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HOW MANY PEOPLE IN YOUR TOWN LOVED WILL ROGERS?
You will win their friendship by helping to establish the Will Rogers Memorial Hospital as a living monument to that great American.
Moreover, the deep affection in which Will Rogers was held assures you of an open-hearted response to your appeal.
For the Hospital is for the benefit of the ill and needy of the great humorist's own profession ... to which he contributed generously while he lived. Located in the Adirondack Mountains, New York, its facilities are available to everybody working for stage, screen or theatre . . . from all parts of the country.
The week of May 22-28 has been designated to allow the public to contribute.
The larger circuits and many independent exhibitors have already pledged themselves to co-operate.
Undoubtedly you have lent your theatre to charitable purposes from time to time. Here is your own charity ... of, by and for your own industry.
We therefore urge you immediately to fill out and send in the accompanying coupon ... in time to receive campaign material.
Do it now .... and be proud to say, "l did my bit!"
FILL IT OUT! TEAR IT OUT! MAIL IT NOW!
MHH
Please mail this coupon to Major L. E. Thompson, Chairman Will Rogers Memorial Fund Room 414, 1619 Broadway, New York City
J hereby apply for membership in the Will Rogers Memorial Hospital Fund as follows:
1. I will take collections 3 times daily in my theatre (theatres) and run the trailer with Lowell Thomas, Bing Crosby, Shirley Temple, Irvin Cobb and May Robson during the week of May 22nd-28th. yes □ No □
2. I will subscribe memberships for my theatre (theatres) on the seating basis, and enclose my check for $
Each theatre seating joo or less, $10; 500 to v _ «... 1000, $15; ioooto 2000, $25; over 2000, $25. ICS I — I INO Ll
I will also invite patrons to leave contributions at the box office.
Name
Address
Theatre name & capacity^
BE 100^ — ADOPT ONE OF THESE PLANS
TF