Motion Picture Herald (Jan-Feb 1939)

Page scan 000117 from Motion Picture Herald

Record Details:

Title:
Motion Picture Herald
Date:
Jan-Feb 1939
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Jan-Feb 1939)
Leaf #:
000117
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
May 30, 2024
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N PICTURE RALD Hollywood's '39-40 plans: Fewer "B's," girl musicals out more Adventure, Historicals and Biography Congress starts over with regulative measures on last year's pattern Loew Check-up finds "Movie manager a Step-child" in newspaper offices Television by networks is from five to ten years away, says NBC's Lohr VOL 134, NO. 2 JANUARY 14, 1939 Entered as second-class matter, January 12, 1 93 J , at the I'ost Office, at Neva York, N. Y.. under the act of March 3, 1K79. Published weekly by Quigley Publishing Co.. Inc.. at 1270 Si.rth Avenue, Rockefeller Center, Mew York. Subscription prices: $5.00 a year in the Americas, $10.00 a year Foreign. Single copies, 25 cents. All contents copyright 1939 by Quigley Publishing Company.