Motion Picture Herald (Sep-Dec 1933)

64 MOTION PICTURE HERALD December 23, 1933 ter, Granada Theatre, Monte Vista, Col. General patronage. WAY TO LOVE, THE: M^iurice Chevalier— The best picture Chevalier has made for some time. Average business. — Harold Smith, Dreamland Theatre, Carson. Iowa. Rural patronage. Principal TARZAN THE FEARLESS: Buster Crabbe— Drew pretty good business with a storm both nights. However, it disappointed people and falls away short of being worth the money they ask for it. If you can buy it reasonable, it will do some business, but take my advice and advertise it as a continued picture. It will please better. — Harold Smith, Dreamland Theatre, Carson, Iowa. Rural patronage. TARZAN THE FEARLESS: Buster Crabbe— This is a new idea. Four episodes of serial shown as a feature, and it clicked with me. I have been doing better on my Friday -Saturday dates and the first showing did more than usual feature business. I didn't mention the serial idea until after the people had paid their money to see the first feature and it worked out. The first feature is sufficient within itself.—Charles Lee Hyde, Grand Theatre, Pierre, S. D. General patronage. VIRGINS OF BALI: And can I talk about this one! This simple little native story slipped into my program with fear and trembling and sold as highbrow travelogue stuff. Too good to be shown in the average theatre but so good that our patronage is certain to enjoy it. Holds my house record for Wednesday nights for the last two years. Sold as entertainment it would be questionable, but it went over beautifully sold as highbrow. I made a month's salary trying it. so recommend it to you.— Charles Lee Hyde, Grand Theatre, Pierre, S. D. General patronage. RKO ACE OF ACES: Richard Dix— Richard Dix in a good ,air picture that will be big for latter part of the week, but good any day; we ran it on Sunday, with plenty of musical and comedy shorts. — M. P. Foster, Granada Theatre, Monte Vista, Col. General patronage. ANN VICKERS: Irene Dunne— A good show that agreeably surprised me at the box-office. People wanted to see it. Cast is fine, direction is good and story well known. People who looked for the evil or low tone of the story missed it. More power to Hollywood.— Charles Lee Hyde, Grand Theatre, Pierre, S. D. General patronage. ANN VICKERS: Irene Dunne, Walter HustonReal entertainment for the small town. Miss Dunne excellent and Huston as usual is real good. Running time, 72 minutes. Played December 8-9. — H. E. Newbury, Y. M. C. A. Theatre, Ware Shoals, S. C. Small town patronage. ANN VICKERS: Irene Dunne, Walter HustonIrene Dunne no draw, and if they remember "American Tragedy," neither is Tlieodore Dreiser. Nobody cares about the story of a girl's life anymore on the screen, unless she can dance or show the audience a good time, at least. It's good, but not what they want. — M. P. Foster, Granada Theatre, Monte Vista, Col. General patronage. BED OF ROSES: Constance Bennett— Surprisingly entertaining of its kind and better liked than anything this overpaid star has done for years. It Had a clever story and the people come for names. They actually enjoy the story. — Charles Lee Hyde, Grand Theatre, Pierre, S. D. General patronage. CHANCE AT HEAVEN: Joel McCrea, Ginger Rogers — Nice, clean, sweet little show that pleased all on family night. — C. L. Niles, Niles Theatre, Anamosa, Iowa. Genera! patronage. CHANCE AT HEAVEN: Joel McCrea, Ginger Rogers— Another good one from RKO. Played to a good crowd and they all liked it. The people around here go for Ginger Rogers in a big way. She is always good for us. Running time, eight reels. Played Dec. 6-7.— J. E. Ross, Jr., Strand Tlieatre, St. George. S. C. Small town patronage. CROSS FIRE: Tom Keene, Edgar Kennedy— Good picture, but Keene pleased my audience better in regular "cow horse opera." Westerns for Friday and Saturday are our salvation in this territory. Business good. Played Dec. 1-2. — J. W. Gunter, Royal Theatre, Blackshear, Ga. Small town patronage. DOUBLE HARNESS: Ann Harding, William Powell — Did not draw very well, but gave splendid satisfaction. It's one of those intense love stories that appeal particularly to women. Running time, 70 minutes. Played Nov. 20-21.