Motion Picture Herald (Jul-Aug 1943)

Record Details:

Title:
Motion Picture Herald
Date:
Jul-Aug 1943
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Jul-Aug 1943)
Leaf #:
00055
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
November 17, 2022
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July 3 , 1943 MOTION PICTURE HERALD 47 (Continued from opposite page) than that. Played Friday, Saturday, June 11, 12.— WUson T. Cottrell, Carolina Theatre, Oxford, N. C. DAYS OF OLD CHEYENNE: Don "Red" Barry, Lynn Merrick — Barry used to be our jinx cowboy, but he is steadily rising since we used "Sombrero Kid." The swell trailer on this helped a great deal, and the addition of "Pappy" Lynn helps, too. We had one of our largest grosses on a Barry film as we had a Superman, a Three Stooges and a serial with it. Each of these subjects means coin at our box office. Played Friday, Saturday, June 11, 12. — R. S. Pryor, Cactus Theatre, Austin, Tex. Rural and general patronage. HI NEIGHBOR: Lulubelle and Scotty, Jean Parker — This unusual picture was well acted and well received. Very funny and entertaining. Played Saturday, Sunday, May 22, 23.— A. W. Bates, Librarian, Prison Auditorium, Florida State Prison, Raiford, Fla. Prison inmate patronage — white and colored. KANSAS TERRORS: Three Mesquiteers— Flayed this as a repeat to 'way above average business. Duncan Renaldo should be given starring parts in a Zorro series, or one similar to the Cisco Kid series. Audience applauds him more than the stars. Same thing happened when we played "King of the Texas Rangers" serial with Slingin' Sammy Baugh. Play it if you can get print. Played Sunday, Monday, May 30-31.— R. S. Pryor, Cactus Theatre, Austin, Tex. Rural and general patronage. KING OF THE COWBOYS: Roy Rogers, Smilev Burnette — Rogers always has been a big draw at our theatre. Good business on this film. Republic is tops in all-around good Westerns, but I think, as my patrons do, a little less fancy trimming and a little more down-to-earth range adventure would be better. The fancy trimming is not even desired by the patrons in the first run houses. Played Friday, Saturday, June 4, 5. — R. S. Pryor, Cactus Theatre, Austin, Tex. Rural and general patronage. MOUNTAIN RHYTHM: Weaver Bros, and ElviryThis was the nearest to nothing I've shown in some time. People who once went for this kind of show walked out. Can't say that I blame them one bit. Played Monday, June 1. — Claude R. Gray, Gilmont Theatre, Mt. Gilead, N. C. Small town patronage. SONG OF TEXAS: Roy Rogers— Roy Rogers is well liked here and this feature was plenty good, ending with an exciting wagon race and Roy winning. Bob Nolan and the Sons of the Pioneers are well liked too. Played Saturday, Sunday, June 19, 20.— Mrs. H. A. Proulx, Au Gres Theatre, Au Gres, Mich. Small town and rural patronage. SWING YOUR PARTNER: Lulubelle and Scotty. Vera Vague — Here is what the average fan wants today and will come out to see. Played to better than average business. Played Wednesday, Thursday, June 16, 17. — R. E. Salisbury, Opera House Theatre, Presque Isle, Me. General patronage. TAHITI HONEY: Simone Simon, Dennis O'Keefe— A good program picture that pleased all. For a small picture, few companies could have done better. Good business. Played Saturday, May 1. — Theatre F, Fort Bragg, N. C. Soldier patronage. RKO Radio BANDIT RANGER: Tim Holt— Above the average Western, our audience seemed to think. Played Friday, Saturday, June 11, 12. — Charles A. Brooks, Ritz Theatre, Marshfield, Mo. Small town and rural patronage. HITLER'S CHILDREN: Tim Holt, Bonita Granville— The year's freak grosser. We had a hot date and business was the same way. One of our 10 highs for all time. Picture is good but far from being a great production. RKO is doing very much all right for the exhibitors this year. — L. V. Bergtold, Westby Theatre, Westby, Wis. HITLER'S CHILDREN: Tim Holt, Bonita Granville— Business was swell, although the picture wasn't what I thought it would be. Just what we southerners call "another tear jerker." — Wilson T. Cottrell, Carolina Theatre, Oxford, N. C. PRIDE OF THE YANKEES, THE: Gary Cooper, Teresa Wright — A splendid achievement. Not a dissatisfied customer, but attendance was not up to expectation as the picture had been shown previously too near our location. Played Sunday, Monday, June 13, 14. — A. C. Edwards, Winema Theatre, Scotia, Calif. Small lumber town patronage. THEY GOT ME COVERED: Bob Hope, Dorothy Lamour — We made the mistake of running this ahead of the larger situations — Milwaukee and Minneapolis— and thereby lost the benefit of their advertising. Gross was above average in spite of that. Not the best "Hope" by several notches and comments were lacking, which means the show wasn't too well received.