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Motion Picture Daily
Tuesday, September 15
Television Tqday forthcoming releases
NTA's 'Storevision' Is TV In Markets
National Telefilm Associates has organized a new division, to be known as NTA Storevision, Inc., to equip away-from-home locations with television receivers. The first installation will be in New York City, in conjunction with WNTA-TV's "Day Watch," a 54-hour weekly schedule of live programming which will be carried to 400 major supermarkets in the New York metropoHtan area.
"Day Watch" was devised by NTA after extensive research indicated a major need in daytime television programming. The low percentage of daytime viewing, which averages onethird of night time viewing stems, according to NTA, from the inability of those at home to immobilize themselves for long periods of time to watch television. Research has also established that women are reluctant to de\'ote too much time to entertainment activities during houseworking hours. A third key problem of daytime service has been the lack of availability of people at the locations of the sets in their homes.
The "Day Watch" programming and Storevision concept were conceived by Ted Cott, NTA's vice-president in charge of owned and operated stations. Constant time reports, illustrated weather reports, up-to-the-minute news and bulletins, and complete sports news are some of the elements to be featured. In addition, important service features will be presented. The "Day Watch" schedule on WNTA-TV will be from 9 A.M. to 6 P.M., iMonday through Saturday.
'Bourbon Street', New WB Series, Opens Oct. 5
"Bourbon Street Beat," a new fullhour series set in the colorful French Quarter of New Orleans, produced by Warner Bros, and starring Richard Long and Andrew Duggan, with Arlene Howell and new-comer Van Williams, debuts on ABC-TV Monday Oct. 5, 8 : 30-9 : 30 P.M., EDT.
The weekly feature depicts the adventures of two private investigators: Rex Randolph (Long), a smooth, cultivated and handsome young New Orleans native, and Cal Calhoun (Duggan), an ex-police officer.
"Bourbon Street Beat" is sponsored by Libbey-Owens-Ford Glass Company, represented by Fuller & Smith & Ross, Inc.; PhillipsVan Heusen Corporation, through Grey Advertising Agency, Inc.; P. LoriUard Company, through Lennen & Newell, Inc.; Anahist Research Laboratories Division of Warner-Lambert Pharmaceutical Company, through Ted Bates and Company, Inc.; Reynolds Metals Company, through Lennen & Newell, Inc.; International Latex Corporation, through Reach, McClinton & Company, Inc.
Chicago Talent Show
Special to THE DAILY
CHICAGO, Sept. 14.-Local talent buyers will be shown how much real talent exists in their city during "Operation Exposure," a revue scheduled for Sept. 18 at Fred Niles Studios. Between 800 and 1,000 buyers of talent for still photography, live and filmed television commercials, radio, conventions and sales meetings are expected to attend.
Boston Exhibitors Hear New 20th-Fox Program
Special to THE DAILY
BOSTON, Sept. 14. The Little Theatre, of the 20th-Fox exchange, was filled this afternoon with top circuit executives, tlieatre owners and bookers, who heard branch manager Al Levy and publicist Phil Engel tell of the Fox productions coming through for 1960. Trailers on "The Best of Everything" and "Hound Dog Man" were shown.
Exhibitors Given Kits
Levy read a wire from Buddy Adler telling of other productions and explained the Spyros Skouras sales drive. All exhibitors were given kits outlining the productions which will be available.
'Windjammer' Set for S-W Capitol in Cin.
Special to THE DAILY
CINCINNATI, Sept. 14. William C. Rush, managing director of the Capitol Theatre here, announced plans have been completed for the premiere
of "Windjammer" in early November, at the Stanley Warner theatre, the only one in a radius of 300 miles of Cincinnati, equipped to show Cinerama and Cinemiracle.
Rush predicts this will be the inauguration of another new trend for die Capitol, as "Windjammer" is to be followed by "Ben-Hur."
Cleve. Theatre Reopens
CLEVELAND, Sept. 14.Warner's Colony Theatre, deluxe first-run neighborhood house now closed for the installation of 70-mm equipment, is scheduled to reopen Sept. 26.
Mrs. Anne Horne
Funeral services will be held at 1 P.M. this afternoon at The Riverside Chapel, Brooklyn, for Mrs. Anne Home, wife of William Horne, independent film distributor. Mrs. Horne died yesterday.
Relight Va. House
PETERSBURGH, Va., Sept. 14.The Rex Theatre here, dark for more than a year, will be reopened on Sept. 17, by Neighborhood Theatres.
^BB/?£mr/ONS.. AA, Allied Arfisfs; AlP, Amer/can Infernof,onal P,cfures; BV Buena Vista; Col, Columbia; MGM, MetroGoWwyn-Aloyer; Par, Paramount; 20-Fox, 20th Century-FoxUA Un,tecl Art,sts; Uni, Universal; WB, Warner Bros.; c, co/or' cs, CmemaScope, te, Techirama; vv, VistaVision; rs, Regalscope.