— A. N. Niles, Eminence Theatre, Eminence, Ky. Small town patronage. FLYING DEVILS: Arline Judge. Bruce CabotGood action picture. Cliff Edwards a great help with his comedy. Running time. 60 minutes. — M. P. Foster, Granada 'Theatre, Monte Vista, Col. General patronage. HEADLINE SHOOTER: William Gargan, Frances Dee — Not much cast to boast about, but something different and if you can get them in, they'll like it. Running time, 60 minutes. — M. P. Foster, Granada Theatre, Monte Vista, Col. General patronage. KING KONG: Fay Wray, Robert Armstrong— Good business on a very gruesome picture. Played Dec. 12. — Roy W. Adams, Mason Theatre, Mason, Mich. Small town patronage. LITTLE WOMEN: Katharine Hepburn— This picture is in a class all bj' itself. It should show in every town and village of the U. S. A. Even some of the hard boiled babies in the bold bad city might run it and air out their theatres. It is as sweet and pure as a spring breeze and brings a smile and a tear to everyone who has heart enough to know that families used to love the home and fireplace and the neighborhood, before they had movies to take them away from home. Best business for four days ever. Everyone pleased. — Charles Lee Hyde, Grand Theatre, Pierre, S. D. General patronage. MELODY CRUISE: Charles Ruggles-Swell entertainment with many honors to Ruggles ,and the nieces. However, Phil Harris is about the poorest actor ever placed in a leading role. No looks, can't act or sing. A flop in every scene he made his appearance. Still the picture pleased. The skate dance on ice was wonderful. Fair business. Played Dec. 6-7. — J. W. Gunter. Royal Theatre, Blackshear, Ga. Small town patronage. MIDSHIPMAN JACK: Bruce Cabot— An ideal Saturday picture for us. Action, comedy and love interest blended just right. Did average business, and pleased immensely. — A. N. Niles, Eminence Theatre, Eminence, Ky. Small town patronage. MORNING GLORY: Katharine Hepburn— Our first picture with this star, and it did a be,autiful flop. Didn't even take in film rental and we tried hard to put her over as we are sold on her ourselves. Perhaps after "Little Women" she will have drawing power. She is certainly a wonderful actress. Running time. 78 minutes. Played Nov. 13-14.— A. N. Niles, Eminence Theatre, Eminence, Ky. Small town patronage. ONE MAN'S JOURNEY: Lionel Barrymore— From the story "The Doctor." Beautifully told in a picture that will please everyone you can get in to see it. It is bo.x-office for the big city but it would be a natural for the small town as it deals with the well known small town character, the country doctor. He is too close to the small town person, however, just everyday life. A fine show to tie up with any organization.— Cliarles Lee Hyde, Grand Theatre, Pierre. S. D. General patronage. PROFESSIONAL SWEETHEART: Norman Foster, Ginger Rogers — All my patrons seemed to like it. Ginger Rogers is a comer in this type of story. — M. P. Foster, Granada Theatre, Monte Vista, Col. General patronage. TOMORROW AT SEVEN: Chester Morris, Vivienne Osborne — Just average mystery. — M. P. Foster, Granada Theatre, Monte Vista, Col. General patronage. Remington SLEEPLESS NIGHTS: Polly Walker— This is the liest musical comedy to come out of England this year. I found that my people not only came out to see it when I told them that, but that they actually liked it. It has nice music, clever songs, dancing and a plot that is interesting. Polly Walker is lovely. The show is worth more than you have to pay for it used on any screen. — Charles Lee Hyde, Grand Theatre, Pierre, S. D. General patronage. United Artists BOWERY, THE: Wallace Beery, George Raft— A great audience picture. Rough and hardy. We played it cn Sunday and they liked it. Parts made to order for Beery, Raft and Jackie Cooper. — C. L. Niles, Niles Theatre, Anamosa, Iowa. General patronage. BOWERY, THE: Wallace Beery, George Raft, Jackie Cooper — Enjoyed by old and young. Business SMITH CORONA A Supremely Beautiful L. C. SMITH & CORONA TYPEWRITERS. INC. SYRACUSE. N. T. Branches and Dealers in Prinnipal Citipg only average but film rental nearly double our average cost. Played December 3-4. — M. R. Williams, Texon Theatre. Texon, Texas. Oil field and ranch patronage. BROADWAY THRU A KEYHOLE: Constance Cummings— Excellent picture and a good drawing card. Gangster angle with songs and dances in night club. Music catchy and excellent. Give this preferred time. — C. L. Niles, Niles Theatre, Anamosa, Iowa. General patronage. KID FROM SPAIN, THE: Eddie Cantor— Yes, I know it is two years old. Any exhibitor who shows it now has the competition of "Roman Scandals" publicity to fight but what do you expect from New York ? The picture makes money, is real entertainment and has no age limit on its pleasing properties. — Charles Lee Hyde, Grand Theatre, Pierre, S. D. General patronage. Universal BE MINE TONIGHT: Jan Kiepura— Although this did not even do average business we surely enjoyed showing it. There was no appeal among regular movie patrons, but we did get the women's clubs and the D. A. R. out on it. When this star makes his first American picture with some well known leading lady it should be a big hit.