The Exhibitor (1955)

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oAOt. ONA** 1 i ■ Every element of exhibitor promotion contributes its share to the comfort and entertainment of your patrons. By far the most important of these elements is the quality of the picture on your screen. That picture is light, and it’s National Carbon’s business to see that you get the most light possible at the least possible cost. It’s bound to make a difference to your patrons ^ and that means business, too. Be sure that your lamps are trimmed from the present line of “National” carbons. They’re the finest ever made. THE PICTURE IS LIGHT . . . GIVE IT ALL YOU CAN WITH “NATIONAL ’’CARBONS The term "National** is a registered trade-mark of Union Carbide and Carbon Corporation NATIONAL CARBON COMPANY • A Division of Union Carbide and Carbon Corporation 30 East 42nd Street, New York 17, New York SALES OFFICES: Atlanta, Chicago, Dallas, Kansas City, Los Angeles, New York, Pittsburgh, San Francisco In Canada: Union Carbide Canada Limited, Toronto 1 1