The Exhibitor (1960)

60,000 Women Crowd SIN. Y. Houses In Huge Cuncer Cducution Compuign World-WideSales Plan Set For 'Windjammer ' LOS ANGELES — Sales executives who will spearhead the world-wide sales drive for “Windjammer,” first feature made in the Cinemiracle process, were named last week by Oliver A. Unger, executive vice-president of Cinemiracle Pictures Corporation. Cinemiracle Pictures Corporation is a sub¬ sidiary of National Theatres and Television, Inc. “The international offices of National Tele¬ film Associates, (NTA) will be used to han¬ dle the distribution,” Unger said. Sidney Kramer, NTA vice-president in charge of foreign sales, will head foreign sales of the widescreen picture, with the exception of the United Kingdom and Eu¬ rope, which will be under the supervision of Vernon Burns, NTA vice-president in charge of Europe. Burns will be assisted by Sam Lomberg, NTA European sales manager. David Griesdorf, president of NTA of Ca¬ nada (Ltd.), will be in charge of Canadian markets. J. Remi Crasto will head sales for the Far East, Near East, and Australasia. Melvin Edelstein will be in charge of Latin America. Melvin Danheiser, NTA foreign department manager, will assist Kramer. Domestic sales will be imder the supervision of William Shelton. Jim Cox continues as domestic co¬ ordinator. Wage Law Hearings Off WASHINGTON — The House Labor Com¬ mittee last fortnight deferred rmtil an “in¬ definite date” its hearings on changes in the minimum wage law. NEW YORK — Robert S. Benjamin, chair¬ man of the board, and Arthur B. Krim, president of United Artists Corporation, and Frederic W. Ziv and John L. Sinn, chairman and president, respectively, of Ziv Television Programs, Inc., announced that a whollyowned subsidiary of United Artists Corpo¬ ration, United Artists Television Invest¬ ments, Inc., had purchased all of the stock of Ziv Television Programs, Inc. Ziv and Sinn will remain as directors and chairman of the board and president, respec¬ tively, of Ziv, and the present officers and management will continue, as heretofore, to conduct its operations. The company’s name will be changed to Ziv-United Artists Tele¬ vision Company, Inc. The Ziv company has been engaged since 1948 in the production of films for television network and world-wide syndication sales. All of the personnel other than Bruce Eells, executive vice-president of United Artists Television, Inc., another subsidiary of United Artists, which has been engaged in the financing and distribution of films for television, will be taken over by Ziv-United Artists and become part of the expanded production and sales organization. Herbert L. Golden, who has been serving as president of UA-TV, has resigned from that post and will now devote full time to his duties as vice-president of United Artists Corporation. United Artists Associated, which is en¬ gaged in the distribution of the pre-1948 Waiting for the doors to open at nine a.m. at the Valencia, Jamaica, Long Island, are some of the 60,000 women who saw films for wo* men only on cancer protection recently in 51 theatres in Queens, Nassau, and Suffolk Counties, including chains and independents, who cooperated with the American Cancer Society and the Long Island Daily Press in the largest one-day free film education cam¬ paign ever undertaken. The program is part of the continual nation-wide education drive conducted for men and women by the American Cancer Agency. Warners Ups Rosner NEW YORK — Warner Bros. Pictures Dis¬ tributing Corp., has announced the promo¬ tion of Harold Rosner from the contract de¬ partment to assistant supervisor of exchanges. Rosner has been with Warners 25 years. Warner Bros, library and other theatrical features and cartoons to television under Eliot Hyman, president, is in no way affected by the transaction. With respect to the deal, the purchase price paid is $1,750,000 in three-year 5.6 percent installment notes of the purchasing subsidiary of United Artists, maturing 19631965, guaranteed by the parent company, and $3,000,000 of six percent debentures of the purchasing subsidiary (not guarenteed by the parent company) maturing 1966-1970 and with conversion privileges after four years into UA stock at 10 percent above the average market price during the six months prior to the end of the four year period. In addition, the purchasing subsidiary of United Artists acquired $2,000,000 of sub¬ ordinated notes of Ziv Television for $2,000,000 of three-year 5.6 percent installment notes of the purchasing subsidiary of United Artists maturing 1961-1963 guaranteed by the parent company. The first $1,000,000 of these installment notes are convertible at the option of the holders into the common stock of UA at any time prior to Dec. 31, 1961, at $30 per share. In the event such option is exercised, the management stock¬ holders of UA have agreed, on request of the company, to assume the fulfillment of this conversion option. In addition to the foregoing, the purchas¬ ing company has assumed bank debt of ap¬ proximately $14,000,000. The move is in line with diversification. NEW YORK — The houselights went off simultaneously in 51 Long Island, theatres recently for free showings of cancer protec¬ tion films “for women only.” They were seen by an estimated audience of 60,000 women. Some of the women were born in Jamaica, Long Island, others in Jamaica, B.W.I. And some were visitors from India, China, Japan, and the new state of Ghana. They were wives of United Nations delegates living in Park¬ way Village, Queens. Most of these foreign guests, dressed in saris or in colorful Chinese and Japanese dress were seeing their first cancer education films. The showings were followed by questionand-answer sessions. Eighty doctors closed their offices to pcirticipate in the program. Governor Nelson Rockefeller of New York said the film showings were “a most valuable service in the interest of public health.” In Chicago, Dr. Warren H. Cole, president of the American Cancer Society, described the movie showings as “the biggest one-day cancer education film crusade ever under¬ taken.” Noting that “one million living Americans have been cured of cancer,” Dr. Cole said the film showings “will contribute to the national effort of saving a second million.” Two films shown simultaneously in the 51 theatres were: “Breast Self-Examination,” which shows women how to detect abnor¬ malities in the earliest stages and is helping cut the death toll of cancer of that site; and “Time and Two Women,” which describes the Papanicolaou uterine cancer cell exami¬ nation, a diagnostic aid which makes early cancer of that site virtually 100 per cent curable. Dr. George N. Papanicolaou who developed the test, and whose research has long been supported by the American Cancer Society, is one of the world’s great experts in cytol¬ ogy. He lives in Douglaston, Long Island. Dr. Papanicolaou said that women now have it largely within their own power to save themselves from uterine cancer. He said, “The record attendance at the Long Island film showings demonstrates that the women of America are eager to protect them¬ selves against this number two cancer killer of American women.” The one-day blitz education campaign was sponsored by the Queens, Nassau and Suf¬ folk Divisions of the American Cancer So¬ ciety, in cooperation with the Long Island Daily Press. The theatres were donated free. Projectionists and stage hands, members of the International Alliance of Theatrical Stage Employees and Moving Picture Machine Op¬ erators of the United States and Canada (lATSE) donated their services, gratis. Cooperating theatres included those of the Prudential, Skouras, Interboro, Century, As¬ sociated-Independent, RKO, Loew’s, Moss, Brandt, Randforce, and Circuit theatre chains, as well as independent theatres. Friedman Manages Heilman ALBANY— Manie Friedman has been ap¬ pointed as manager of the Heilman here, it was announced by Alan Iselin, managing di¬ rector. Prior to Friedman’s appointment, he was connected with the Schine Theatres in Rochester handling the opening of the Riviera and the roadshow of “Solomon and Sheba.” UA Subsidiury Purcbuses AH Stork In Ziv Television Progrums, Inc, March 16, I960 MOTION PICTURE EXHIBITOR 15