Motion Picture Herald (Apr-Jun 1931)

Record Details:

Title:
Motion Picture Herald
Date:
Apr-Jun 1931
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Apr-Jun 1931)
Leaf #:
000366
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
August 29, 2022
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12 MOTION PICTURE HERALD April 18, 1931 TELEVISION IS FOUND IMPRACTICAL FOR WIDE USE IN ITS PRESENT STAGE Held Very Remote from Televtsiofi Iffiages As They Appcur Theatre and Stage Will Not Be a Sizeable Factor in Amusements in This Generation, John E. Otterson Says Television in its present stage of development is economically and mechanically impracticable for widespread usage, MOTION PICTURE HERALD learns from sources close to the inside laboratory circle of big electrics. Some advancement is expected within the next two or three years which may pave the way for a partial invasion of the home, but television in its relation to the theatre and motion picture studio is very remote. Regular broadcasting of television images by usual methods would require a frequency band 4,000,000 cycles wide — equivalent to 400 ordinary broadcast channels — which in itself is impractical because it would necessitate practically complete monopolization of transmitting channels. Further verifying the foregoing statements, John E. Otterson, president of Electrical Research Products, a Western Electric-A. T. & T. affiliate, this week said "not in your lifetime or mine" will television become a sizeable amusement factor. "Even if it should become commercial," Otterson predicted, "I see in its development no menace to the theatre." In the article following, D. K. {Continued on next page) Fig. I -A — Picture transmitted over the commercial telephotograph system containing 250,000 elements. Fig. 2 — Television images as they would appear if transmitted by usual methods over an ordinary broadcast band. Fig. 3 — With two ordinary broadcast channels, 1250 elements could be transmitted. The gain over Fig. 2 is obvious.