The Exhibitor (1964)

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EDITOR'S NOTE: We reproduce these two letters, one from an exhibitor and one from a federal agency, in the hope that a general industry awareness of such problems can lead to their solution. MOTION PICTURE EXHIBITOR has fought blind bidding editorially for a long time, and in the absence of federal power to stop the selling of pictures in this fashion, it would seem that the problem can be handled best by a united exhibition effort. This is one reason why the TOA-AIlied meeting in Chicago as the first step toward unity is so welcome. Likewise, it has always been our feeling that both buyer and seller must live up to contract provisions if the industry is to grow.