Motion Picture Herald (Jan-Mar 1932)

Page scan 000748 from Motion Picture Herald

Record Details:

Title:
Motion Picture Herald
Date:
Jan-Mar 1932
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Jan-Mar 1932)
Leaf #:
000748
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 11, 2024
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FES 12 1932 3etteKlheatm February 13, 1932 Vol. 106, No. 7 A section of Motion Picture Herald devoted to the designing, construction, equipping and operation of the motion picture theatre GEORGE SCHUTZ. Editor C. B. O'NEILL. Advertising Manager GENERAL FEATURES Page The Motion Picture in Roclcefeller City: By George Schutz 12 A Neighborhood Theatre Built on the Grand Scale: By Arthur Frederick Adams 18 Liability Under Film Service Contracts : By Leo T. Parker 22 Modern Seating and Chair Maintenance: Construction and Materials: By H. S. Leader 23 Small Town Theatre That Took $100,000— and Faith 24 A New 2,500-Seat Theatre in Spokane 26 Preparing Organ Solos for the Circuit: By Dan Parker 28 DEPARTMENTS Modern Projection (29) Repairs Made by the Projectionist: By Aaron Nadell , . 29 F. H. Richardson's Comment 37 Projection Mart: Equipment News and Comment: 45 Planning the Theatre (47) New Theatre Projects (53) MISCELLANEOUS Notes on Writers and Subjects in This Issue 8 Editorial 11 Equipment Affairs: Equipment News and Comment 50 New Inventions 54 Index to Advertisers 55 Where to Buy It 56 QUIGLEY PUBLISHING COMPANY, 17 9 0 BROADWAY. NEW YORK MARTIN QUIGLEY, Publisher and EdItor-in-Chlef COLVIN W. BROWN. Vice-Pres. and Gen. Mgr. CHICAGO: 407 South Dearborn Street HOLLYWOOD: Pacific States Life BIdg. LONDON: The Bioscope, Faraday House, 8-10 Charing Cross Rd.. W. C. 2 CABLE ADDRESS: Quigpubco NEW YORK TEL: Circle 7-3100 Better Theatres (with which is incorporated The Showman) is published every fourth week as Section Two of Motion Picture Herald: Terry Ramsaye, editor. Member of Audit Bureau of Circulations. All editorial and general business correspondence should be addressed to the New York office. All contents copyrighted 1932 by Quigley Publishing Company and except for properly accredited quotations, nothing appearing herein may be reproduced without written permission. Every precaution is taken to ensure the safety of unsolicited manuscripts and photographs submitted, but the publishers herewith deny all responsibility for them in case of mutilation or loss. Branch office managers: E. S. Clifford, Chicago; Leo Meehan, Hollywood. London representative: W. H. Mooring. Other Quigley Publications: Motion Picture Daily, Hollywood Herald, The Motion Picture Almanac (published annually) and The Chicagoan. [<-.]