when he declines to yield up the murderers, and fleeing thence to the end of the picture with the killers and their pals pursuing and with Miss Wood, an Anglo-Mexican, giving Hunter aid and comfort. Any Western fan can take the story from there. Production is by Richard Whorf, and direction is by Stuart Heisler. Running time, 97 minutes. General classification. Release date, Sept. 1. WILLIAM R. WEAVER TENT TALK Variety Club News PHILADELPHIA Tent No. 13 honored Manie Sacks, vice-president of Radio Corporation of America, at its annual "Johnny Nite" this week. Proceeds of the affair are devoted to the upkeep of the Variety Camp for Handicapped Children at Worcester, Pa. A ~~ ALBANY, N. Y.-The annual visit of Variety Club members to Camp Thacher at Thompson's Lake will be made Aug. 6, Heart Fund chairman Harry Lamont has announced. An inspection of the camp, athletic demonstrations and a dinner are planned. A MILWAUKEE Oliver Trampe, chief barker of Wisconsin Variety, reminded all barkers of the annual golf outing to be held at the North Hills Country Club on Aug. 20. Golf, cards, prizes galore, and good fellowship are on the agenda. 'Fragile Fox' Retitled HOLLYWOOD, July 26,-"Attack" has been set as the new title for the Associates and Aldrich war thriller for United Artists release formerly called "Fragile Fox." 'War and Peace" Debut August 27 at Capitol New York's Capitol Theatre will be as host for the Aug. 21 premiere of the Ponti-DeLaurentiis production "War and Peace," it was disclosed yesterday by Paramount Pictures. Diplomatic representatives of the U.N. and Federal, state and local government leaders in addition to entertainment world personalities will attend the initial showing of the VistaVision picture that was directed by King Vidor and produced by Dino DeLaurentiis. From WARNERS starting next month at the ASTOR, N. Y. MPEA Divides (Continued from page 1) 15; 20th Century-Fox, 13; Warner Bros., 13; Columbia, 10; UniversalInternational, 10; RKO, nine; six for both United Artists and Republic, and four for Allied Artists.