Motion Picture Herald (Jul-Aug 1943)

Record Details:

Title:
Motion Picture Herald
Date:
Jul-Aug 1943
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Jul-Aug 1943)
Leaf #:
00057
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
November 17, 2022
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July 3, I 943 MOTION PICTURE HERALD 49 {Continued from opposite page) Fair little picture which seemed to please. Played Tuesday, Wednesday, June 15, 16.— Otto W. Chapek. New Annex Theatre, Anamoose, N'. D. Rural and small town patronage. YANKEE DOODLE DANDY: James Cagney, Joan Leslie — This one did not go over at all. That's about all I can say.— L. G. Tewksbury, Harbor Theatre, Deer Isle, Me. Small town patronage. YANKEE DOODLE DANDY: James Cagney, Joan Leslie — This is beyond any doubt a great show. However, most of my patrons said it was just fair. The music is swell, so are a few of the songs. Speaking for myself and the few who came out in a very bad storm to see it— it's just a fair feature. Played Thursday, Friday, June 17, 18.— Claude R. Gray, Gilmont Theatre, Mt. Gilead, N. C. Small town patronage. YANKEE DOODLE DANDY: James Cagney, Joan Leslie— Played this several months ago to about double our ordinary Sunday to Tuesday gross. The 50-50 playing terms and the large amount we spent for advertising netted us only fair returns. However, it is a credit to any house to play productions like this even if the profit is not large. One of the finest shows ever made.— L. V. Bergtold, Westby Theatre, Westby, Wis. Short Features Columbia KISS AND WAKE UP: All Star Comedies— Columbia comedies are always an added hypo to our programs. Audience response very good, cemedy fair, play them if you can get them. — R. S. Pryor, Cactus Theatre, Austin, Tex. THREE SMART SAPS: All Star Comedies— The Stooges are always good for extra gross and are the top of Columbia two-reel comedies. Patrons are exhausted from laughter when Curly rhumbas. Play them and advertise them plenty — you won't be sorry. — R. S. Pryor, Cactus Theatre, Austin, Tex. WHATS THE MATADOR: Three Stooges— The Stooges always get a lot of laughs here. — C. A. Smith, Regent Theatre, Chapleau, Ontario, Canada. YOO HOO GENERAL: All Star Comedies— Not much to it. We couldn't get the short that was originally booked, so they sent this instead. Played with "Give Out Sisters"— too much music, brother, too much music— Wilson T. Cottrell, Carolina Theatre, Oxford, N. C. Metro-Goldwyn-Mayer DUMB HOUNDED: Technicolor Cartoons— A dandy cartoon. Book it. — Charles A. Brooks, Ritz Theatre, Marshfield, Mo. HUNGRY WOLF, THE: Technicolor CartoonsVery good. — A. W. Bates, Auditorium State Prison, Raiford, Fla. HUNGRY WOLF, THE: Technicolor Cartoons— Color cartoon. Very poor. — A. L. Dove, Bengough Theatre, Bengough, Sask., Canada. LAND OF ORIZABA: Fitzpatrick Traveltalks— This one is way below par. No one seemed to care much about it and can't say anything good for it myself.— Claude R. Gray, Gilmont Theatre, Mt. Gilead, N. C. MARINES IN THE MAKING: Pete Smith Specialties— This rated very well here and from what I hear around town some of our boys want to join the Marines after this one. — Claude R. Gray, Gilmont Theatre, Mt. Gilead, N. C. MIGHTY NIAGARA: Fitzpatrick Traveltalks— An excellent color picture of Niagara Falls enjoyed by all. — A. L. Dove, Bengough Theatre, Bengough, Sask., Canada. RED HOT RIDING HOOD: Technicolor cartoonOne of the best cartoons of the year — pleased everybody. The howling wolf brought on a craze that had the barracks howling for nights after.— Theatre F, Ft. Bragg, N. C. Paramount ALDRICH FAMILY GETS IN THE SCRAP, THE: Victory Shorts — Pretty good defense short. Was enjoyed by the young people and kids, especially. —Wilson T. Cottrell, Carolina Theatre, Oxford, N. C. GAY KNIGHTIES, THE: Madcap Models— Color cartoon, and very entertaining. Quite a novelty. — A. L. Dove, Bengough Theatre, Bengough, Sask., Canada. HANDS OF WOMEN: Headliners— This one has nothing to hold your patrons if they are men and women. Only the 14-year-olds and girls liked this and they are so few. I don't go for more of these shorts.