Motion Picture Herald (Mar-Apr 1937)

Page scan 000254 from Motion Picture Herald

Record Details:

Title:
Motion Picture Herald
Date:
Mar-Apr 1937
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Mar-Apr 1937)
Leaf #:
000254
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
June 13, 2024
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94 MOTION PICTURE HERALD MARCH 13,1937 (THE RELEASE CHART— CONT'D) SLiCLL FILMS [All dates are 1936 unless otherwise stated. Numbers immediately following title designate date reviewed; for example, (8-1) August 1, 1936.1 CELEBRITY Title Rel. Date Min. COMICOLOR CARTOONS Dick Whlttlngton's Cat (5-16) May 30 7 Little Boy Blue July 30 Happy Days Sept 30 COLUMBIA Title Rel. Date Min. BARNEY GOOGLE No. 4— Major Google (5-16). May 24 6'/a.. BROADWAY COMEDIES Am I Having Fun (11-21). .Sept. I8t . . .20 Andy Clyde Ay Tank Ay Go (1-23-37) .Dec. 4t...l6'/2.. (All Star) Champ's a Chump, The June 20 18 (All Star) Disorder in the Court May 30 17 (3 Stooges) Double Trouble Andy Clyde False Alarms (10-10) Aug. I6t...l0.... (3 Stooges) Fibbing Fibbers (12-5) Oct. I9t 18 Walter Catlett Free Rent (1-30-37) Dec. 20t ... 1 8 (All Star) Grips, Grunts and Groans.. Jan. I5,'37tl9 Knee Action (2-27-37) Jan. 9,'37tl7 Andy Clyde Love Comes to Mooneyville . Nov. I4t...l8 (1-2-37) Midnight Blunders (5-16). .Apr. 21 17 (All Star) Mister Smarty (8-1) July 15 18 Andy Clyde Oh. Duchess (11-21) Oct. 9t...20.... Polly Moran Pain in the Pullman, A. ...June 27... .18.... (3 Stooges) Peppery Salt. The (6-20). ..May 15 18 Andy Clyde Sailor Made Feb. I2,'37t Polly Moran Slippery Silks (2-20-37) Dec. 27t . . . l7'/2. . (3 Stooges) Super Snooper, The Feb. 25,'37t El Brendel Unrelated Relations Jan. 9 18 (All Star) Whoops, I'm an Indian (11-14) Sept. lit 2rls. (3 Stooges) COLOR RHAPSODIES Birds In Love (11-14) Oct. 28t . . . .7'/2. . Bon Bon Parade Nov. 26t 8'/2.. Bey and His Dog, A Dec. 23t 7 (1-9-37) Gifts from the Air Jan. l,'37t.7'/2.. In My Gondola (10-17) Sept. 3t....8 ... Glee Worms June 24 7 Merry Mutineers (11-7)... . Oct. 2f 7 Novelty Shop. The (9-5)... Aug. 15 7 Skeleton Frolic (2-20-37) .. .Jan. 29,'37t.7 Two Lazy Crows (1 1-28) . . . Nov. 26t 7 Untrained Seal, The (8-1). .July 26 7 COLUMBIA TOURS Gold Quest of the Ages (2-27-37) Jan. 28,'37tl0 Star Gazers (11-7) Oct. I5t...l0.... When the We«« Was Young Mar. 5,'37t Wonder Spots of America (11-14) Sept. 4t 1 rl.. COURT OF HUMAN RELATIONS Mad Money (9-5) Sept. 4t — 1 1 '/a Runway Marriage, The (1-16-37) Dec. 18 10 Wedding Deal, The Feb. 26,'37t FEATURETTES Community Sing (No. I) (2-27-37) Jan. I7,*37tl0 Community Sing (No. 2).. Feb. I9,'37t Story of Norton I, Emperor of the United States (2-6-37) Dec. I8t 9 KRAZY KAT CARTOONS 13. Peace Conference Apr. 10 7 (reIssue) IA Hlnhuinv Snnhherv Title Rel. Date Min. 15. Krazy's Newsreel (11-7). Oct. 24t....7.... 