Motion Picture Daily (Jul-Sep 1956)

Motion Picture Daily Friday, August 31, 1951 PERSONAL MENTION HOY HAINES, general sales manager of Warner Brothers, left liere yesterday for Hollywood via Chicago. • William Goetz and Mrs. Goetz are here from the Coast and staying with die Joshua Logans at the latters' home in Stamford, Conn. • Herman Rush, vice-president of Official Films, will leave New York today for London via BOAC. • Cecil Beaton, set designer, will arrive in New York today from London via BOAC. • Jack B. Hively, director of MeConnachie Productions, Inc., left here yesterday for Hollywood. • Alice N. Gorham, publicity director for United Paramount Theatres in Detroit, will return there from a vacation on Tuesday. • Herman Levy, general counsel for Theatre Owners of America, will arrive here tomorrow from Europe on the "Nieuw Amsterdam." • Dino DeLaurentiis and his actress wife, Sylvana Mangano, returned to New York yesterday from the West Coast. • Ned Seckler, newly appointed Far Eastern supervisor of sales for RKO Radio Pictures, arrived in Hollywood yesterday en route to Tokyo. • Americo Aboaf, vice-president in charge of foreign sales for Universal Pictures, has left New York for Europe, South Africa and Turkey. • Stan Parlan, manager of the NBC film division, leaves tomorrow for Europe via BOAC. Lewis to Hollywood Roger H. Lewis, United Artists National Director of advertising, publicity and exploitation, flies to Hollywood today to confer with vice-president Max E. Youngstein and UA West Coast executives on production and promotion plans for the fall and winter. No Paper Monday MOTION PICTURE DAILY will not be published on Labor Day, Monday, Sept. 3, a legal holiday. Book Promotions Aid 'War and Peace' Ads Bantam Books have undertaken a dual promotion of a motion picture and its source book on behalf of "War and Peace" which they claim is on a scale exceeding any previous similar activity. "Read the Big Bantam Edition!— See the Movie!" is the theme of the promotion. Bantam is using all kinds of printed media to apprise the public of its 75-cent pocketbook edition and the Paramount Pictures film: display posters of large size with figures of the stars as they appear in the picture, truck bumperstrips, department store and drug store counter cards, window displays, rack cards and magazine and newspaper advertisements. The Bantam edition of "War and Peace," one of a dozen on the market, was edited by Manuel Komroff and has an introduction by Clifton Fadiman. Under a tieup with "Seventeen" magazine, the magazine and "Seventeen at School," a subsidiary publication reaching more than 17,000 secondary school teachers throughout the country, are promoting a special "War and Peace" brochure which serves as a springboard for student discussion of the filmization of the Tolstoy novel. The free brochure offers a textual summary of the picture's technical and physical achievements. Doylestown House Sues On Film Availability An anti-trust suit requesting earlier availability of pictures and $750,000 damages has been brought against the eight major distributing companies by the County Theatre Corp. on behalf of the County Theatre in Doylestown, Pa. The suit claims that theatres in near-by towns have been operating as part "of a large favored circuit" and playing pictures on earlier releases, while the County Theatre still plays pictures 28 days after the last exhibition in Philadelphia. Universal Dividend The board of directors of Universal Pictures Co. at a meeting held yesterday declared a quarterly dividend of 25 cents per share on the common stock of the company, payable on Sept. 28, 1956, to stockholders of record at the close of business on Sept. 14, 1956. 20th-Fox Dividend The board of directors of 20th Century-Fox, following a meeting here yesterday announced a quarterly cash dividend of 40 cents per share on the outstanding stock of the company payable on Sept. 29, 1956, to stockholders of record on Sept. 14, 1956. Dissolve Pathe News Today; Talks Continue Negotiations by Warner Pathe News employes to take over selected going operations of the company from Warner Bros. Pictures were still in progress yesterday but without definite prospect of being concluded today when the newsreel company is scheduled to be dissolved in order that the parent company can take advantage of the tax loss carry forward credit of the newsreel. The Warner fiscal year ends today. The Warner Pathe theatrical newsreel was closed down last week. The employes group has been negotiating for a take-over of the Pathe school films and commercial films divisions, which have been profitable operations, and for the newsreel library. The latter presumably would be re-sold to television, if the negotiations were consummated. Production of a television newsreel also was planned. Indications are that while