— Claude R. Gray, Gilmont Theatre, Mt. Gilead, N. C. HERO WORSHIP: Sportlights — Fair sport reel showing child worship of athletes ending up with worship of brothers and men in armed forces. A coin SHORT PRODUCT PLAYING BROADWAY Week of June 2Mb ASTOR Who Killed Who? MGM Feature: Best Foot Forward . MGM CAPITOL Men Working Together Columbia Who Killed Who? MGM Feature: Stage Door Canteen United Artists CRITERION Men Working Together Columbia Feature: Bombardier RKO Radio GLOBE Sporting Dogs Vitaphone Wise Quacking Duck Vitaphone Feature: Mr. Big Universal HOLLYWOOD Jack Wabbit and Beanstalk. Vitaphone With Rod and Reel on Anti costi Island Vitaphone Feature: Mission to Moscow Warner Bros. MUSIC HALL War Town Victory Film March of Time 20th Cent.-Fox Feature: The Youngest Profession MGM PARAMOUNT War Town Victory Film Superman in The Mummy Strikes Paramount Popular Science, No. 4 Paramount Tumble Bugs Paramount Feature: Dixie Paramount RIALTO War Town Victory Film Three Little Twirps Columbia Feature; Aerial Gunner Paramount RIVOLI War Town Victory Film Sky Trooper RKO Radio Feature: Spitfire RKO Radio ROXY Keep 'Em Growing 20th Cent.-Fox War Town Victory Film Feature: Coney Island 20th Cent.-Fox STRAND War Town Victory Film Ozzie Nelson and Orchestra. Vitaphone There's Something About a Soldier Columbia Feature: Action in the North Atlantic Warner Bros. cidence was picture on front page of local paper showing a boy worshipping his father, former big league ball player, now in the Army. Used in advertising. — R. S. Pryor, Cactus Theatre, Austin, Tex. JOHNNY "SCAT" DAVIS AND ORCHESTRA: Headliners — One of the poorest musical shorts we've played.— C. A. Smith, Regent Theatre, Chapleau, Ontario, Canada. LASSO WIZARDS: Sportlights— This was interesting, what we could see of it. The print was very poor. — A. L. Dove, Bengough Theatre, Bengough, Sask., Canada. MICHELL AYRES AND HIS ORCHESTRA: Headliners — Pleased our audiences. My patrons like these one -reel subjects.— Charles A. Brooks, Ritz Theatre, Marshfield, Mb. SPINACH FOR BRITAIN: Popeye the Sailor— A fair Popeye offering that got by nicely, although they do not have the interest they once had. — Charles A. Brooks, Ritz Theatre, Marshfield, Mo. SUPERMAN IN TERROR ON THE MIDWAY: Superman Color Cartoons — We think these cartoons are very poor, but seem to draw in extra business. We plug them with extra trailer we bought from National Screen. Always get in extra business. Why, is a mystery. — R. S. Pryor, Cactus Theatre, Austin, Tex. SUPERMAN IN VOLCANO: Superman Color Cartoons— Why did I buy these? This one is the worst yet. Even now my kids boo Superman. — Claude R. Gray, Gilmont Theatre, Mt. Gilead, N. C. RKO Radio CITY OF COURAGE: Victory Specials— Average Victory reel. Interesting. — Charles A. Brooks, Ritz Theatre, Marshfield, Mo. SYMPHONY HOUR: Disney Color Cartoon— Last cartoon starring Mickey Mouse before being relegated to character parts. Very good, but not Disney's best. — R. S. Pryor, Cactus Theatre, Austin, Tex. Twentieth CenturyFox BARNYARD WAAC : Terry toons — Fair cartoon. That's about all I can think to say about it. Naturally the kids liked it, so who am I to squawk? — Wilson T. Cottrell, Carolina Theatre, Oxford, N. C. Universal BOOGIE WOOGIE SIOUX: Swing Symphony— Nice little cartoon worth playing. The idea of using popular music with these cartoons helps considerably. — R. S. Pryor, Cactus Theatre, Austin, Tex. DIZZY ACROBAT, THE: Color Cartunes-Very satisfactory cartoon. — Charles A. Brooks, Ritz Theatre, Marshfield, Mo. PIGEON PATROL: Color Cartune— Good cartoon. Universal has been getting better with their cartoons the past two years. Not tops but good. — R. S. Pryor, Cactus Theatre, Austin, Tex. Victory Film PARATROOPS: Victory Film— This was very interesting, showing how paratroopers are trained from start to finish. — Mrs. H. A. Proulx, Au Gres Theatre, Au Gres, Mich. Vitaphone DOVER BOYS, THE: Merrie Melodies— I report on one short every five years (only because of exceptional merit or the very opposite). This is of the latter variety. This is a poor one in the midst of a fine series of cartoons. — L. V. Bergtold, Westby Theatre, Westby, Wis. HORSES ! HORSES! HORSES! Sports Parade— A swell one-reel subject on horse training that really pleased our patrons. — Charles A. Brooks, Ritz Theatre, Marshfield, Mo. PIGS IN A POLKA: Merrie Melodies Cartoons— Everybody is about sick of the big bad wolf and the pigs. The music was O.K. if you like classics. I don't.— Wilson T. Cottrell, Carolina Theatre, Oxford, N. C. 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