► SEPTEMBER
AA-WEB OF EVIDENCE: Van Johnson, Vera Miles
MgV rop Tul r .c^^'''^''°'' ^"^"-S' Gcoroe Marshall
"
UA iNiiut THE MAFIA: Cameron Mitchell
UA-TAKE A GIANT STEP: Johnny Nash
WB-LOOK BACK IN ANGER: Richard Burton, Claire Bloom
WB-YELLOWSTONE KELLY, c: Clint Walker, Ed ByrnL
► OCTOBER
AIP-THE BUCKET OF BLOOD: Barboura Morris, Dick Miller
AlP-THE LEECHES: Ken Clark, Yvette Vickers
Zr^^L^''^ FISHERMAN, c, 70mm: Howard Keel, Susan Kohner
COL-THE TINGLER: Vincent Price, Judith Evelyn
rn!"~Iur "^^^^ CORDURA: c, cs: Gary Cooper, Rita Hayworth
COL-THE CRIMSON KIMONO: Victoria Shaw, Glenn Corbett
^r'-J"^.",!:'^?"^^ Seberg, Peter Sellers
MGM— GIRLS' TOWN: Momie Van Doren, Paul Anko MGM— LIBEL: Dirk Bogarde, Olivia De Haviland PAR-BUT NOT FOR ME, vv: Clark Gable, Carroll Baker lo'loy~Z\ °"VE«^H'NG, c, cs: Hope Lange, Joan Crawford 20-FOX-FIVE GATES TO HELL, cs: Dolores Michaels, Patricio Owens UA-THE WONDERFUL COUNTRY, c: Robert Mitchu;, Julie London UA— TIMBUCTU: Victor Mature, Yvonne DeCarlo UA-COUNTERPLOT: Forrest Tucker, Allison Hayes UNI— PILLOW TALK, c, cs: Rock Hudson, Doris Day WB— THE FBI STORY, c: James Stewart, Vera Miles
NOVEMBER
AIP-GOLIATH AND THE GOLDEN HORDE, c, cs: Steve Reeves rnr^Ill^oj'^ °^ ^O'J'^TAIN, c: James MacArthur, Janet Munro COL-MAN ON A STRING: Ernest Borgnine, Kerwin Mathews COL-BATTLE OF THE CORAL SEA: Cliff Robertson, Gia Scala COL-BABETTE GOES TO WAR, c, cs: Brigitte Bardot, Jacques Charrier COL— SATAN'S BUCKET, c, cs: Cornel Wil-e, Victoria Shaw COL-KILLERS OF KILIMANJARO, c, cs: Robert Taylor, Anne Aubrey M6M-H0USE OF SEVEN HAWKS: Robert Taylor, Nicole Maurey MGM-WRECK OF THE MARY DEARE: Gary Cooper, Charlton Heston PAR— CAREER: Dean Martin, Shirley MacLaine PAR— THE JAYHAWKERS, c: Jeff Chandler, Nicole Maurey 20-FOX-THE HOUND DOG MAN, c, cs: Fabian, Stuart Whitman 20-FOX-JOURNEY TO THE CENTER OF THE EARTH, c, cs: Pat Boone UA— ODDS AGAINST TOMORROW: Harry Belafonte, Robert Ryan UA— SUBWAY IN THE SKY: Van Johnson, Hlldegarde Neff WB— A SUMMER PLACE, c: Dorothy McGuire, Richard Egan WB— "30": Jack Webb
Honor Max Youngstein Sidney Pink's Plans
Continued from page 1 ) Theatres, and William German, president of W. J. German, Inc.
The Joint Defense Appeal is the fund-raising arm of the American Jewish Committee and the Anti-Defamation League of the B'Nai B'rith. The two seek a national total of $6,100,000 this year for the support of their program devoted to combatting bigotry, safeguarding human rights and promoting inter-faith harmony,
Youngstein, who is active in numerous charitable, civic and industry-wide organizations, is being honored for his "distinguished community service and outstanding leadership in the advance
HOLLYWOOD, Sept. 14. Sidne Pink, producer of "Invasion of Mars,' first feature in the CineMagic pro cess, plans his own distribution organ ization using ten key sales executive; covering respective areas In the United States and Canada, maintaining home ofiBce headquarters at Hal Roach studios.
ment of human rights causes."
In addition to his activities on behalf of UA, he has served as public relations chairman of the motion picture industry's drives for the March, of Dimes, Cerebral Palsy, United Jewish Appeal and the National Conference of Christians and Jews.