Motion Picture Herald (Jan-Mar 1932)

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February 13, 1982 Motion Picture Herald 7 MOHRWK ^rese>n.t± SI Lobby of the Melrose Theatre, Brentwood, Pa. Designed by Victor A, Rigaumont. Operated by John P. Moss. Scotia carpeting by Mohawk. On Broadway or in Brentwood . . . in the Roxy and in the Melrose — no matter where your theatre is, or what its architecture, there's always a Mohawk carpet to meet your needs exactly — woven of pure virgin wools for long wear. Mohawk produces every modern weave in a variety of grades for every purpose. A broad assortment of patterns and colors — with expert service on special designing — insures complete decorative harmony. Mohawk carpets give your theatre luxury underfoot, distinctive charm and — what every patron demands — uninterrupted quiet. Mohawk's staff of contract specialists is always at your service for consultation. Address: Contract Department MOHAWK CARPET MILLS, 295 Fifth Avenue, New York MOHAWK CARPETS... MOHAWK SCOTIA A Special Carpet for Theatre Use Think of the daily grind of thousands of tramping feetgritty, muddy shoes, dripping wet rubbers, harsh cleaning methods— all the "grief" that theatre carpets must stand ! That's just what Mohawk's carpet experts were thinking of when they planned the construction of Mohawk's Scotia grade— the carpet that was built to stand up under the severest strain. Scotia carpeting is offered in more than 20 figured patterns and in the favored plain tones for theatre use. Special designs can be woven to order with economy and promptness.