The Exhibitor (1957)

Record Details:

Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

Quality Of Presentation Is Emphasized By Unique Projection And Sound Installation INCORPORATING innovations of pri¬ mary importance, the new and novel Colonial, Williamsburg, Va., opened recently to introduce to the public further developments in roofed theatre entertainment. Projectors and sound re¬ producing equipment were specifically designed for the house by Century, to meet the problem of two separate theatre units utilizing a common projection booth. The twin theatres, located in the new Williamsburg Information Center, seat 250 persons each and present only one film, a half-hour historical subject for the edi¬ fication of tourists. Apart from the pro¬ jection and sound features, which do not necessarily represent a trend for the future, the most conspicuous feature of the theatres is the absence of proscenium or stage area. The sides of the picture are not marked off, the top and bottom being cut off by the ceiling and floor, respectively, while the ends bleed into curved walls. As the booth has been designed by architect Ben Schlanger, the projectors have been installed back-to-back, with adequate aisle space between them, and can be serviced and operated from the rewinders by the operating personnel. PHYSICAL THEATRE Vol. 12, No. 7 June 19, 1957 Fundamentally, the projectors are simi¬ lar to the horizontal VistaVision units in¬ troduced in the Radio City Music Hall in New York and subsequently installed in a number of theatres in this country and abroad. Unique, however, in the Wil¬ liamsburg theatre are the new, heavy duty intermittent movements, watercooled curved film traps and gates, the six magnetic track sound reproducers, large film magazines with Torque motor take-up drives, and the large, speciallydesigned film reels. The film feeds from the lower magazine up through the sound reproducer, then horizontally through the projector, then vertically to the take-up reel. Thus, the film is running backward and horizon¬ tally, compared to the standard 35mm. ( Continued on page PE12) m mmmmmam . — iihmiiiiiiiiiiiiiiiiiiiiiii zmmsm AT LEFT AND RIGHT are the duplicate projection installations in the Colo¬ nial, Williamsburg, installed back-to-back and separated by an aisle, each serving a separate auditorium. Acoustic baffle hoods are used between the projection lenses and the port holes, right, providing effective isolation be¬ tween booth sounds and the auditorium without the depreciation of picture quality by port hole glass. Ashcraft Super Cinex arc lamps are seen. June 19, 1957 PHYSICAL THEATRE EXTRA PROFITS DEPARTMENT of MOTION PICTURE EXHIBITOR PE-5