The Exhibitor (1959)

The Admission Control System that means Good Business Good Showmanship General Register Corp. 43-01 Twenty-Second Street Long Island City 1, N. Y. | 1018 So. Wabash Ave., Chicago 5, III. Antique Steamer Heads For Drive-Ins THE Miniature Train Division of Allan Herschell Company, Inc., has announced the addition of the new “1865” steam-type locomotive to its line. The new unit is designed to complement the modern one-fifth scale diesel type G-16 adult size miniature trains that have proven popular in drive-in theatres and elsewhere. Although the “1865” locomotive features the big flaring smokestack, pointed cowcatcher, outsize engineer’s cab, and bright brass trim, the motive power is the same reliable Wisconsin 26HP gasoline engine that has powered the Herschell diesel type G-16 miniature trains for many years. The IV2 ton locomotive and tender closely follow the design of the famous Baltimore and Ohio locomotive “William Mason” and the authentic and colorful paint and trim reflect the romance of Frontier Days. The locomotive stands just over five feet in height, more than three feet in width, and is designed to operate on 14, 15, or 16 inch gauge railbed. The coaches seat two persons side by side: each coach has a capacity of 12 adults. Several coaches may be attached to each locomotive. National Carbon Offers Bulletins To Managers Enthusiastic reception of “National” Pro¬ jector Carbon Bulletins has spread from mo¬ tion picture projection booths to the front office, and theatre managers are using the handy reference work to keep closely in touch with developments in the important business of providing the best in screen light, the National Carbon Company reports. When the series of loose-leaf bulletins was introduced last year, it was intended primarily to help projectionists keep pace with technical advances in their profession. Reports from around the country indicate that the series has become very popular with projectionists, and many say it is “the most useful information of its kind ever published.” “The word has spread,” according to J. W. Cosby, arc carbon sales manager for National Carbon, “and we have had many requests from theatre managers to be put on the mailing list for copies of the Bulletin. We’re now printing copies in sufficient numbers to be able to take care of these additional re¬ quests, and are more than happy to make the Projector Carbon Bulletin available to theatre management as well as projectionists.” A copy of each Bulletin as it is published, together with copies of back issues and a three-ring binder in which to keep them, are available from National Carbon Company, attention of Mr. C. G. Ollinger, 535 Fifth Avenue, New York 17. Popscar Award Planned The Selection Committee for the Popscar Award met in the offices of Popcorn Village, Tenn., recently to work out preliminary plans for polling concessionaires and thea¬ tres for their nominations for the film star whose picture sold the most popcorn in 1958. Popcorn Village has been sponsoring the Popscar Award for many years. Among film star winners of this award in previous years are Roy Rogers, Abbott and Costello, and Elvis Presley. All people in the industry are requested to mail nominations to the Concessions Com¬ mittee, Popcorn Village, Nashville, Tennessee. New Popcorn Box Blevins Popcorn Company has announced what is described as an innovation in pop¬ corn cartons. Its crowning feature is a quick lock that snaps into place. This is said to be the first box so designed that a squeeze and a flick does the trick both top and bottom. Another innovation is the bulging sides. It has the appearance of bulging with popcorn without crushing the kernels, and affords the same gross profits as a standard size box. It is available in IV2 and 1% ounce sizes. Ballantyne Talent Joyce Ballantyne, daughter of Robert Bal¬ lantyne, Ballantyne Company, Omaha, wrote and illustrated a recent feature story in the magazine “Sports Afield” in which she and members of her family were featured. PE-18 PHYSICAL THEATRE EXTRA PROFITS DEPARTMENT of MOTION PICTURE EXHIBITOR February 11, 1959