Motion Picture Herald (Jul-Aug 1943)

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Snowhite Saves Current... because it's made of the whitest substance known. Gives more reflected light than other surfaces. So you can cut arc current when you install an RCA Snowhite. because longer carbon life means less copper will be consumed. That means you make more copper available for war. Snowhite Saves Carbon... because less arc current means you get longer carbon life, and take less time out for changing carbons. Get Your Snowhite Screen Through Your RCA Dealer RCA THEATRE EQUIPMENT RCA Sound • RCA Magicote Lens Service • RCA Screens • RCA Theatre Service • RCA Hearing Aids • Westinghousc Lamps • Brenkcrt Projectors and Accessories • Benwood Linze Rectifiers RCA PH0T0PH0NE, RADIO CORPORATION OF AMERICA, CAMDEN, N. J.