The Exhibitor (1966)

cjood deputation epi id an & xpendive czLuxury JL t It’s no bed of roses to maintain a good name. In theatre seating, with all sorts of competitive activities plaguing exhibitors, heavy reliance is placed on us to help keep his attendance up. This means a constant vigil on our part, to keep abreast with all that’s new and better in all phases of seating, from the latest in fabrics that look and wear better, to chair design and construction that improve comfort to decor that distin¬ guishes your theatre. All this variety of expense, we enjoy enduring. now featuring MASCOFOAM SEAT CUSHIONS More durable, more comfortable, safer. Fire and moth-resistant, won't lump, sag or mat. Moulded to "breathe" and may be cleaned. Ask for samples. MANUFACTURERS: Foam rubber & spring cushions; coverings. DISTRIBUTORS: Upholstery fabrics, general seat supplies. SEATING CO. 100 TAYLOR STREET, NASHVILLE, TENN. _ Phone: CHapel 2-2561 _ SMPTE Celebrates 50th NEW YORK— The Society of Motion Pic¬ ture and Television Engineers (SMPTE) celebrates its 50th Anniversary this year with the 100th Semiannual SMPTE Technical Conference and Equipment Exhibit. This milestone conference is set for the Ambassador Hotel in Los Angeles, Oct. 2-7, 1966. Los Angeles was the site of 21 previous SMPTE conferences, the last of which was held in April, 1965. Topics for the Conference Papers Program were recently announced by Conference Pro¬ gram Chairman LeRoy M. Dearing, L. M. Dearing Associates, Studio City, Calif. Accord¬ ing to Dearing, papers will be presented in Education, History, Laboratory Practices, Photographic and Allied Sciences, Sound, Studio Practices, Television, Theater Pre¬ sentation and Projection, Instrumentation and High-Speed Photography and Aerospace Cinematography. In addition to the papers program, the Conference will feature an equipment exhibit where more than 80 booths of equipment will be on display. Exhibit Chairman is Warren Strang, Hollywood Film Co. The response for program participation has so far been good said Chairman Dearing. He expects there will be many concurrent sessions during the 5-day technical meeting. Particular emphasis will be given to Instrumentation and High-Speed Photography owing to the large response in this area. At this point — two months before the Con¬ ference — more than 35 papers have been re¬ ceived, including The Characteristics and Compatability of Projection Light Sources; 360 Degree 3-D Without Glasses; Design Considerations for a High-Efficiency Contact Motion-Picture Printer With Magnetic Sound Transfer and Monitoring; A 35mm/ Super 8 Demonstration Laboratory; and Multi-Media for Individualized Instruction. Other papers received include: A Look at the Future of Automated Instructional Devices in Aerospace Training; A Specular Photo¬ graphic Sensitometer; Some Notes on the Early Reversal Processing of 16mm Films; Early Use of Refocus Principle in High-Speed Cameras; A New High-Speed Step Optical Printer; and Additive Color Scene Tester for White Light Operation. The SMPTE, a professional engineering and scientific society serving motion-pictures, television, instrumentation and high-speed photography, and allied sciences, was founded in 1916 as the Society of Motion Picture Engi¬ neers. It has a world-wide membership of 6,600, mostly in the United States and Canada. Obviously proud of their neat, well equipped booth are Jerry Korstad, Projec¬ tionist, I. A. Mixed Local 416, and James Fraser, manager of the Cinema theatre at Northbrook, Rochester, Minnesota. An im¬ portant increase in the volume of screen light followed installation of powerful Strong fully automatic Futura projection arc lamps, water circulators and Bi-Power rectifier by National Theatre Supply Com¬ pany, Minneapolis. New Members Swell NAC Roster CHICAGO — Addition of ten new members in recent weeks by the National Association of Concessionaires was reported today by Augie J. Schmitt, NAC Membership Chair¬ man. Joining the organization were: N. Ray Hug¬ ger, Ritz Theatre, Houston, Texas; Harold H. Hertzberg, Dunes Park Concessions, Winthrop Harbor, Illinois; Joseph G. Nemanich, Skyborn Skateland, Inc., Fairborn, Ohio; E. L. Pruett, Rainbow Roller Rinks, Houston, Texas; William A. Puma, Waller Catering Co., Div. Dalmar Foods, Toronto, Canada; Douglas E. Larson, Midland Pop Corn Co.,. Minneapolis, Minnesota; Glen O’Toole, Au¬ rora Products, Inc., St. Louis, Missouri; H. E. Chrisman, H. E. Chrisman & Company, Mur¬ ray, Kentucky; Joe L. Beebe, Beebe’s Millwood Farm, Gissna Park, Illinois, and Robert H. Breither, The Seeburg Corporation, Chi¬ cago, Illinois. CARBON ARCS . . . FOR FINEST PROJECTION . . . Compact Xenon Arcs JlowuzUte /Itc CaJtAo+td division • Brighter Light on Screen • Longer Burning per Carbon / *XV,7V? OM LAMPHOUSES • ^CrT’fZOAT POWER SUPPLIES • More Economical ... / • . CARBONS, INC., BOX K, CEDAR KNOLLS, N. J. 07927 1 PE-18 PHYSICAL THEATRE • EXTRA PROFITS DEPARTMENT of MOTION PICTURE EXHIBITOR August 17, 1966