The Exhibitor (1957)

Page scan 000504 from The Exhibitor

Record Details:

Title:
The Exhibitor
Date:
1957
Publisher:
Philadelphia, Jay Emanuel Publications, Inc.
Volume:
Motion Picture Exhibitor (May-Jul 1957)
Leaf #:
000504
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Regional trade paper that began in Philadelphia, but expanded to include editions for other markets.
Date Added:
May 30, 2024
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#2 Day before opening 7 lie Story of the Miracle that ^fjAhappened on Main Street! A wonderful motion picture warmed by the sunshine that comes from the human heart! isUtrtrnU AMcWthy Award Winder WALTER BRENNAN JOHN HOYT ’-'MARION ROSS JESSE WHITE Produced by SAM HERSH • Directed by WIUJAM F.CLAXTON • Screenplay by CHARI ES FRANCIS ROW A WOAf. KIMS. ri«C WJOCtKVWSh , «fct WJE« «* 2C*!*> CtNTfRs #0* S \ G #5 Opening Day fHF YOUNG COUPEE tOtttt IKE IUAAP A radiant entertainment that will make you happier tomorrow it today, it tells how Christmas ' m->* \ ■ f' •.'■-J/S';' s. came in Aw i dll THt WNtSTtR '• epeertev! prayer $: W. | '> v. •" ,<>. C JOHN HOYT • MARION ROSS • JESSE WHITE.» Negate** oictu* * SAM HERSH ■ m. * WILLIAM f OAXTON . sa**» » CHARLES FRANCK ROVAt PARTNER $0* SHOWMANSHIP PACKAGE! y, advertising and promotion! _ i _ GOD IS MY PARTNER SOD IS MT PAR mO WJU.U8 8#E«W* AND THRU! PREMIERE! <GN WHICH PAID OPP BIG AT THE WORLD ADVANCE SCREENINGS! Follow the formula which spelled success in test runs with advance screenings for o p i n i o n m a k e r s , clergy, club chairmen, civic leaders, press, radio and TV ! HOME-TOWN ENDORSEMENTS! Tape record comments of local people (local d. j. can handle interviewing) for endorsement advertising, radio spots, gab shows, etc. Take these comments at advance screening or opening day of run. (If you have TV locally, use film also.) SPECIAL HERALD WITH MANAGER’S MESSAGE! You will be proud to give this picture the management's spe¬ cial endorsement. Give the Herald big distribution ! See the Press Book !