Warners will proceed with the planned dissolution of the newsreel company if a deal is not concluded today, interested bidders still could negotiate for separate assets which might be offered for sale later. Set Goal of 100 Films For Mexican Industry Special to THE DAILY MEXICO CITY, Aug. 30-Production of from 90 to 100 pictures yearly is the new goal of the Alianza Cinematografica, organization of producers, players, technicians and manual workers, functioning cooperatively, its new manager, Alfonso Sanchez Tello, veteran producer, has announced. Tello said the goal "should satisfy everybody in the trade and assure sufficient employment for the picture unionists." He desires more co-production with Hollywood and Europe, so as to make the Mexican industry more international, he added. Alianza is preparing early production of seven all-Mexican pictures, Tello revealed. He has served as technical advisor for several Hollywood pictures made in Mexico. In addition, Alianza is preparing its first co-production with flollywoodians, "El Quinto Sol" ("The Fifth Sun") which will be in color and CinemaScope and cost about $400,000. AB-Paramount Buys Instrument Co. Share Continuing its policy of diversifying its interests, American BroadcastingParamount Theatres, and the Western Union Telegraph Co., announced yesterday that each has purchased a 25 per cent interest in Wind Tunnel Instrument Co., Inc., of Newton, Mass. The company produces engineering and aeronautical instruments. . . . NEWSii ROUNDUP' : Japanese Film Festival The Japanese government w sponsor a motion picture festival the Museum of Modern Art here late October under the assistance ai guidance of the Motion Picture E port Association. Five Japanese Share so far set for the festival. ■ Wald Buys 'Sound and Fur William Faulkner's "The Soui; and the Fury" has been bought 1] Jerry Wald, who recently establishif his own producing company at 201 Century-Fox. ■ Award to Mrs. Roosevelt Mrs. Eleanor Roosevelt has be chosen to receive the tenth annu award of Beverly Hills B 'nai B 'rit Alvin P. Meyers, president of I Men's Lodge, and Mrs. A. P. Smile president of the women's chapter ha announced. The award will be ma at a testimonial banquet Dec. 16 the Biltmore Bowl. Among previo recipients are Walt Disney, Do Schary, Darryl Zanuck and Migi Aleman. ■ Teenagers Mob Tab Hunte Tab Hunter and his co-star, Nata Wood, popular young stars of t new Warner Bros, film, "The Bui ing Hills," got a wild reception frc teen-age fans in Chicago at the ope ing of the picture at the Chicago th atre. Over 3,000 youngsters who we unable to get into the theatre block the alley after the first show, d rupting traffic. The police sent 1 officers to restore order. In the mic of the hubbub the young stars ma< appearances on the fire escape please the crowd and to encoura them to disperse. a 'Eternity' to NY Sept. 7 RKO's "Back From Eternity" w have its world premiere Sept. 7 the Victoria theatre, New York, it announced by Walter Branson, vie president in charge of world-wide d tribution. The John Farrow produ tion stars Robert Ryan, Anita E berg and Rod Steiger. — RADIO CITT MUSIC HALL — Rockefeller Center BING GRACE FRANK CROSBY • KELLY • SINATRA ft HIGH SOCIETY in VistaVision aad Color An M-G-M Picture and SMCMCOUB STAGE PRESENTATION MOTION PICTURE DAILY, Martin Quigley, Editor-in-Chief and Publisher; Sherwin Kane, Editor; Raymond Levy, Executive Publisher; James D. Ivers, Managing Editi Richard Gertner, News Editor; Floyd E. Stone, Photo Editor; Herbert V. Fecke, Advertising Manager; Gus H. Fausel, Production Manager; Hollywood Bureau, Yucca-Vine Buildii Samuel D. Berns, Manager; William R. Weaver, Editor, TeleDhone HOllywood 7-2145; Washington, J. A. Otten, National Press Club, Washington, D. C. ; London Bureau, 4, Bear a Leicester Square, W.C. 2, Hope Williams Burnup, Manager; Peter Burnup, Editor; William Pay, News Editor. Correspondents in the principal capitals of the world. Motion Picti Daily is published daily except Saturdays, Sundays and holidays, by Quigley Publishing Company, Inc., 1270 Sixth Avenue, Rockefeller Center, New York 20, Telephone Circle 7-311 Cable address: "Quigpubco, New York." Martin Quigley, President; Martin Quigley, Jr., Vice-President; Theo. J. Sullivan, Vice-President and Treasurer; Raymond Levy, Vi President; Leo J. Brady, Secretary. Other Quigley Publications: Motion Picture Herald, Better Theatres and Better Refreshment Merchandising, each published 13 times a year a section of Motion Picture Herald; Television Today, published once weekly as a part of Motion Picture Daily, Motion Picture Almanac, Television Almanac, Fame. Entered as seco class matter Sept. 21, 1938, at the Post Office at New York, N. Y., under the act of March 3, 1879. Subscription rates per year, $6 in the Americas and $12 foreign; single copies, 1<