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Motion Picture Daily
Thursday, February 26,
PERSONAL MENTION
JAMES R. VELDE, United Artists general sales manager, and Al Fitter, Western division manager, are in St. Louis from New York.
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Milton Sperling and Daniel Petrie, producer and director, respectively, of Warner Brothers' forthcoming " The Bramble Bush," have returned to Hollywood from New York.
Max Cooper, city manager of the Skouras houses in Glen Cove, L. I., will leave here tomorrow for Florida.
Sam Richmond, general manager of Sack Theatres, Boston, will leave here on Sunday for the West Coast.
Mrs. P. J. Henn has given birth to a son in Atlanta. Father operates the Henn circuit in Georgia and the Carolinas.
Michael Benthal, British film director, returned to London from New York yesterday via B.O.A.C.
Robert McKinley, assistant manager of Loews' Broad Theatre, Columbus, O., is hospitalized there for minor surgery.
Alfred Hitchcock is in Chicago from Hollywood today to address members of the Executives Club.
Mel Brown, exhibitor of Alabama and Georgia, has returned to his Atlanta headquarters from Miami.
Ray McNamara, of the Allyn Theatre, Hartford, has returned there from Boston.
Frank McWeeney, of the Pine Drive-in Theatre, Waterbury, Conn., has returned there with his family from a vacation in Florida.
Sues on Cartoons
Charging infringement of 16 cartoon properties, Loew's, Inc., filed suit in New York Federal Court here yesterday against Cinepex, Inc., CinemaVue Corp., Joseph P. Smith and Morris Kleinerman. The suit seeks to enjoin the defendants from distributing, leasing or licensing the 16 cartoons, and also asks delivery of prints and payment of damages sustained from the alleged infringement and distribution.
'Stills' That Move
IT has long been a matter of comment in general advertising circles that in motion picture advertising there has been scant resort to capitalizing on the unique pictorial assets of the medium itself. The still picture, wisely selected, and given a sales message treatment offers very special advantages.
This fact is graphically registered in Twentieth Century-Fox's campaign just prepared for the William Faulkner story, "The Sound and the Fury." The campaign is based on a number of dramatic stills mainly treated with heavily lettered dialogue lines. Here there is disclosed an exact sample of the
picture in image and in dialogue. The performers in action, what they are doing and saying are highlighted. Altogether the method puts before the eye of the reader the character, flavor and impact of a motion picture in a highly effective manner. — S. K.
Report on ACE Made To Iowa Exhibitors
Special to THE DAILY
DES MOINES, Feb. 25. Twelve inches of snow did not deter over a score of Iowa exhibitors from meeting here Monday to get the latest information on the formation of the American Congress of Exhibitors from Al Myrick, president of Allied of Iowa, Nebraska and South Dakota.
In addition all the exhibitors present agreed to continue to back Compo with their dues.
Daylight Time Discussed
Other business covered briefly included Allied's "White Paper," what can be done if daylight savings time comes up before legislatures, bingo and how it has affected neighboring states, and trade practices.
Students to See iAnne>
Riverdale Junior High School has purchased tickets for its entire student body to attend a special morning performance of George Stevens' CinemaScope picturization of "The Diary of Anne Frank," March 25, at the RKO Palace Theatre. Attendance is expected to be followed by a school project in which the students will present their thoughts and views of the young girl and her family who lived in an Amsterdam garret during World War II.
Brown Rites Tomorrow
DETROIT, Feb. 25.-Funeral of Harold H. Brown, Jr., president of United Detroit Theatres, who died in Los Angeles on Sunday, will be held here on Friday from the William R. Hamilton Funeral Home. Burial will take place at the White Chapel Memorial Cemetery, Birmingham, Mich.
Seek to Make Cinerama Single Lens System
A research program designed to reduce the Cinerama wide screen process from a three lens to a single lens system will be a major part of Cinerama, Inc.'s recently announced expansion plans, it was learned here. The Prudential Insurance Company of America has agreed to loan Cinerama $12,000,000 for expansion purposes.
Own Circuit Planned
It is further understood that Cinerama officials intend to operate their own chain of theatres, both here and abroad. Negotiations for Cinerama's purchase of Stanley Warner Corp.'s leases for Cinerama theatres are reported to be under way, although not officially confirmed by either company.
