The Exhibitor (1955)

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SS-2 STUDIO SURVEY James Cagney, Doris Day in "Love Me Or Leave Me"; Edmund Purdom, Lana Turner in "The Progidal"; Gene Kelly, Cyd Charisse, Dan Dailey, Dolores Gray, Michael Kidd in "It's Always Fair Weather"; Stewart Granger, Liliane Montevecchi in "Moonfleet." Eleanor Parker, Glenn Ford "Interrupted Melody" Jane Powell, Vic Damone, Ann Miller, Tony Martin, Debbie Reynolds, Russ Tamblyn in "Hit The Deck," another musical hit by producer Joe Pasternak. Ann Blyth, Edmund Purdom "The King's Thief" Leslie Caron, Michael Wilding "The Glass Slipper" Anne Baxter, Steve Forrest "Bedevilled" Leo's Mighly Roar Kicking off MGM’s 1955 Motion Picture Celebration, a super-quality featurette ballyhcoing the forthcoming product from this bustling studio was shown recently to the trade press of Hollywood. This department was strongly impressed with both the excellence of the production itself, and the colorful, powerful potential of this film upon the public when shown by the thousands of exhibitors to whom it will be made available. Embracing 10 top level feature produc¬ tions, key scenes are shown, whetting the public appetite for the time when the features ballyhooed will be shown in the same theatre. The glamorous trailer is in CinemaScope and features guest appearances by some of Leo’s leading luminaries, who discuss the films they star in. Exhibitors can obtain the 18-minute subject without cost, and Ihe entertainment hinted at certainly gives the motion picture indus¬ try plenty of reason to toot its own horn. Smoothly handled by amiable George Murphy, Leo’s ambassador at large and master of ceremonies, this advance guard is rightly deserving of every support this editor can give. Therefore, we are happy to offer these scenes from the features which will be soon released from Leo’s distribution centers. — P. M. MOTION PICTURE EXHIBITOR March 16, 1955