16. Merry Cafe (I -23-37) ... Dec. 26t....7.... 17. Lyln' Hunter, The Feb. 2,'37t NEW WORLD OF SPORT SERIES Disputed Decisions (8-29) . ..Aug. 22 10.... Fishing Thrills (2-13-37) .. .Jan. 22,'37tl0. . . . Football Flashes (10-10) ... .Aug. 30. ...10.... Golfing Rhythm (6-20) May 15. ...10.... Hold 'Em Cowboy (11-14).. .Sept. 25t . . .10 Little Champs (8-29) Aug. 10 10 Plane Devils (1-9-37) Nov. 28t . . .9!/2 . ■ Skiing Is Believing (11-14). Oct. 26t . . .10 Scrambled Legs Feb. 22,'37t Speed Mad Apr. 17 10.... Sport Magic June 13 9'/2.. Touring the Sport World (7-25) July II.. ..10.... SCRAPPY CARTOONS Dizzy Ducks (12-19) Nov. 28t 6'/j.. Looney Balloonlsts (I I -28) . .Sept. 24t 7 Playing Politics (8-1) July 8 7 Scrappy's Camera Troubles (6-20) June 5 7 SCREEN SNAPSHOTS No. 10— (6-13) May 29. ...10.... No. II— (8-1) June 26....I0.... No. 12— (8-8) July 17 10... No. 13— (8-22) Aug. 13.... 10.... SCREEN SNAPSHOTS (New Series) No. I— (11-14) Sept. lit. ..10 No. 2— (11-21) Oct. 23t. . .tO No. 3— (1-9-37) Nov. 28t . . . tO No. 4 — (2-6-37) Dec. 28t...l0 No. 5— (2-27-37) Jan. 22.'37tl0. . . . No. 6— Feb. I9.'37t SPECIAL Belgium (3-6-37) Dee. 25t 8'/2.. Castle Town of France (2-20-37) Nov. lf....8'/2.. Old Paris and Berne (2-20-37) Dec. I8t 8'/2.. Robinson Crusoe (12-5) Sept. 7t 3 rls. DuWORLD Rel. Date Min. .10. .10. Title Story of the Rose, A (1-16-37) Sus-Ti Ka (12-19)... Utah Picture Book (1-9-37) 10. POPULAR SCIENCE FOREIGN (Cinecolor) No. I— Sept. I5t 9. EDUCATIONAL [Distributed through Twentieth Century-Fox] Title Rel. Date Min. CORONET COMEDIES Sleepless Hollow May 8 16 MUSICAL COMEDIES Home on the Range (6-20).. June 5 21 SONG AND COMEDY HITS Alpine Rendezvous Aug. It. ..II Dental Follies Feb. 26,'37tll Gifts in Rhythm Oct. 23t ...10 Going Native Aug. 28t...ll Pink Lemonade (9-24) Sept. I8t...ll Play! Girls Nov. 6t. . . II Queen's Birthday, The Aug. I4t...l0 Ring Goes 'Round, The Aug. 2 1 1 . . .10 See Uncle Sol (2-6-37) Jan. 29,'37tl I Strike! You're Out O -9-37). Dec. lit... 1 1 PAUL TERRY-TOONS Big Game Hunt, The Feb. I9.'37t.7 Book Shop, The (I -30-37) ... Feb. 5,'37t.6 Bug Carnival Apr. I6.'37t.l rl.. Bully Frog, A (10-10) Sept. I8t B Busy Bee, The May 29 6 Farmer Al Falfa in the Health Farm Sept. 4t 6 Farmer Al Falfa In the Hot Spell July 10 6.... Farmer Al Falfa and the Runt May 15 6.... Farmer Al Falfa's Prize Package July 31 6 Farmer Al Falfa's Twentieth Anniversary Nov. 27t 7 Flying South Mar. I9,'37t.7 Kiko Foils the Fox (11-7). .Oct. .2t 6 Kiko the Kangaroo In a Battle Royal (11-21) Oct. 30t....7.... Kiko the Kangaroo In Skunked Again Dec. 29t 7 Kiko and the Honey Bears Title Rel. Date