At present, there are no new Cinerama features awaiting release or in production, although plans announced earlier this week at the conclusion of the Prudential loan forecast two Cinerama productions annually.
Film Cleaning Machine Announced by S.O.S.
A film cleaning machine for both 35mm and 16mm negative and positive has been announced by the S.O.S. Cinema Supply Corporation, New York. It is used with a cleaning fluid called S.O.S. Lotion, which is said to remove all oil, dirt, grease and pencil marks.
The machine, named the "TELAmatic," is completely automatic. A 3000-foot supply reel is fed into a "wet" area, which is sprayed with the cleaner. Then the film passes between "squeegees," and the solvent returns to a storage reservoir. A signal light denotes solution level. The film is dried by passing between two staggered rotating buffers of nylon velvet.
... NEW ROUNDlli
Film Firms' Dividends B
Publicly reported cash dividen motion picture companies in Jai; amounted to $1,788,000, com with $1,642,000 in January, 19f is reported by the U.S. Depart of Commerce, which explained th; increase was due to the fact Chesapeake Industries this Ja< paid some dividend arrears.
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B'klyn Albee Books 'Tonl
Walt Disney's "Tonka," starrir Mineo, will open at the RKO Theatre in Brooklyn on March 4
NGA Eastern Meet Mar.
The National Association of Cc sionaires on March 19 will hold il regional meeting in two years, grand ballroom of the Park Sht Hotel here. Bert Nathan, meml; the NAC Council of Past Presi| will serve as chairman.
Columbia Buys 'Return
Columbia Pictures has purcha new novel, "Return Fare," by Kolar, and has placed it on the pr tion schedule for 1960. It is the of a Czech refugee in French I torial Africa.
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'Pillow Talk' Has New T
"Any Way the Wind Blows been chosen as the new title fc Universal-Arwin CinemaScope pr tion previously titled "Pillow 1 Doris Day, Rock Hudson, Tony dall and Thelma Ritter are starre
Festive Bow for 'Capone
Allied Artists is planning a full "gala" for the triple world premii "Al Capone" this evening at Florida theatres: the Beach ant Olympia in Miami Beach, and Gables in Coral Gables. Local dignitaries will attend the funij which will be highlighted by the ! sonal appearance of Fay Spain leading feminine player in the pi< ■
'Go, Johnny, Go,' Deliver
The Hal Roach production, Johnny, Go!", rock-and-roll pi starring Alan Freed, Jimmy Cl; and Sandy Stewart, will be deliver the newly-formed Hal Roach Rele Corp. on Saturday. It is the se film delivered to the new companj first having been "Scavenger."
MOTION PICTURE DAILY, Martin Quigley, Editor-in-Chief and Publisher; Sherw'n Kane, Editor; James D. Ivers, Managing Editor; Richard Gertner, News |j Herbert V. Fecke, Advertising Manager; Gus H. Fausel, Production Manager, TELEVISION TODAY, Charles S. Aaronson, Editorial Director Pinky Herman, f Canby, Eastern Editors. Hollywood Bureau, Yucca-Vine Building, Samuel D. Berns, Manager; Telephone HOllvwood 7-2145; Washington, J. A Otten National Press Club, ington, D. C; London Bureau, 4, Bear St. Leicester Square, W. 2. Hope Williams Burnup, Manager; Peter Burnup, Ed'tor; William Pay, News Editor Correspondents principal capitals of the world. Motion Picture Daily is published daily except Saturdays, Sundays and holidays, by Quigley Publishing Company, Inc., 1270 Sixth Avenue Rock. Center, New York 20, Telephone Circle 7-3100. Cable address: "Quigpubco. New York." Martin Quigley, President; Martin Quigley, Jr., V.ce-President; Theo 7 Sullivan Vicedent and Treasurer; Leo J. Brady, Secretary. Other Quigley Publications: Motion Picture Herald, Better Theatres and Better Refreshment Merchandising each published 13 times! as a section of Motion Picture Herald; Television Today, published da:ly as a part of Motion Picture Dailv; Motion Picture Almanac, Television Almanac, Fame Entered as class matter Sept. 21, 1938, at the Post Office at New York, N. Y., under the act of March 3, 1879. Subscription rates per year, $6 in the Americas and $12 foreign Single copies