The Exhibitor (1965)

NAC Names Winner New Core-Lite Bows In Indianapolis; In Concessions Contest To Be Seen At Coming Trade Show In L A. LOS ANGELES — The grand award in the National Association of Concessionaires’ “Con¬ cession Idea Man of the Year” contest, spon¬ sored by NAC, was won by Mortie Marks, concessions manager, Jefferson Amusment Company, Beaumont, Tex., it was announced by Jack O’Brien, NAC contest committee chairman. Judges of the contest also chose six run¬ ners-up. The first grand award winner will receive an all expense trip to the 1965 annual con¬ vention of National Association of Conces¬ sionaires at the Ambassador Hotel, Los An¬ geles, Oct. 26-30. He will also be presented with a handsomely engraved plaque in recog¬ nition of this achievement during the organ¬ ization’s annual meeting. The six runners-up, who will receive merit award plaques for their entries, are Philip L. Lowe, Lowe Merchandising Service, New¬ ton Centre, Mass.; Ivan Ackery, Orpheum, Vancouver, B. C.; Harold H. Gleken, Suffolk Downs Drive-In, East Boston, Mass.; Jack J. Veeren, Bordertown Drive-In, El Paso, Tex.; Mr. & Mrs. Alfred H. Funk, Central Lakewood Shoppette, Lakewood, Colo.; and A1 Allin, Odeon, Sarnia, Ontario, Canada. 25/30 Club Hosts Carbons, Inc. NEW YORK — A glowing session marked the opening Fall meeting of “The Pioneer Motion Picture Projectionists” 25/30 Club held at the Claridge Hotel here recently. As headlined in the organization’s official bulletin a “Demonstration, Lecture, Buffet” with Frank Riffle, Carbons, Inc., president, as principal speaker, provided a most interest¬ ing as well as practical evening. Riffle’s lucid, fascinating talk dwelled on the functioning and optional features of the 35/70 Cinemeccanica projection systems along with information on 2500 watt Xenon Lamphouses and Osram Xenon bulbs. The large turnout of members partook in a lively question and answer period follow¬ ing the talk and, by courtesy of Carbons, Inc., colorful illustrated brochures were dis¬ tributed to those present. Copies may be obtained by writing to Carbons, Inc., Box K, Saddle River, N.J. Witnessing the installation of Frank Riffle as an honorary member of the 25/30 Club were several officers of the Carbons organi¬ zation including Pierre Demoreuille, execu¬ tive vice president, Earl Hobbs, projection engineer, and Manford Pickerell, manager, Xetron Division, and Arthur Rettig, con¬ troller. The following papers were delivered: Pierre Demoreuille: Uses of Carbon Arcs other than for Theatre Projection, including Solar Simulation as applied by NASA at Houston, Texas. Manford Pickerell: Xetron light sources in connection with professional 35/70 and Jan projectors, featuring a film demonstrating improved light with Xetron Bulbs. Peter Jensen (sales manager for Macbeth Corp.) : Construction, application and advan¬ tages of Xenon bulbs as light sources. ■ The C. S. Ashcraft Manufacturing Co., Inc. has another new system of positive carbon core light arc lamps in their new Core-Lite 135, which got a national pre¬ miere presentation in Indianapolis in four new luxury type theatres built and opened in the past six weeks by Joe Cantor, presi¬ dent of Priority Theatres, Inc. The New Core-Lite 135 rounds out a com¬ plete line of Ashcraft arc lamps featuring the GEORGETOWN THEATRE new system of positive carbon core magnifi¬ cation for high output white light screen illumination. The current range of the lamp is 115 to 135 amperes at 50 to 55 arc volts burning a 13.6 mm x 18” regular high intensity posi¬ tive carbon and a 7/16" x 9" special negative carbon. Ashcraft’s cold type front surface 18" re¬ flector is used in a fixed position — 29V2" from the aperture plate. This short work¬ ing distance is the basic optical principle of the Core-Lite system and is exclusive with all of Ashcraft’s Core-Lite type lamps. The new 135 will be shown at the TOAAllied-TESMA-TEDA Convention in Los Angeles, in the Ashcraft booth along with Super Core-Lite and a full line of Ashcraft 12 phase high reactance selenium rectifiers. C. S. (Bud) Ashcraft, Jr., president of the company, said, “There is a need for a CoreLite type of lamp of 135 amperes capacity for use in intermediate size theatres and drive-ins, and our new lamp is the answer.” Full particulars and brochures will soon be available from all Ashcraft authorized dealers. It is priced to attract the theatre owner with an eye on economy as well as the man who wants a flawlessly lighted medi um size screen, according to the company. While the Core-Lite 135 lamps are pro¬ jection features of Joe Cantor Theatres in Indianapolis, not enough can be said for the circuit owner, who bubbles over with en¬ thusiasm and optimism for the future of the motion picture industry in general and in Indianapolis in particular. Any one of Joe Cantor’s four new theatres would be an ambitious project. Each of these theatres — The Carlyle, The Georgetown, The Regency I and the Regency II — are exactly alike in every detail. The exception is that Regency I and II have a simple community box office, lounges, and concession area. Each has 650 full upholstered spring-back luxury seats, spaced 44" apart, Walker Crystal-Gain Screens 51' wide, Alex¬ ander Smith Nlywood carpet, Mulone steel screen frames, Simplex XL projectors and Transistor sound, Ashcraft Core-Lite 135 Arc Lamps and 12 phase selenium rectifiers. The installation of all equipment was made by the Indianapolis branch of National Thea¬ tre Supply Co., under the supervision of Manager, B. N. Peterson. B&H Appoints Newman CHICAGO — Gordon H. Newman has been elected an assistant secretary of Bell & Howell Company, according to an announce¬ ment made here by Peter G. Peterson, presi¬ dent and chief executive officer. Newman will continue as assistant counsel for the company and as counsel for its Photo Products Group, a post he has held since August, 1963. CORE-LITE 135 INSTALLED IN ONE OF JOE CANTOR'S NEW THEATRES PE-26 PHYSICAL THEATRE • EXTRA PROFITS DEPARTMENT of MOTION PICTURE EXHIBITOR October 13, 1965