Motion Picture Daily (Apr-Jun 1959)

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lay, April 13, 1959 Motion Picture Daily O Theatres' Grosses Up ( Continued standpoint. In 1958, RKO reel a gross income of $24,830,142. iwartz told stockholders that exon still has many problems stemfrom the storage of product and : television, but that "despite two serious forces, the industry dng on a brighter look." He said ess is better this year because of mcerted effort to counteract the ems of the industry" on the part e American Congess of Exhibi"We have met with producers," Vartz pointed out, "and met ig ourselves." Ad Budget Down Slightly lestioned by stockholders on ex3S of the company, Schwartz an?d that RKO spent $1,200,000 on rtising and promotion in 1958, will spend about $100,000 less ,'ear. It was pointed out that adsing expenditures for all other subsidiaries did not exceed $150,last year. was also reported that RKO alm additional $700,000 to $800,mnually for the maintenance and .ation of its 72 theatres in major ; in 13 states and the District of mbia. Citing the example of "one ur competitors" in the remodelof the State Theatre on BroadSchwartz said "we may have to i job on some of our theates, from page 1 ) though not to the same extent." Schwartz also pointed out that RKO "may have to put in 70mm in more theatres, since there are going to be more of that type of picture." Then he added, "while we may have to make larger investments, I feel they will pay off. While our concern is to keep expenses down, we must still maintain patron comfort." Continued consideration is always being given to the addition or sale of new theatre properties, according to both Schwartz and Albert A. List, chairman of the board of List Industries. The latter said that the pending sale of five properties with provision for lease-backs would bring $3,200,000 before taxes. Schwartz reported that RKO has tried to get into drive-in operations, but hasn't found the right deal, although a number of situations are available. Films 'Don't Talk Back' Schwartz was asked if there was a chance of vaudeville returning to the Palace theatre here, which is currently operating on a hard-ticket film policy. The RKO president said "we'll do with the Palace what we hope will produce the most revenue for the theatre. If it's wise to play a show, we'll play a show. But a picture's a little easier to run. Nobody talks back to you!" aramount '58 (Continued from page 1) shares then outstanding. The toconsolidated income for 1957, as 6rted at $4,783,000 or $2.47 per I, is after reduction of $642,000 jisenting adjustment, in 1957, of itment in an affiliated company, fith respect to the fourth quarter 958, the consolidated net earnings I from operations were $760,000 jl3 cents per share, based upon 1,755,888 shares outstanding at ;ary 3, 1959. Comparative earn1 for the same period of 1957 were 88,000 or 61 cents per share d upon the 1,939,716 shares then landing. The total consolidated jme in the fourth quarter of 1958 a net charge of $1,915,000 or 9 per share, due to year-end adents of investments in affiliated panies. tine' Midwest Bow as nefit on April 24 eorge Stevens' "The Diary of e Frank" will have its midwestpremiere in Chicago at the Meters Theatre April 24 for the ;fit of the Chicago Federation of lements and Neighborhood Cen dlai Stevenson is a member of the -fit committee along with many r prominent Illinoisans. Followj'the gala premiere, the film will In a reserved-seat, showcase enj;ment. Swiss Folk Performers To Appear at Music Hall Thirty native Swiss folk performers — alphorn players, "plate rollers," flagswingers and mountain yodelers— will be flown in from Switzerland to take part in Radio City Music Hall's next stage show, Leon Leonidoff, senior producer of the Rockefeller Center playhouse, announced here upon his return from Zurich. The group, many of whom have never appeared outside their native mountain villages, will augment the Music Hall's company of Piockectes, Corps de Ballet and Symphony Orchestra in an all-Swiss stage spactacle which will be presented with the Music Hall's next film attraction, "Count Your Blessings." Skiatron Had Net Loss Of $76,298 in 1958 Skiatron Electronics and Television Corp. had a net loss of $76,298 for the year ending Dec. 31, 1958, it was revealed in the company's annual report released here at the weekend. Skiatron, which is one of the leading proponents of toll television, ended the year with a deficit of $118,522. President Arthur Levey reports that the company is ready to go with either a wire or over-the-air operation whenever government approval is received. A study of the potentials of a limited operation under rules set forth last month by the Federal Communications Commission is underway, according to Levey. AUDREY HEPBURN FRED ZINNEMANN'S production of r IM'S WARNER BROS. IS PROUD TO ANNOUNCE THAT SPECIAL INVITATIONALTHEATRE SCREENINGS FOR THE TRADE WILL BE HELD ON APRIL 27 ALBANY — Madison 2:00 PM ATLANTA — Rhodes 10:30 AM BOSTON— Capitol 2:15 PM Allston. Mass BUFFALO — Cinema 8:00 PM CHARLOTTE — Dilworth 10:00 AM CHICAGO— Century 10:00 AM CINCINNATI— Esquire 2:00 PM CLEVELAND— Colony 2:15 PM DALLAS— Palace 9:00 AM DENVER — Ogden 1:30 PM DES MOINES— Uptown 2:00 PM DETROIT— Madison 10:00 AM INDIANAPOLIS — Uptown 8:00 PM JACKSONVILLE— Florida 10:00 AM KANSAS CITY— Fairway 1:30 PM Kansas City, Kan. LOS ANGELES— Fox Boulevard 1:30 PM MEMPHIS— Warner 10:00 AM MILWAUKEE— Alhambra 10:00 AM MINNEAPOLIS— Uptown 2:00 PM NEW HAVEN— Roger Sherman 10:00 AM NEW ORLEANS— Tiger 8:15 PM NEW YORK — R K O. 58th St. 10:00 AM OKLAHOMA CITY— Midwest 10:00 AM OMAHA— Center 1:30 PM PHILADELPHIA— Logan 130 PM PITTSBURGH — Manor 11:00 AM PORTLAND— 21st Ave. 2.00 PM SALT LAKE CITY— Centre 10:00 AM SAN FRANCISCO— Alhambra 1:30 PM SEATTLE — Music Box 10:00 AM ST. LOUIS— St. Louis 10:00 AM WASHINGTON— Ambassador 10:00 AM CO STARRING PETER Fl N CH • DAME EDITH EVANS • DAME PEGGY ashcroft DEAN JAGGER w,™ mildred dunnock • screenplay by Robert anderson MUSIC COMPOSED AND CONDUCTED BY FRANZ WAXMAN • PRODUCED BY HENRY 8LANKE DIRECTED BY FRED ZINNEMANN