The Exhibitor (1956)

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MOTION PICTURE EXHIBITOR January 23, 1957 mm turn at |l |CT A D FMINHFR • • These PINK "SERVISECTIONS" are the industry's ™ I oldest and most reliable means of establishing a file of reference data that becomes more valuable with each passing month and year. . . . Published every-second-week (26 forms each year) they are compiled and indexed by the Film Season start¬ ing with the first issue of September and ending with the last issue of August. . . . Separately bound and separately numbered, the last page of each form always indexes all Features reviewed since the start of the particular season, and the preceding "5ERVISECTION" page on which any review may be found. . . . Reviews of Short Subjects are indexed at regular intervals. ... At the end of each Film Season you will have accumulated a complete and detailed history of all film distributed in it, for your later use in locating reissuable or replayable product. COMPLETE BACK SEASONS — are available to Subscribing Theatres at 52c per set! . . . plus the fact that this is the ONLY* reviewing service in 1 he entire trade press that gives detailed < anal y tical 1 reviews to ALL Features and ALL Shorts distributed during any particular Film Season/// *rms WE WILL 8F HAPPY TO PROVE THROUGH A CONTRAST STUDY OP PAST SEASONS: AND . . For those Subscribing Theatres who wish to save and classify by seasons . . . THE "Service-Kit" RINS BINDER will adequately house 2 Film Seasons (52 forms) This sturdy, stiff-backed, 3-ring, loose-leaf binder is covered in dark biue levant grain Fabricoid that guarantees a long and useful life. The size is IOV2 x 12% inches to fit these forms. PRICE: $&.25 ea. (Including postage ond delivery to the Subscriber) ALL SALES PREPAID 42S2 Servisection 6