The Exhibitor (1959)

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PROJECTION LAMP THAT MEETS THE OPTICAL REQUIREMENTS ★ Costs little or no more than 90-135 amp. 35 mm lamps. OF EVERY 70 Costs no more to operate than 35 mm lamps. Only Strong gives you automatic arc crater posi¬ tioning at no extra cost. In many cases, requires no new nor special current conversion equipment. The only 70 mm arc which accommodates full 20-inch positives. Permits projection of an extra double reel per carbon. I PROJECTOR V: l ^ Projects 35 mm equally as efficiently as 70 mm, without changing reflector. Phone, wire or write todaij for full details. The STRONG ELECTRIC Corp. <-1 City Park Avenue Toledo 1, Ohio PE-4 PHYSICAL THEATRE EXTRA PROFITS DEPARTMENT of MOTION PICTURE EXHIBITOR July 15, 1959