The Exhibitor (1959)

Bennett Introduces New Wall Receptacle A new model in the line of the Bennett Manufacturing Co., Inc., is their wall-hung waste receptacle. Made from heavy-gauge steel, phosphatetreated to resist corrosion, the receptacle is finished in heavy enamel in a choice of colors. The push-door is self-closing with strong spring for positive action. r fie<z6&l OMCd BRAND NEW! FACTORY FRESH! per unit In Case Lots (48 to case) ■ minimum order 12 units Fits All Cases Requiring 4” Speakers • 4” HTGH FIDELITY 3.2 OHM • WEATHER-PROOFED/WITH DUSTCAP • 1.47 ALNICO #5 MAGNET • SHOCKPROOF MOUNTING • TERMINAL STRIP Oiden 'Hotv while supplies last AT THIS LOW PRICE Box 56, Dept. 1, Libertyville, Illinois 20% DEPOSIT required with eoch order, bolonce COD All soles sub|ect to existing state and federal toxes Get the Most FOR YOUR Advertising Dollar WITH WAGNER ATTRACTION PANELS AND LETTERS Exclusive features accounts for them being more widely used than all other makes. Only Wagner letters can be sat¬ isfactorily changed by means of a " mechanical hand.” Easier Quicker Writs far free liierature. WAGNER SIGN SERVICE, INC. 218 S. Hoyne Avenue Chicago 12, Illinois 70mm Installations Photo at top left shows Constellation "170" arc lamps, mounted on Norelco projectors, which have been installed by National Theatre Supply at the Strand, Lexington, Kentucky. Photo at top right shows installation of Strong "35/70 Special" arc lamps on Victoria X projectors at Town and Country, Arlington, Jacksonville, Florida. Bottom left pix shows Hycandescent lamps on Philips Norelco projectors at Saxton, Boston. Constellation "170" arc lamps, mounted on Bauer U 2 projectors are seen in bottom right photo. Installation was made by National Theatre Supply at the Town, Baltimore, Maryland. Combination Dolly A combination dolly with clamps, baby tripod triangle with clamps and baby legs tripod, all in one, has been marketed by the S.O.S. Cinema Supply Company as the VersaDolly. As a dolly with clamps, the Versa -Dolly may be used for low tracking dolly shots only 12 inches off the ground. It has three heavy rubber four inch swivel tires with wheel locks that insure a safe, smooth and silent shot. The manufacturer states it will support all medium weight 16mm cameras and tripods and that as a tripod triangle with clamps, Versa-Dolly extends from 37 to 56 inches; and will hold the heaviest of tripods and cameras firmly clamped. Supporting legs are 2% inches wide. As a Hi-Hat, Versa-Dolly is only 8 inches high and will support heavy cameras. Versa-Dolly can be used with the S.O.S. Jr., S.O.S. Visco-matic, Pro Jr., Miller or O’Conner tripod head. As a baby tripod, Versa-Dolly is 17 inches high. The device is guaranteed for 5 years and has built-in level¬ ling indicators. Protective's Bakelite Withstands Time, Weather Outdoor screens that meet the rigorous demands of modern movie projection tech¬ niques are coated with a Bakelite vinyl resin mixtuie that also withstands both time and weather, it is claimed. Developed by Protective Coatings, Inc., Cinemaplastic consists of Bakelite vinyl resins mixed with several different pigments to produce the desired finish. Applied in a single coat by spray or roller to the entire screen structure, it forms a skin, like that used to mothball ships after World War II. Aluminum pigments in the coating provide depth and reflectiveness, while white pig¬ ments make the projected image bright and clear. The coating has a matted surface that reflects the image clearly to the edges of the theatre without so-called hot spots of light that would reduce contrast and wash out color in the picture, the company states. Resistant to moisture, temperature changes and aging, the pigmented skin, based on Bakelite vinyl resins, is washable and retains its brilliant whiteness after years of exposure. 42 PHYSICAL THEATRE . EXTRA PROFITS DEPARTMENT of MOTION PICTURE EXHIBITOR February 17, I960