The Exhibitor (1955)

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NT-4 MOTION PICTURE EXHIBITOR his station manager, Bob Trace who re¬ ceived the award as the outstanding young man of the year, from the Meadville Junior Chamber of Commerce. Ohio Columbus Funeral services for Albert Sugarman, retired local theatreman, were held. He died at Jackson Memorial Hospital, Miami, Fla. Sugarman is survived by his wife, Betty, and his son. Mount Vernon George Cameron, Schine’s Vernon, for his engagement of “20,000 Leagues Under The Sea,” had a window display with Kresge’s consisting of an aquarium with four different colored fish in it. One side of the tank was called “Kresge’s Aquarium,” the other side, “20,000 Leagues Under The Sea.” Be¬ tween the two sides was a dividing line made with a piece of tin. A hole was cut in the tin, but was taped until at a specified time it was opened. The object of this was that the first 10 persons guessing what color fish would enter the “20,000 League” side first got a free ticket to see the picture. Guesses were left at the pet counter. Over 200 guesses plus plenty of good advertising and a lot of laughs, resulted from the idea, which got excellent results. Pennsylvania Grove City James G. Bell, Guthrie-Lee Theatres, received a write up in a recent edition of the Grove City Chamber of Commerce Bulletin outlining all he had done the past year as head of the Merchants Committee. This was just one of the many things he was active in the past year to help create a good public rela¬ tions job for the theatre. He was presi¬ dent, Grove City Safety Council and headed the local committee for the Presi¬ dent’s Drive Safely Day, when the city received a plaque for no fatal accidents as well as a citation for its efforts in the “Slow Down and Live” campaign. Catholic Editorial Defends Censors Columbus, O. — “Weak-willed people” must be “protected from themselves,” said The Catholic Times editorially in calling for enactment of a stronger Ohio censorship law. The Times is the official publication of the Columbus diocese. Censorship “to weed out the filth from the movies and every sort of entertain¬ ment” is but the “practical application of the commandments given by an all¬ wise and loving Father to His children for their own good,” said the editoidal, titled “Freedom For The Movies.” The newspaper, contending that cen¬ sorship is needed “for the protection of the morals of youth,” said that basic issue is whether the state’s control of examining and licensing of films and the prohibition of “obscene, immoral films” constitute a violation of our rights of freedom of speech and ex¬ pression. “Is not the pure heart of the child to be protected against the filth now current on the movie house screen and on television?” asked the editorial. “The inability of the youth of today to resti’ain the sexual urge is due to the fact that they have already indulged too long and too frequently. Molestings, rape, and crimes of every sort which have their origin in sexual passion are already so numerous as to make one wonder whether ours is a Christian and civilized society. Intelligent people ought to understand this. Unfortunately, too many advise being open and frank in sex matters. Indulgence, they tell us, is normal; restraint is abnormal. Such tommyrot! These same peop'e would prohibit all use of alcohol and are staunch defendei's of the narcotics laws. “License is not freedom. It could be expected that educated and intelligent people would understand this. Men have an even greater obligation to protect themselves against moral disease than 'they have to prevent bodily decay. Al¬ mighty God gave us the Ten Command¬ ments. He did not ask us whether or not we wanted them. And no one thinks of Him as thereby denying Us our free-' dom. God knew what was best for weak human nature.” 2 HELPS//? days of Help Shortage! JUST 2 OUT OF MANY THEATRE OPERATING FORMS THAT ARE AVAILABLE TO YOU FROM YOUR FAVORITE TRADE PAPER Ist-THf "At-A-Glance" THfATRf BflOKKHPINC SISTIM *£'»' , I # This extremely simple sys¬ tem has been constantly re¬ vised to meet each tax or other changing requirement of the theatre man. Its 9 x 12 inch pages provide for: (1) daily ticket record, (2) tax collected daily, (3) daily gross, (4) pass and walk-in records, (5) weather and op¬ position, (6) daily show cost, (7) weekly income from vend¬ ing machines, etc., (8) weekly gross, (9) weekly fixed ex¬ penses, payroll, and annual of monthly expense amortized weekly, (10) weekly profit or loss statement, (11) profit or loss for the year to date, etc. 4',^* r'*: ^ . t 'i -4. Price per book (SufFicient for 52 weeks): $1 .60 IdWeekly PUL . . . for use whenever employees ore paid in cash for Salary or Overtime THfATfti PAYKOll Ww* «prfki« ...t/iftr. Price: 52 sheets (1 year) for $1.25 This is the system , that resulted from a contrast of the Payroll Forms used by all major theatre circuits. 0 Designed to be filed in the ordinary letterhead size cabinet (S’/z x 11 inches) this form provides a permanent weekly record of the indi¬ vidual name, social security number, rate of pay, over¬ time pay, reasons for over¬ time, and deductions for all purposes. It also provides gross week’y totals of sal¬ aries, deductions, raises, etc. One of the most important features is an individual signed receipt by each em¬ ployee, without their being able to see what any other employee has earned. ASK FOR A SAMPLE SHEET! EXHIBITOR BOOK SHOP • ' 246-48^ N. Clarion Street, Philadelphia 7, Pa. SOLD O^^lV TO SUBSCRIBING THEATRES! " February 16, 1955