Motion Picture Daily (Apr-Jun 1958)

Motion Picture Daily Thursday, June 12, 195J PERSDML MEIVTIDIV RODNEY BUSH, 20th CenturyFox national exploitation director, JeFt New York yesterday for the Coast. • Charltes Okun, film industry representative for the Coca-Cola Co., is in Miami Beach from New York. • SalvatORE Casolaro, president of Casolaro, Giglio Films, left here yesterday for Brussels and Rome. • Edith Prigozy, industry publicist, will leave here today aboard the "United States" for Europe. • Toby Trauner, daughter of Columbia Pictures branch manager Saul Trauner, will be married on Sunday at the home of her parents in Forest Hills to William J. Burros. '38 Pioneers Samuel Goldwyn, Jr., New York for Brussels. has left Jack Levest, owner of the Irvington Theatre, Baltimore, has returned there following a trip to Europe. Goldwyns Named Film 'Father, Son of Year' Samuel Goldwyn and Samuel Goldwyn, Jr., ha\'e been named "Father and Son of the Year" in the field of motion pictures by the National Father's Day Committee, it was announced yesterday by Alvin Austin, executive director of the national organization. Emblem of the special award presented to the Goldwyns is the committee's George Washington medal, similar to the one awarded recently to Dr. Milton S. Eisenhower, president of Johns Hopkins University and brother of President Eisenhower, as "Father of the Year." Name Brunei Controller Of M-G-M Studios Barrie K. Brunet has been appointed controller of M-G-M Studios, effective next Monday, it was announced yesterday by Joseph R. Vogel, president of Loew's, Inc., and Robert H. O'Brien, treasurer. Brunet formerly was a manager of Arthur Andersen & Co., certified public accountants, in their Los Angeles office. A graduate of the University of Washington, he has been associated with the Andersen firm for the past ten vears. ( Continued from page 1 ) William J. Heineman, vice-president in charge of distribution; Max E. Youngstein, vice-president; and Arnold M. Picker, vice-president in charge of foreign distribution. Within six months they had taken the company out of the red andTn the succeeding years carried on a major program of development and expansion. In 1957 UA announced a record profit of $3,262,000, following six years of progressively larger returns. Under the Benjamin-Krim leadership UA has been instrumental in making independent production a dominant force in the industry. Today the company has multiple productiondistribution agreements with more than 60 top independent artists. Other Leaders Honored Other outstanding film industry leaders who have been honored in the past as Pioneers include Cecil B. DeMille, Spyros P. Skouras, Adolph Zukor, Jack Warner and Harry Warner, Barney Balaban, Simon H. Fabian, Joseph R. Vogel, Herman Robbins, Robert J. O'Donnell, Nate J. Blumberg and Gus S. Eyssell. Brothers File $1,000,000 Trust Suit Special to THE DAILY GREENVILLE, Tenn., June 11.An anti-trust suit asking $1,000,000 in damages has been filed in the U.S. District Court here by the Taylor Brothers, who operate the Fox Theatre, Kingsport, Tenn.; the Taylor Theatre, Gate City, Va., and the Taylor Drive-in, Webber City, Va. In the civil action the Taylors charge monopoly and conspiracy against them by the King-Sul Theatres, et al, the eight majors and Allied Artists. Listed in the defendants are the Wilby-Kincey Service Corp., who supervise the operation of the State Theatre, Kingsport, which is owned by King-Sul Theatres; the NuStrand Corp., who own the Strand, the Rialto and the Center Theatres in Kingsport, and the Crescent Amusement Corp., who operate the Strand, the Rialto and Center. Extend '^Bravados' Plugs 20th Century-Fox will extend its radio campaign to promote "The Bravados" to include a number of stations in the New York area along with those already set on NBC, ABC, and the Mutual networks. The local campaign is scheduled for two weekends, June 14-15 and June 21-22. The first will have five N. Y. stations carrying 10 spots each day and the second will have 10 stations 15 times per day. 'Vikings' Bow Raises $22,000 hr School Fund A total of $22,000 was raised for Norwegian American exchange scholarships at the world premiere of the Kirk Douglas production, "The Vikings," last night at the Astor and Victoria theatres here. Some 2,100 persons packed both houses for the event, which was sponsored by the American-Scandinavian Society for the benefit of the Crown Princess Martha Friendship Fund, which underwrites the scholarships. Showing of the United Artists release was preceded by personal appearances on the stages of both theatres by Douglas, Tony Curtis and Janet Leigh, who are starred in the film. The players were backed by a 70-piece Viking Junior band staffed by young Norwegian-Americans. Opening Beamed Overseas The premiere festivities were covered by a large number of international press, radio-television interviewers and news photographers. NBC's Monitor and Dave Garroway's Today Show were