Min. Hay Ride, The Apr. 2,'37t . I rl.. Puddy the Pup and the Gypsies July 24 6 Puddy the Pup In Cats in a Bag (12-26) Dec. lit. ...7.... Puddy the Pup in Sunken Treasures Oct. I6t 6 Red Hot Music Mar. 5.'37t.6 Robin Hood in an Arrow Escape (11-21) Nov. I3t 7 Rolling Stones May I 6 Sailor's Home, The (6-13).. June 12 6 .. Salty McGuire Jan. 6,'37t.7 School Birds Apr. 30,'37t.l rl.. Tin Can Tourist, The (2-6-37) Jan. 22,'37t.7.... Tough Egg, A June 26 6 TREASURE CHEST Animal Cunning May I 10 Chesapeake Bay Retriever, The (12-26) Dec. I3t — • • Fast Friends (6-13) June 5 9 Feminine Form (8-29) Aug. 7t...l0 KraziInventions (10-31).. .Oct. 9t...ll Legend of the Lei (I -2-37) . Dec. 4t...ll Nature's Songsters (9-23) .. Sept. 4t 8 Songs of the Danube Apr. 9,'37t.l rl.. Sports in the Alps (10-10) . Sept. lit 9 Symphony in Snow (1 1-7) .. .Oct. I6t 9 TUEXDO COMEDIES Rail Birds (6-13) May 22.. ..18.... TWO-REEL COMEDIES Amuse Yourself Nov. 27t...20 Any Old Port (1-2-37) Nov. .6t. . . 18. . . . Bashful Buddies Aug. 7t...l7 Big Courtship, The Feb. I9,'37tl7 Blue Blazes Aug. 2U...I9 Boy, Oh Boy (9-22) Aug. I4t...l9 Chemist, The (9-24) Oct. 9t. . . 19 Comic Artist's Home Life . Apr. 9.'37t Diamonds in the Rough Sept. 25t ... 1 9 Ditto Feb. I2.'37tl7 Fun's Fun (2-6-37) Feb. 5,'37tl9.... Gags and Gals (10-3) Sept. lit. ..20.... Happy Heels (8-22) Aug. It. ..18.... Hlgh-C Honeymoon Jan. I,'37t2l Hold It Jan. 29,'37tl7. . . . It Happened All Right (6-13) .May 15... .19.... Jail Bait Jan. 8,'37tl9 Just the Type Dec. 4t...20 Love Nest on Wheels Mar. 26,'37t.2 Man to Man Feb. 26.'37tl7. Melody Girl Apr. I6.'37t.2 Mixed Magic (12-19) Nov. 20t . . . 17. Modern Home (11-28) .Nov. I3t...l9. Off the Horses Mar. 5.'37tl9. Parked in Paree Aug. 20t ... 19 . Peaceful Relations June 19 18. Pixilated Mar. I9,'37t.2i Practically Perfect (I -30-37) Jan. I5,'37t2l. Rah Rah Rhythm (11-21) . .Oct. 23t...l8. Ready to Serve Mar. I2.'37t.2 Screen Test, The (12-19). .Dec. I3t...l9. Spring Is Here Oct. 30. ..20. Transatlantic Love Dec. 25t...20. Wacky Family, The (9-26). .Sept. 4t...20. Whose Baby Are You? (11-7) Oct. 2t...l8. rls. Ms. HOFFBERG Title Rel. Date Min. Busy Spots in Florida Jan. 20.'37tl2... Carillon Makers Aug. I5t — 12. , . Floridian Curiosities Jan. I0,'37tl2... Spanish Interlude, A Sept. I5t. . .20. . . Sport of Flying Sept. I2t PERSONALITIES ON PARADE No. 4 — May 4 9.. . WORLD EXPLORATIONS 7. Nomads of the Plains May 3 5'/2. 