— A. N. Niles, Eminence Theatre, Eminence, Ky. Small town patronage. FIDDLIN' BUCKAROO: Ken Maynard, Gloria Shea — Good picture. Drew good business. — Harold Smith, Dreamland Theatre, Carson, Iowa. Rural patronage. HER FIRST MATE: Slim Summerville, Zasu Pitts — Not so suggestive as their previous pictures, which was all to the good. Taken from a stage play, the roles didn't exactly fit these stars. Played Nov. 1920.— Roy W. Adams, Mason Theatre, Mason, Mich. Small town patronage. KING OF THE ARENA: Ken Maynard— Very good picture for bargain night. Recording on film very poor. — Harold Smith, Dreamland Theatre, Carson, Iowa. Rural patronage. MOONLIGHT AND PRETZELS: Leo Carrillo and Mary Brian — A sweet little musical to fair Sunday business. It seemed to please everyone. Played Nov. 26-27. — Roy W. Adams, Mason Theatre, Mason, Mich. Small town patronage. MOONLIGHT AND PRETZELS: Mary Brian, Leo Carrillo — A plenty good show that drew slightly above average attendance. Everyone who came liked it fine and the second night was almost as good as the first. Should make money if bought right. Running time, 85 minutes. Played December 6-7. — Warren L. Weber, Ellinwood Theatre, Ellinwood, Kansas. General patronage. MOONLIGHT AND PRETZELS: Mary Brian, Leo Carrillo — This is one of the best musical pictures we have played. We played it behind all the rest of them and did not get as good bo.x-office results as we should but it gave good satisfaction. The music and songs as good, if not better, than the rest of musicals.— Bert Silver, Silver Family Theatre, Greenville, Mich. Town and country patronage. SATURDAY'S MILLIONS: Robert Young, Leila Hyams — An average football picture that drew average business. It can't compare with this company's last year's picture "All Americ,an." Running time, 72 minutes. Played Dec. 6-7. — A. N. Niles, Eminence Theatre, Eminence, Ky. Small town patronage. SATURDAY'S MILLIONS: Robert Young, Leila Hyams — The very kind of football picture you would make if you were making one. It could not be any better even if it was the real thing. There are many folks in this that deserve special mention and Andy Devine takes care of the comedy with the assistance of Mary Carlisle. There is a mighty punch in the scene where the two fathers (old grads) meet after 40 years. Average business, four days, first part of week. — W. H. Brenner, Cozy Theatre, Winchester, Ind. General patronage. S.O.S. ICEBERG: Rod La Rocque Gibson Gowland — -Pretty good story and some marvelous wild scenery. Filmed on west coast of Greenland. Played December 3-4.— P. G. Esfee, S. T. Theatre, Parker. S. D. Small town patronage. STRAWBERRY ROAN: Ken Maynard— This is a bang up western and this star pulls. Don't let anyone tell you that the westerns are passe if they are any good at all. The cheap ones are no good, the trouble has been that they just slapped them together without rime or reason and branded them westerns. I am speaking only for the small towns, but it is my guess that good westerns with a popular star will again be a bet, when and if the farmer comes into some money. I know th,at I have personallj paid four times the money for rental and not had the business that westerns pulled in the good old days. You can't give them for a steady diet as we used to, but one about every six weeks I have found to do business, if they are good. — A. E. Hancock, Columbia Theatre, Columbia City, Ind. General patronage. TERROR TRAIL, THE: Tox Mix— Mix still does the biz. Wish he wasn't quitting the pictures. — Harold Smith, Dreamland Theatre, Carson, Iowa. Rural patronage. TERROR TRAIL, THE: Tox Mix— A good western tale appealing to the youngsters and teen age patrons particularly, but then a lot of us grown-ups are teenaged when it comes to western pictures. Sufiicient to