represented by reporters and cameramen whose coverage will be aired this week via the full network. The opening was also filmed and recorded by the Armed Forces Radio and Television Services and the Voice of America for overseas beaming in 22 countries. House Passes Five-Year Reciprocal Trade Act From THE DAILY Bureau WASHINGTON, June 11. The House passed by a one-sided 317 to 98 vote the five-year reciprocal trade act extension sought by the President. Earlier, the House had rejected, by surprisingly large margins, two motions offered by protectionist-minded Congressmen. Intense pressure from the Administration and House leaders of both parties put the bill through in a form closely resembling the President's original request, which was backed by many film industry leaders. The outlook for the bill is far less favorable in the Senate. Protectionist forces are far stronger there. Griffith to Make Tour Andy Griffith, star of Warner Bros.' "No Time For Sergeants," will kick off the Southern saturation premiere of the Mervyn LeRoy production, vdth a personal appearance in Raleigh, N. C, his home state, on Tuesday, July 1, the day the picture opens at the Ambassador "Hieatre there. Griffith will follow with personal appearances in behalf of the picture's openings in Charlotte on July 2, in Greenboro and High Point on July 3, Winston Salem, on July 4. Entries Judged (Continued from page 1) big houses with larger advertising anc promotion budgets. Theatres having; from 1,000 seats up were classified a: large situations. The campaigns presented were tlit winners of Awards and Scrolls o) Honor during the quarterly judging; of 1957. Contestants Unidentified Numbers were placed on the cam paigns for use of the judges. The bal lots contained no way of identifying the competitors. The judging begar at 4 P.M. The display of entries wa: arranged in a private dining room a Toots Shor's Restaurant. The judges were: Leo Brecher, head of Leo Breche: Theatres and an officer of the Metro politan Motion Picture Theatres As sociation. Ned E. Depinet, well known ex hibitor and former president of RKC Pictures Corp. and ilKO Theatres Inc. Russell V. Downing, president ant managing director of the Radio Citj Music Hall. Leopold Friedman, president oi Loew's Theatres, Inc. Emanuel Frisch, executive of Randfffs force Amusement Co. and forme president of Metropolitan Motion Pic ture Theatre Owners Association. Harry Goldberg, director of adver tising and publicity for Stanley War ; ner Corp. Edward L. Hyman, vice-presiden of ABC-Paramount Theatres, Inc. Walter Reade, Jr., president of Wal ter Reade Theatres, Inc. Charles M. Reagan, theatre opera tor and former vice-president and gen ,(| eral manager of Loew's, Inc. Sol A. Schwartz, president and ged eral manager of RKO Theatres, Inc. Ray Smith, vice-president of She Enterprises, Inc., and Jamestowi Amusement Co. '^Key^ Contest Slated The lock and key division of thi Yale & Towne Mfg. Go. will cooperatfj with Columbia Pictures in a "Luckf Key" contest to promote "The Key. The promotion will be staged in 4iJ key cities in conjunction with tliT openings of the film. Point-of-sale di'f plays and local media will be usej to call attention to the fact tha "Lucky Key" cards can be picked ui at Yale and Towne dealers. Winninl numbers will be posted in the theatri lobby and announced through lot;; media, with the winners receivin!, Yale and Towne wall safes and travel locks as prizes. V MOTION PICTURE DAILY. Martin Quigley, Editor-in-Chief and Publisher; Sherwin Kane, Editor; James D. Ivers, Managing Editor; Richard Gertner, News Editor; Floyd E Stoii Photo Editor; Herl^ert V Fecke, A'dvertising Manager; Gus H. Fausel, Production manager. TELEVISION TODAY, Charles S Aaronson, Editor.al D:rector; Pinky Herni^^ Canby, Eastern Editors Hollywood Bureau, Vucca-Vine Building, Samuel D. Berns, Manager; Telephone HOllywood 7-214.; Washington, J. ^0"^"' National Press CluV mgton, p. C; London Bureau. 4, Bear St. Leicester Square, W. 2, Hope Williams Burn ,p, Manager; Peter Burnup, Editor ; \Vill,am Pay, News Editor. Correspon^^^^^ principal capitals of the world. Motion Picture Daily is published daily except Saturdays, S.indays and holidays, by Ouigley Publishing Company, Inc., 1270 Sixth Avenue, Kockete le. Center, New York 20, Telephone Circle 7-3100. Cable address: "Quigpubco, New Yorkf" Martin Quigley, President; Martin Quigley, Jr., Vice-President; Theo. J Sulhyan Vice-i-r. dent and Treasurer; Leo J. Brady, Secretary. Other Quigley Publications: Motion Picture Herald. Better Theatres and Better Refreshment Merchandising, each published 13 times ay as a sertiun of Motion Picture Herald; Television Today, published daily as a part of Motion Picture Daily; Motion Picture Almanac, Television Almanac, iarae. Entered asjecoii«^| class mauer Sept. 21, 1938. at the Post Office at New York. N Y., under the act of March 3, 1879. Subscription rates per year, $6 m the Americas and $12 foreign. Smgle copies, luc^ 1