8. Nomads of the Sea May 17 5'/2. IMPERIAL Title Bel. Date Min. COLOR CLASSICS Hidden Treasures 8... Southern Beauties 8... EDGAR GUEST POETIC GEMS Boyhood 8... Old Prospector, The 8... Early in the Mornin' 8. . . NOVELTIES Nero Hobo Hero 9... PORT 0' CALL City of the Sun 9 .. Children of the Nile 9.. Seventh Wonder 9.. WORLD IN COLOR Beneath Coral Seas 8. Dream Harbor 8. Maori 8. Under the Southern Cross 8. MGM Title Rel. Date Min. CHARLEY CHASE Neighborhood House (7-18). May 9 20.... CRIME DOESN'T PAY No. 8 — The Public Pays (11-14) Oct. I0t. ..18.... No. 9 — Torture Money (2-27-37) Jan. 2,'37t20.... FITZPATRICK TRAVEL TALKS Colorful Bombay 8. .. Colorful Islands (I -2-37) . . . .Nov. I4t 9... Glimpses of Java and Ceylon Mar. 6,'37t.9... India on Parade Feb. 6,'37t-9... Japan in Cherry Blossom Time Mar. 21 9... Oriental Paradise Nov. I4t 8... Picturesque South Africa (2-20-37) Jan. 9,'37t.9... Quaint Quebec Sept. I2t 9... Rio de Janeiro, City of Splendor (7-25) Sept. 12 9... St. Helena and Its Man of Destiny May 16 8... Yellowstone Park (12-19) .. .Oct. 24t 9... HARMAN-ISING (Happy Harmonies) 22— Old House, The May 2 23 — Pups' Picnic May 30 8... 24 — To Spring June 20 9... 25— Little Cheeser July II 9... 26— Pups' Christmas (12-26). Dec. I2t 8... 27 — Circus Daze Jan. I6,'37t.9... 28 — Swing Wedding Feb. I3.'37t.8... 29 — Bosko's Easter Eggs Mar. 20,'37t. . . . M-G-M MINIATURES Great American Pie Company Nov. 9 II... Hollywood Extra (11-7) Sept. 1 9t — II... Hollywood: Second Stop (2-20-37) Dec. 5t...l0... How to Be a Detective (1-23-37) Oct. I7t... 9.. How to Train a Dog July 4 8.. How to Vote (9-5) Sept. 5t . . 1 0 . . Jonker Diamond (4-25) Mar. 28 10.. Little Boy Blue (6-6) May 23 It.. Master Will Shakespeare (8-1) June 13 10.. Rainbow Pass, The II.. Romance of Digestion Mar. I3,'37t What Do You Think? Jan. 23,'37tlO.. M-G-M SPORTS PARADE Dare Deviltry Juno 27 9.. Harnessed Rhythm (9-5) ... .June 6 10.. Polo (6-6) May 9 8.. MUSICAL COMEDIES Girl's Best Years, A (2-20-37) Dec. 26t...l9.. No Place Like Rome (11-7). Sept. 26f ... 19. . Some Time Soon Mar. 6,'37t Violets in Spring (9-5) Sept. 5 21.. OUR GANG Arbor Day (6-6) May 2 18.. Bored of Education (9-5). ..Aug. 29 10.. Glove Taps Feb. 20,'37tll.. Pay As You Exit Oct. 24f...ll.. Reunion in Rhythm Jan. 9,'37tll.. Spooky Hooky (3-6-37) Dec. 5f ■ I . . Three Smart Boys Mar. I3,'37t Two Too Young (11-7) Sept. 26f...l0.. PETE SMITH SPECIALTIES Bar-Rac's Night Out Feb. 27,'371I0.. Behind the Headlines (9-5) .Sept. I2t...ll.. Dexterity (2-27-37) Jan. I6,'37t.9.. Gilding the Lily Feb. 6.'37t.8.. Hurling (1-9-37) Nov. I4t...l0.. Killer Dog (9-5) Aug. 29 10.. Olympic Ski Champions (11-7) Oct. 3t...l0.. Penny Wisdom Apr. I0,'37t Ski Skill 10.. Sports on Ice Oct. I0t...l0.. Wanted— A Master (1-2-37) .Dec. 26t. . .10. . SPECIAL Audioscoplks (1-18) 8.. Servant of the People 21.. (Exploitation: Feb. 27,'37, p. 87.) TABLOID MUSICALS Annie Laurie (1-9-37) Oct. 3 1 1 ... 1 0. . Bars and Stripes Feb. 20,'37tll.. Dancing on the Ceiling Jan. 2,'37t.9. Every Sunday Nov. 28t...l0.