— L. V. Bergtold, Westby Theatre, Westby, Wis. THIS LAND IS MINE: Charles Laughton, Maureen O'Hara — We did no business on this picture. There was really nothing outstanding about this picture except the work of Laughton, which was superb. Miss O'Hara was very appealing both to the eye and also with the excellence of her fine performance. Played Wednesday, Thursday, June 16, 17. — A. C. Edwards, Winema Theatre, Scotia, Calif. Small lumber town patronage. TWO WEEKS TO LIVE: Lum V Abner— About the usual from these small town favorites. Played midweek to considerably better than the usual Wednesday-Thursday business. — L. V. Bergtold, Westby Theatre, Westby, Wis. Twentieth CenturyFox CHETNIKS, THE FIGHTING GUERRILLAS: Philip Dorn, Virginia Gilmore — The title I believe ruined this show. Business far below average although those who came seemed pleased. Played Tuesday Thursday, June 15-17.— Charles A. Brooks, Ritz Theatre, Marshfield, Mo. Small town and rural patronage. CHETNIKS, THE FIGHTING GUERRILLAS: Phillip Dorn, Virginia Gilmore — This was an exceptionally good picture and timely. Failed to do business, as farmers are busy. — Harland Rankn, Plaza Theatre, Tilbury, Ontario. CRASH DIVE: Tyrone Power, Anne Baxter— Another war picture but they seemed to enjoy it. The romantic side 'actually of more footage than the war angle. Did more to please than any show we've had in some time. Good business. Played Friday, May 21.— Theatre F, Fort Bragg, N. C. Soldier patronage. GIRL TROUBLE: Don Ameche, Joan BennettComedy that fails to click. Double billed with an ac• tion picture, "Truck Busters." Business poor. Played Thursday-Saturday, May 20-22.— C. A. Smith, Regent Theatre, Chapleau, Ontario, Canada. Small town patronage. GREAT GUNS: Laurel and Hardy— Brought this back as a repeat run, as anything usually goes over on Sunday-Monday, but this one was 'way below average gross. Guess I played it too close to the first date, as it was outstanding the first time we used it. Played Sunday, Monday, June 6, 7.— R. S. Pryor, Cactus Theatre, Austin, Tex. Rural and general patronage. IMMORTAL SERGEANT, THE: Henry Fonda, Maureen O'Hara — Did above average midweek business and pleased 100 per cent. A dandy show. Played Tuesday-Thursday, June 8-10. — Charles A. Brooks, Ritz Theatre, Marshfield, Mo. Small town and rural patronage. IMMORTAL SERGEANT, THE: Henry Fonda, Maureen O'Hara — This picture proved more than satisfactory.— Harland Rankin, Plaza Theatre, Tilbury, Ontario. {Continued on follmoing page) notice of TRADE SHOWINGS 2o* CENTURY-FOX, FOR THE BENEFIT OF EXHIBITORS GENERALLY WEDNESDAY, July 7th-Bomber's Moon 10:30 A. M. ALBANY, 1052 Broadway ATLANTA, 197 Walton St., N. W. BOSTON, 105 Broadway BUFFALO, 290 Franklin Street CHARLOTTE, 308 South Church Street CHICAGO, 1260 South Wabash Avenue CINCINNATI, 1638 Central Parkway CLEVELAND, 2219 Payne Avenue DALLAS, 1801 Wood Street DENVER, 2101 Champa Street DES MOINES, 1300 High Street (20th Century-Fox Projection Room, unless otherwise specified) DETROIT, 2211 Cass Avenue INDIANAPOLIS, 326 North Illinois Street KANSAS CITY, 1720 Wyandotte Street LOS ANGELES, 2019 South Vermont AveMEMPHIS, 151 Vance Avenue MILWAUKEE, 1016 North 8th Street MINNEAPOLIS, 1015 Currie Avenue, N. NEW HAVEN, 40 Whiting Street NEW ORLEANS, 200 South Liberty Street NEW YORK CITY, 345 West 44th Street OKLAHOMA CITY, 10 North Lee Avenue OMAHA, 1502 Davenport Street PHILADELPHIA, 302 North 13th Street PITTSBURGH, 1715 Boulevard of Allies PORTLAND, Star Film Exchange 925 N.W.19thSt. ST. LOUIS, Srenco Screening Room 3143 Olive St. SALT LAKE CITY, 216 East 1st South Street SAN FRANCISCO, 245 Hyde Street SEATTLE, 2421 Second Avenue WASHINGTON, 932 N. J. Ave., N. W.