Motion Picture Herald (Jul-Aug 1936)

July 18, 1936 MOTION PICTURE HERALD 77 and instructive short of the giant Redwoods. Running time, one reel.— Gladys E. McArdle, Owl Theatre, Lebanon, Kan. Small town patronage. VITAPHONE BILLBOARD: Big Time Vaudeville Reel— This series is all good. Running time, one reel each— Gladys E. McArdle, Owl Theatre, Lebanon, Kan. Small town patronage. VITAPHONE TOPNOTCHES: Big Time Vaudeville Reel— This series is all good. Running time, one reel each.— Glayds E. McArdle, Owl Theatre, Lebanon, Kan. Small town patronage. Miscellaneous LOUIS-SCHMELING FIGHT PICTURES: The best fight picture I have ever seen. That is what I heard many, many people say after they had seen the show. And I agree with them. The photography was excellent. Running time, 30 minutes.— C. McKusick, assistant manager, Community Theatre, Guilford, Maine. Small town and rural patronage. Argentine Production Planned by Paramount Negotiations for production of Spanish language pictures in Buenos Aires have been concluded by Paramount. The deal was completed by John B. Nathan, Paramount representative, with the Association Industrial Argentina of La Plata, which controls an important circuit in the capital city. The Argentine company's facilities are placed at the disposal of Paramount. French Pictures Schedule Two The French Motion Picture Corporation has announced the acquisition of two films for distribution in America. They are "The Yellow Cruise," a documentary of the Ciroen expedition across Central Asia, and "Janosik," produced in Czechoslovakia and based on the struggle for independence of the Czech people in the 18th century. Indian Banker in New York S. C. Cambata, financier of Bombay, India, has been visiting Dave Blyth, Warner Brothers manager for India, who is in New York on vacation. Mr. Cambata is constructing a new theatre in Bombay which is scheduled to open about the first of next year. Greenwald With Warner Manuel Greenwald has been named manager of the Strand in Pittsburgh by Warner Brothers. The theatre has been closed for several years but will reopen shortly. Mr. Greenwald operated the Art Cinema, foreign film house in Pittsburgh last year and before that was on the exploitation staff of United Artitsts. Briskin Signs Al Lewis Al Lewis has been signed to produce by Samuel J. Briskin, vice-president in charge of production at RKO Radio, thus increasing the ranks of new RKO producers to seven. The others are Edward Small, Lew Brown, Sid Rogell, Lou Lusty, Hal Home and A. J. Balaban. "Adverse" Opens July 27th The Warner Brothers production, "Anthony Adverse," will have its premiere on July 27th at the Geary Theatre, San Francisco. The film has been set for an indefinite run on a two-a-day roadshow basis. O'Shea Joins Selznick Daniel T. O'Shea, for four years resident legal counsel at the RKO studios in Hollywood, has resigned his post to become assistant to David O. Selznick, president of Selznick International. IVarner Theatres In St. Louis Taken ByFanchon,Marco Fanchon & Marco has taken possession of three theatres in St. Louis, Warner Brothers' 42 per cent interest in the St. Louis Amusement Company and a 10-year franchise for Warner product, after more than two months of preparation following the settlement out of court of the Government's civil anti-trust suit against Warner Brothers, Paramount and RKO in New York. With the change in management in the Orpheum, Shubert-Rialto and Hi-Pointe, the three theatres involved in the deal, Warners abandon the Mound City theatre field after several years. First payment by F. & M. of approximately $4,500 will be made on Sept. 15th. The total payments will amount to $385,000, plus interest, to be paid monthly over a period of 10 years. Robert W. Perkins, general counsel and secretary of Warners, acted for the company and Lambert Walther of St. Louis represented F. & M. In addition to the 10-year franchise for Warner product, negotiations are now under way for a similar deal for RKO's output and a term arrangement for Paramount's pictures. Arrangements have been concluded whereby the F. & M. leases on the Ambassador, Missouri and New Grand Central theatres will be extended two years to conform with the expiration date of the film deals, Sept. 1, 1946. Negotiations for the payment of $105,000 in back rentals on the three theatres were completed before the leases were extended. The sum will be paid over a period of years. The deal was made by Harry C. Arthur representing F. & M. and Clarence M. Turley and Joseph H. Grand of the bondholders' committee of Central Properties Corporation and the corporations owning the three theatres. Central Properties Corporation is the largest creditor of Skouras Brothers Enterprises, which controls 52 per cent of the stock in St. Louis Amusement Company, a circuit of 22 neighborhood houses, of which two are closed. The claim amounts to 80 per cent of the Skouras' outstanding obligations. The Skouras company will be liquidated at a public sale late this month under a federal court order and competitive bidding for the 52 per cent stock of the amusement company is expected. The Central Properties committee will try to buy the stock with its 80 per cent claim and F. & M. also is expected to make an offer. In the event Central Properties is successful, a management deal with F. & M. for a term of years is expected to be made. All theatres operated by F. & M. in St. Louis will be under individual corporations. There will be no holding company. With the Missouri, New Grand Central, ShubertRialto and St. Louis closed, Harry C. Arthur, vice-president of F. & M., plans to darken the Ambassador for remodeling purposes. Alterations are being made at the closed houses and all are expected to be reopened by Labor Day. The New Grand Central will be called the Guild Cinema and will specialize in foreign and "unusual" pictures. mmiimiiiiiiiijiii iimii iHinuiiiitiiinmi iiiiiifflimi.uiiaiiiiiiumiiiNi!!! niiimiiiiiiiiiNiiiiiiiifiiiiiiiinNniiiKHiiiiiiiiiiiiiiiiiiiiiiiiMiiiiiuiMiiMiiMiiniiiiiii, IS THIS YOUR THEATRE? THEN COOL WITH ROTO-BEAMS When a great theatre chain like R. K. O. uses Roto-Beams, there MUST be a good reason. To assure good summer box office receipts your patrons must have comfort — there must be a constant flow of cooling, revitalized air. There must be no prohibitive costs to eat your profits. That is why R. K. O. has installed Roto-Beams. • Roto-Beam eliminates noise and drafts. Heat is expelled as new air is drawn in— gentle air movements from ceiling to floor, from wall to wall, keep your audiences refreshed. Let us demonstrate the efficiency of AIR BEAM CIRCULATOR CO. 512 FIFTH AVENUE, NEW YORK ROTO BEAM CORPORATION 3300 INDIANA AVENUE, CHICAGO